use your keyword data to increase - seo analytics

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#ASKAMEL Analytics HOW TO INCREASE YOUR WEBSITE TRAFFIC USING YOUR KEYWORD DATA

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#ASKAMEL

Analytics

HOW TO INCREASE YOUR WEBSITE TRAFFIC

USING YOUR KEYWORD DATA

Analytics

Amel Mehenaoui

SEO & Analytics Consultant

MobiWebMedia, Guest

@amelm

#ASKAMEL

FocusintoProfits.com

SEO

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What You Will Learn Today:

• Importance of gathering the right SEO data that when

used will improve your long-term business profits

tenfold.

• A simple strategic plan that will take you from data to

decisions and help you increase traffic to your site.

@amelm #ASKAMEL www.FocusintoProfits.com

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48%

5

@amelm

48%

Most Effective SEO Tactics used?

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Gathering Your Keyword Data

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@amelm

48%

Google.com/webmasters

1

8

@amelm

48%

Google.com/analytics

2

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Connect Your Google Analytics to

Your Search Console

@amelm www.FocusintoProfits.com

Click on any of option of the Menu

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Connect Your Google Analytics to Your Search Console

@amelm www.FocusintoProfits.com

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2 Ways to Get More Traffic From Google Using Your

Keyword Data

@amelm #ASKAMEL www.FocusintoProfits.com

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# 1. Google Search Console Landing Page Report

Landing Pages Report – Scondary Dimension -> Source/Medium

@amelm

Landing Pages Report – Secondary Dimension

@amelm

Landing Pages Report – Advanced Filter

@amelm

Landing Pages Report – Conversion Rate

@amelm

INSIGHTS: By doubling the traffic you can expect to double

the sign-ups thus doubling the revenue from this specific

landing page/source.

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# 2. Google Search Console Queries Report

Queries Report – Keyword Optimization

@amelm Advance Filter

@amelm

Queries Report – Keyword Optimization

INSIGHTS: 1. Increase Traffic by increasing the CTR.

2. Increase Traffic by improving Average Position Ranking.

STRATEGY TO INCRASE TRAFFIC

USING YOUR KEYWORD SEO DATA

@amelm

1. Make a List of the Top 20 Landing Pages with

High Conversion Rate from Organic source but

have Medium

2. Make a List of the Top 20 Queries with High

SERPS Click through Rate (CTR) but Low

Impression & Ranked between Page 2 to 10.

3. Plan and implement an Off-Page SEO strategy for

each Landing Page URL & Query from list 1 & 2.

www.FocusintoProfits.com

#ASKAMEL

Analytics

@amelm

FocusintoProfits.com