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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015 BIZ2CREDIT PRESENTS: GROW YOUR PROFITS 50% IN FIVE WEEKS (WITHOUT NEW CUSTOMERS) Dawn M. Fotopulos Hidden Profit Prophet.com

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Page 1: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

BIZ2CREDIT PRESENTS:

GROW YOUR PROFITS 50% IN FIVE WEEKS

(WITHOUT NEW CUSTOMERS)

Dawn M. Fotopulos

Hidden Profit Prophet.com

Page 2: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

3 Questions – GPS for your business

Making money?

Enough cash to pay the bills?

Building wealth or destroying it?

Page 3: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

You Are Here

Page 4: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

My Gift to You

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Dawn Fotopulos Hidden Profit Prophet.com

Page 6: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Are You making money?

Page 7: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Profits hide

Working longer hours not the answer

Your accountant won’t tell you

Your bookkeeper won’t tell you

Your salespeople won’t tell you

Customers won’t tell you

Thousands of business owners have unlocked 50% or

more profit

Page 8: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Your net income statement holds the key

Page 9: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Net Income Basics

Net Income Statement

P&L

Profit and Loss Statement

Congratulations!

Making money= (+)

Breakeven= (0)

Losing money= (-)

Page 10: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Take the 50% More Profits 5 Weeks

Week 1 Clean the Books

Week 2 Review Net Income Statement Overall

Week 3 Review Net Income Statement Product/

Service- rebalance

Week 4 Weighted Average Gross Margin

Week 5 Gross Margin by Customer- rebalance

Page 11: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 1- Clean the books

Clear visibility

Current- reconciled every 30 days

Accurate

no double counting

poor allocations

all discounts taken

all bills paid

Complete- all transactions

Easily accessible- user-friendly reports

Page 12: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 1- Clean the books

If IRS audited

your business

today, would you

pass with flying

colors or an ulcer?

Page 13: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 1- Clean the Books

Find A Pro-Advisor.com

“Angie’s List” for bookkeepers and

accountants

Unless you’re a CPA, you should NOT

be doing your books- you should be

growing profits

Look at your financial statements

regularly

Page 14: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 2- Net Income Statement Overall

You run your business

on gross margin or

gross profit……. not

revenues

Page 15: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 2- Net Income Statement Overall

Start with gross margin...not revenues

The goal is gross margin > 30%

If gross margin < 30% look at

Products/ services mix

Customer mix

Page 16: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Page 17: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

Survey

Do you have at least 30% gross margin overall?

“Yes”, “no”, “I don’t know”

“No” or “I don’t know” means you’re losing $$$$

Look at gross margin by product or service

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Page 19: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 3- Gross Margin per product/ service

How do you know?

Price per unit

Discounts offered/ taken

Fully loaded direct costs

What’s leftover before operating expenses

Common service pitfalls: Interior Designer

Page 20: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 3- Revenues vs. Gross Margin

Review each product or service

Which ones are easy to sell?

High closure rates

Makes you most gross margin?

Biggest spread between cost to you and px to client

Page 21: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 3- Revenues vs. Gross Margin

Your business needs to work hard for you

What products or services work hard for you?

What products or services cost you money to deliver?

Which customers pay the bills?

Which customers bleed you dry?

Map your entire product or service line- here’s how

Page 22: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Product/ Service Matrix

High Margin

Tough Sell

High Margin

Easy Sell

Low Margin

Tough Sell

Low

Margin

Easy Sell

Page 23: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 4- Revenues vs. Weighted Avg. Gross Margin

How much of each product/ service was sold?

Average gross margin by product or service

How important was each product/ service to total

gross margin

Example: Photographer

Product A- highest gross margin- sell the least?

Product C- lowest gross margin- sell the most?

Page 24: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Keep, discard, pivot- products/ services

Page 25: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

News flash

Just changing your product mix can unlock unbelievable

amounts of profit in your business

Are your sales and marketing efforts focused on profitable

products and services?

Easiest to deliver

Highest gross margin potential

EX: Trey Wheels on Credit

Page 26: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 5- Gross Margin by Customer

Net Income Statement-

Customer view

Largest customers often not

profitable

Over servicing unprofitable

clients

Under servicing profitable

clients

Guessing is expensive!

Page 27: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 5- Gross Margin by Customer

Top 100 customers or Top

30% of database

Revenues per client?

Product or service

purchases by client last

12 months?

Gross margin per client?

Hint: You must know gross

margin by product or

service to do this

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 5- Gross Margin by Customer

Observations

Which ones are paying your bills?

How closely are you managing these relationships?

What can you do to grow these relationships?

Are your sales and marketing efforts targeting profitable

potential clients?

Are you making it easy for happy customers to

refer others to your business?

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Week 5- Gross Margin by Customer

What clients are bleeding the business?

Are you over servicing unprofitable clients?

Can you convert them to profitable?

Change pricing or discount schedule

Change product/ service mix

Streamline after sales services

Page 30: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

News Flash

Identifying profitable customers and focused effort on

them will unlock profits overnight

Example: Photographer

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Steps to Unlock Your Hidden Profits

“Can we review that one more time?”

“Can my colleague hear you?”

“Do you have notes?”

“I know 50 people who need this”

“This was the most mind expanding experience I’ve

ever had..”

Page 32: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

No qualifications needed

It doesn’t matter if you’re not an accountant.

You don’t have to have any pre-knowledge

You can even hate accounting and it won’t matter!

If you follow my proven system, you will find hidden

profits you never knew where there.

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

The Hidden Profit Academy 5 Week Challenge

Figures out in a few short weeks how to get you there

Roadmap that’s super easy to follow

Does in five weeks what years of struggling can’t accomplish

Page 34: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy 5 Week Challenge

5 Quick Courses- 5 Weeks- Weekly calls

Week 1- 50% More Profits

Week 2- 100% More Cash Flow

Week 3- Build a Million Dollar Business You Can Sell

Week 4- Guerrilla Marketing

Week 5- Sales Secrets

Dawn on a live call each week to answer your questions

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy

50% More Profits- Net Income Statement

Dawn guiding you directly

Pitching investors? Banks?

Payment terms from suppliers?

You need to know this stuff!

Fast! Funny!

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy

100% More Cash Flow- Cash Flow Statement

How to manage payment terms up front.

Include this on an invoice so a client can’t wait to pay you.

Insider tips to frequency and average invoice sizes so your

invoices get first priority.

The painless way to collect from customers who owe you

money.

Page 37: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy

Build a Million Dollar Business You Can Sell- The

Balance Sheet

How to manage short term and long term debt

When to take on debt and when to run for the hills

Mistakes you can avoid to improve your loan acceptance

rate

Simple ways to build your asset base to build owner’s

equity- the key to a million dollar valuation

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

This is important for you….

Your accountant isn’t going to run your business

anymore than your mechanic is going to drive your

car.

Page 39: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy

Guerrilla Marketing

Grow revenues AND gross margin without adding new

customers

Reduce cost of new client acquisition with leverage not

more expense

Using customer complaints like retention judo

Page 40: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Hidden Profit Academy

Sales Secrets

Top 10 ways world class companies ring the cash

register faster

Never cold call again and double or triple closure rates

How to get customers to become your free salesforce

Page 41: Unlocking the Secrets to 50 Percent More Profit - Biz2Credit

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Value for you

Keeping Score

• 50% More Profit- Net Income Statement $497

• 100% More Cash Flow- Cash Flow Statement $497

• Build a Million Dollar Business to Sell $497

Bonus #1-Guerrilla Marketing $497

Bonus #2- Sales Secrets $497

Bonus #3- Study guides $250

Bonus #4- Award-winning book AND study guide $100

Total Value: $2,835

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Grow Profits 50% in 5 Weeks

November 15th Grow Profits 50%

December 16th Grow Cash Flow 100%

January 6th Million Dollar Business for Sale

https://www.biz2credit.com/knowledge-center/webinar/part1-unlocking-the-

secrets-to-50-percent-more-profits-cash-flow-growth

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Keep Best Business Book 2015 My gift to You

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

4th Bonus…two one on one sessions with Dawn

My mission is to make sure you succeed.

Two personal consultations after you’ve taken the course.

I’ll review your Net Income Statement aggregate, by customer, by product

or service in advance

You leave with 90 day action plan.

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Two strategy sessions with Dawn

Strategy Session w/ Dawn : $2,500 value !

Courses, Guides, Weekly Calls: $2,835

Total Value: $5,335

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

This could be you…

Example:

Auto dealer $6MM losing money

Four businesses: sell, finance, service cars, roadside towing

Week 2, he watched first three courses, sent Dawn financials

One hour we restructured his business (cut revs 75%)

Found extra $150K profit PER MONTH

June 10th, 2015

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

What is 50% more profit worth to you?

Special price for Biz 2 Credit webinar guests:

Today only $1,997

Total Value $5,335

Dawn Fotopulos personal consult

100% Money back guarantee

You must take action today. http://knowledgelinktv.com/hiddenprofitacademy/courses-and-pricing/

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Disclaimer: This presentation is for internal purpose only. Copyright@Biz2Credit 2015

Reach Dawn

Hidden Profit Prophet.com

Dawn Fotopulos Linkedin

Email me: [email protected]

http://knowledgelinktv.com/hiddenprofitacademy/courses-and-

pricing/

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Thank you!Dawn’s gift to you

Your Cash Flow Statement is Speaking, Can You Hear lt?

Questions?