unlocking the potential of product lifecycle management

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UNLOCKING THE

POTENTIAL OF

PRODUCT LIFECYCLE

MANAGEMENT

Building Capabilities that can be Cross-

Leveraged for Food Safety


UNLOCKING THE POTENTIAL OF

PRODUCT LIFECYCLE MANAGEMENT

HIGHLIGHTS

Food recalls due to contamination are growing by

the number, and food aggregators and

processors are making all efforts to stem this

sharp rise. Research indicates that

approximately $20 billion is lost every year in

the U.S. due to recalls.

This paper focuses on the collaborative aspects

of food safety initiatives that can be leveraged

using Product Lifecycle Management (PLM)

capabilities


Introduction

The United States Department of Agriculture (USDA) for food

recalls, has made food safety a business-critical metric for food

manufacturing companies. The emphasis is on – Prevent,

Research, Secure and Safe

The complexity of supply chains aggravated by varying local

regulations and guidelines, complicates the task of ensuring food

safety and requires significant capital investments.

The challenge organizations face is to cross-leverage the

investments in food safety to other operational processes of their

business.

“57% of customers, after a category recall, stop buying the product

for at least a year” (Source: AMR Research, March 2007 and April 2009)


PLM Metrics and Food Safety

The ability of a manufacturer to manage operational constraints, yet continuously

deliver safe food at optimal costs, becomes a competitive edge

Information traceability

to raw material origin,

quality, cost and

composition guides

the extent of end

product safety and

profitability

Automation of data

collection from

processes and standard

critical hazard points

provides executives

with the right set of

information to take

timely decisions across

the supply chain

Collaboration

ensures that the time to

recall is minimized and

manufacturers have

documented

mechanisms to deal

with such scenarios

The key capabilities of a PLM system that makes food safety

management an integrated outcome are:


Building Common Capabilities – Investing in PLM

It is important to cross-leverage technology embedded in

processes across Food Safety Management and Product

Lifecycle Management to reach the desired goals

An integrated PLM/enterprise apps framework built with a focus

on capturing critical compliance data points will help food

manufacturers satisfy key provisions of FSMA:

1. Auditability of records that are secure

2. Traceability of product information to an ingredient level

3. Quicker time to recall and response preparedness

An integrated PLM/ERP/CRM architecture, can help food manufacturers be

agile in identifying incidents (both from consumers and auditors) that trigger

recalls. This will also help to proactively minimize the extent of loss that can

possibly be caused due to such incidents


Food Safety Readiness Assessment

Ability to capture and compare compliance data

with the reference data that resides within the

PLM landscape

Agility of processes to trigger a recipe

modification process to reduce time lost in

corrective action

Capability to provide on-demand visibility of

compliance data to auditors

Visibility of compliance performance across

operations and organization roles to increase

collaboration on preventive actions against food

contamination

Ability to manage product changes in line with

quality standards at least cost and within the least

time

Taking a product

agnostic view, the

assessment focuses

on the elements that

are critical to drive

food safety initiatives:


Initiatives that derive ROI

It is important to ensure

that transactions also

become the source for

enhanced levels of

information capture

Leverage technology to

build predictive models

across the food processing

journey to trigger early

warnings on any

deviations from the desired

standards

Ensuring standardization

of common business

processes across various

business and product lines

improves information

governance and enhances

decision making

capabilities

CUSTOMIZATION ANALYTICS STANDARDIZATION


Cross-Leveraging Technology Investments to Tackle Food Safety

Food companies need to assess if their existing

product development technology provides them:

1. Visibility across their product journey – from

supplier to store

2. Process efficiency by minimizing manual

interventions

3. Ability to collaborate across the stakeholder

ecosystem that includes suppliers, retailers,

distributors and auditors.

In their continuous effort to provide best quality products to their consumers at a

competitive price, companies will need to cross-leverage and maximize returns from

their existing investments


Conclusion

Investing in PLM and cross leveraging technology can help make

companies responsive to the varying consumer and regulatory demands

and mitigate the risk of product recalls


For more details please visit the link below:

http://www.wipro.com/documents/unlocking-the-potential-of-

product-lifecycle-management.pdf

http://www.wipro.com/documents/unlocking-the-potential-of-product-lifecycle-management.pdf














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unlocking the potential of product lifecycle management

Technology

food safety food companies

food safety management

food recalls

food manufacturers

safe food

food aggregators

food contamination ability

food manufacturing companies