under the patronage of his highness sheikh hamdan bin zayed … · 2019-04-23 · under the...
TRANSCRIPT
EVENT PROSPECTUS
ORGANIZED BY SUPPORTED BY
Under the patronage ofHis Highness Sheikh Hamdan bin Zayed Al NahyanThe Rulers Representative of the Al Dhafra Region & Chairman of the Emirates Falconers' Club
www.adihex.com | 1
EXPLORE ADIHEX®
THE LARGEST EXHIBITION FOR HUNTING,EQUESTRIAN & HERITAGE PRESERVATIONIN THE MIDDLE EAST
2 | www.adihex.com
Under the patronage of His Highness Sheikh Hamdan bin Zayed Al Nahyan
The Rulers Representative of the Al Dhafra Region & Chairman ofthe Emirates Falconers’ Club
The Abu Dhabi International Hunting and Equestrian Exhibition is evolving. From establishing itself as the only dedicated event in the region for its hunting and equestrian community, ADIHEX is now transforming into an iconic global platform bringing together
thousands of local and international end users, traders, high net-worth individuals, VVIPs and dignitaries from around the world and Rulers and Sheikhs of the UAE and other GCC countries, protectors of the sustainable hunting sector on the lookout for the latest and
the best products and services in hunting, equestrian, falconry, marine and outdoor sports and cultural heritage preservation.In 2019, the 17th annual ADIHEX is set to be bigger and better with eleven dedicated sectors. Poised to serve as
the ideal platform for targeting the right audiences, exhibitors will be able to position their brands in primeexhibition space and enjoy the opportunity to sell to an unrivalled demographic of over 110,000+ attendees.
www.adihex.com | 3
UNITING THE MIDDLE EAST’S
HUNTING AND EQUESTRIAN COMMUNITYAND CELEBRATING CULTURAL HERITAGE
ADIHEX 2018 IN NUMBERS
110,000+ATTENDEES
40,000
EXHIBITION SPACE
124VISITING NATIONALITIES
Our participation went really well and we managed to collect good amount of leads. The quality of visitors at the show is great and we have had many prospects who will place orders in the near future. We are very pleased with the event and will be back again next year.
Robert BuerchlerBuerchler Waffen, Switzerland
650+EXHIBITINGBRANDS FROM40 COUNTRIES MORE THAN 1000 MEDIA
ATTENDEES
OVER AED 110M SPENT IN ADVERTISING AND PR
GROSS SQM
4 | www.adihex.com
ADIHEX is a real highlight in the cultural and trade events calendar in the Middle East. It represents a unique opportunity to meet with a multitude of customers including trade visitors, VIP personalities, members of the Royal Family and outdoor sport enthusiasts especially from the falconry, hunting and equestrian communities in the Middle East. We look forward to bringing you a bigger and better industry event in 2019.
Mr. Omar Fouad AhmedProject Manager, Emirates Falconers’ Club
WHY EXHIBIT AT
ADIHEX 2019
Over 650 international and local companies understand that ADIHEX is the most important cultural and outdoor sports event for the region
100,000 visitors are expected in 2019 to utilize the event as a business, information and networking platform, creating your ideal marketplace in the Middle East
93% of the visitors consider ADIHEX as the most important event within the industry
Whether it’s (List of 5 big exhibiting brands in the past), something about ADIHEX works for our global partners
With a marketing & PR campaign that runs all year long, we continually engage with our community of cultural heritage and enthusiasts, enabling brands to utilize an extensive marketing campaign for their brands
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TOP REASONS
www.adihex.com | 5
NEW VENUE
ADNEC IN ABU DHABI WILL BE THE NEW HOME OF ADIHEX IN 2019
A SNAPSHOT INTO
OUR AUDIENCEEvery year, ADIHEX brings together over 110,000 attendees including local and international end users, traders, high net-worth individuals, VVIPs and dignitaries from around the world and Rulers and Sheikhs of the UAE and other GCC countries, protectors of the sustainable hunting sector for five days of learning, networking and business transactions.
H.H. Sheikh Mohammed Bin Zayed Al Nahyan visits ADIHEX
VISITORS BY MONTHLYHOUSEHOLD INCOME
VISITORS BY GEOGRAPHIC BREAKDOWN
Under AED 10K
AED 10K - 20K
AED 20K - 40K
AED 40K - 80K
Over 80K
United Arab Emirates 75.48%
GCC excluding UAE 6.33%
Asia excluding GCC 6%
Europe 5%
Middle East excluding GCC 3%
North America 3%
South Africa 1%
Others <1%
Monthly Household Income20%
24%44%
6%6%
UAE75.48%
www.adihex.com | 7
MEET THE
VVIP ATTENDEES
H.H. Humaid Bin Rashid Al Nuaimi H.H. Sheikh Hamdan Bin Zayed Al Nahyan H.H. Sheikh Nahyan Bin Zayed Al Nahyan
H.H. Hamad bin Mohammed Al Sharqi H.H. Sheikh Rashid bin Saud bin Rashid Al Mu’alla
H.H. Sheikh Saif Bin Zayed Al Nahyan H.H. Hamid Bin Zayed Al Nahyan H.H. Sheikh Nahyan Bin Mubarak Al Nahyan H.H. Sheikh Sultan Bin Tahnoon Al Nahyan
8 | www.adihex.com
A SNAPSHOT INTO
OUR AUDIENCE
GROUP TYPE PROFILE / REASON THEY VISIT
VIP Consumer & Trade Government organisations (local and international)
International partners and foreign delegations
VIP officials (local and international)
Business Trade Use ADIHEX as an international business platform across multiple business sectors
Local and International Agents Trade Trade visitors and exhibitors representing international brands
Professionals from Different Sectors TradeVisitors from hunting, equestrian, falconry, marine, outdoor sports and traditionand culture
ADIHEX Exhibitors and Sponsors Consumer & TradeManufacturers and suppliers of hunting, equestrian, falconry, marine, outdoor sports and tradition and culture products and services
Students, Teachers and Parents Consumer Eager to learn about the preservation of environment and cultural heritage
Media/Press Team TradeMore than 1,000 local and international media representatives from TV, print and digital channels
www.adihex.com | 9
BRANDS
WHICH TRUST US
10 | www.adihex.com
POSITION YOUR BRAND IN ONE OF THE
11 SECTORS THAT MAKE UP ADIHEX 2019
Arts & Crafts Equestrian Falconry Hunting Equipment(Archery/Knives/Optics)
Hunting Guns
Hunting Tourism & Safari Outdoor Leisure Vehicle & Equipment
Promotion & Preservation of Cultural Heritage
Veterinary & Pharmaceutical Products & Services
Media
Sports Fishing & Marine Sports
With industry leaders all under one roof, ADIHEX acts as a springboard into the region. It allows you to expand your organizational reach within the hunting, equestrian and marine/outdoor sports ecosystem and join a wider professional community.
Saeed Alghfeli - General ManagerBynuna Military & Hunting Equipment, United Arab Emirates
www.adihex.com | 11
EXPOSURE
YOUR BRANDEstablish and boost your brand recognition efforts through ADIHEX’s extensive Marketing & PR Campaign reaching millions worldwide including high net-worth individuals in the region.
DIRECT MARKETING
DIGITAL MARKETING
960,000 Email/Newsletter reaching80,000+ Industry professionals & enthusiasts
12,000 Facebook Followers 14,808,603 Social Media Campaign Reach 164,479,729 Digital Marketing impressions
10,000+ Trading Companies reached for theAgents Program
8 WEEKS of Telemarketing Campaign to5,000 VIPs
12 | www.adihex.com
EXPOSURE
YOUR BRAND
PR
9.1 mn Circulation 1,000+ Media Attendees
Onsite Coverage by theGCC’s Biggest Media Companies
2563 News Clippings
AED 30+ mnTotal Advertising Value
AED 80+ mnTotal PR Value
www.adihex.com | 13
MAJOR
SPONSORSHIP OPPORTUNITIES
MAIN SPONSOR
SPONSORSHIP TITLE MAIN SPONSOR
SPONSORSHIP INVESTMENT AED 1.5M (USD 409,000)
PROPERTY RIGHTS
Presenting Right: The Partner shall be entitled to be referred to as “Main Sponsor” in respect of the ADIHEX for the duration of the event.
Lock-up logo with the event logo, meaning that the corporate logo of the Over All Event Partner is always placed next to the event logo – in all marketing and promotion materials produced by ADIHEX
Right to present at the Opening Ceremony at ADIHEX 2019 and additional branding opportunities at the venue(s) of the ceremony. (This means that the following (or similar) wording can be used: «Opening Ceremony sponsored by [NAME OF SPONSOR]”
TBC
Opportunity to host/facilitate activities during ADIHEX road shows
Opportunity to sponsor individual items such as lanyards, delegate bags, etc. – at a discounted rate.
Right to produce and sell co-branded merchandise with the event logo
Right to use the official Event logo for sponsor’s own communications and promotional activity
Right to use official event films, media, images, etc.(in accordance with ADIHEX guidelines)
Access to the VIP Lounge at the event
VISIBILITY AT ADIHEX
Most dominant commercial visibility
A flag/banner or similar at venue entrance areas
Right to integrate sponsor logo on selected collaterals such as flags, banners, event brochures and maps at selected Features & Exhibition Area . Logos are placed according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Right to integrate sponsor logo on information boards and screens according to the sponsorship hierarchy.
Right to integrate sponsor logo / marks on the back of standard event invites.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Onsite branding at opening ceremony (non-exclusive) TBC
Insert in VIP bags (non-exclusive)
Insert in delegate bags (non-exclusive) TBC
Right to dedicated onsite branding at the main venue (organizer will provide location, specifications and format details)
14 | www.adihex.com
VISIBILITY AT ADIHEX
Provision of FOC floor space for the sponsor. Sponsor is responsible for all costs associated with the creation, installation, management and any other costs related to their exhibition
60 Sqm
Opportunity to have significant visibility at the Opening and Closing ceremonies. TBC
Opportunity to present awards to the competition winners TBC
ADVERTISING, BROADCASTINGAND PROMOTION
Right to integrate sponsor logo in pre-event media & advertising of ADIHEX according to the sponsorship hierarchy & the overall design concept of the event
Right of integration in selected communication & marketing materials (example: ADIHEX Event Guide, & newsletters) according to the sponsorship hierarchy & the overall design concept of the event.
Right of reasonable presence in relevant event Event Guide according to the sponsorship hierarchy.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Onsite branding at opening ceremony (non-exclusive) TBC
Opportunity for advertising in relevant event guide.
Opportunity to purchase media and branding sites at the venue (subject to availability in coordination with organizer).
SMS Shots sent to the event pre-registered visitors presenting your brand (2,500 contacts per shot)
PUBLIC RELATIONS
Right to organise one individual ‘Signing Ceremony’ to announce the sponsorship agreement
Right to integrate sponsor logos in ADIHEX official press releases and media kits
Right to insert one official quote about the sponsor’s involvement in official ADIHEX press releases.
Right to distribute press releases relating to sponsor’s involvement/sponsorship after approval by ADIHEX.
PUBLIC RELATIONS
Opportunity for a sponsor’s representative to attend all official press conferences at ADIHEX.
Opportunity to purchase advertising space from ADIHEX Media Partners to promote the sponsorship between the sponsor and ADIHEX (at the cost of the sponsor)
Opportunity to provide promotional material in a dedicated space in the International Press Room at ADIHEX.
DIGITAL OPPORTUNITIES
Right to display sponsor logo on the ADIHEX website with a hyperlink to the sponsor’s website. Positioning of logo will be in accordance with the sponsorship hierarchy.
Possibility to create a company profile for sponsor and to integrate it into the sponsorship section of the ADIHEX website.
Rotating advertising banner
E-shots to pre-registered attendees, HTML to be provided by Sponsor (2,500 contacts per shot) 3 E-shots
HOSPITALITY
Access to VIP lounge
Access to VIP reception and the Opening Ceremony TBC
The organizer will try to facilitate and encourage senior dignitaries to ‘pass by’ sponsor booth during the ADIHEX VIP tour(s).
Invitations to official ceremonies and events before, during and after ADIHEX TBC
www.adihex.com | 15
MAJOR
SPONSORSHIP OPPORTUNITIES
EQUESTRIAN PARTNER
SPONSORSHIP TITLE Equestrian Partner
SPONSORSHIP INVESTMENT Non-Exclusive (AED 350,000 | USD 95,400)
PROPERTY RIGHTS
Presenting Right: The Partner shall be entitled to be referred to as “Equestrian Partner’’ in respect of the ADIHEX for the duration of the event.
Opportunity to host/facilitate activities during ADHEX road shows
Opportunity to sponsor individual items such as lanyards, delegate bags, etc. – at a discounted rate.
Right to produce and sell co-branded merchandise with the event logo
VISIBILITY AT ADIHEX
A flag/banner or similar at venue entrance areas
Right to integrate sponsor logo on selected collaterals such as flags, banners, event brochures and maps at selected Features & Exhibition Area . Logos are placed according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Right to integrate sponsor logo on information boards and screens according to the sponsorship hierarchy.
Right to integrate sponsor logo / marks on the back of standard event invites.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Provision of FOC floor space for the sponsor. Sponsor is responsible for all costs associated with the creation, installation, management and any other costs related to their exhibition
12
Opportunity to present awards to the competition winners
ADVERTISING, BROADCASTING AND PROMOTION
Right to integrate sponsor logo in pre-event media and advertising of ADIHEX according to the sponsorship hierarchy and the overall design concept of the event
Right of integration in selected communication and marketing materials (example: ADIHEX Event Guide, and newsletters) according to the sponsorship hierarchy and the overall design concept of the event.
Right of reasonable presence in relevant event Event Guide according to the sponsorship hierarchy.
Opportunity for advertising in relevant event guide.
Opportunity to purchase media and branding sites at the venue(subject to availability in coordination with organizer).
SMS Shots sent to the event pre-registered visitors presenting your brand (2,500 contacts per shot) TBC
PUBLIC RELATIONS
Right to distribute press releases relating to sponsor’s involvement/sponsorship after approval by ADIHEX.
Opportunity to purchase advertising space from ADIHEX Media Partners to promote the sponsorship between the sponsor and ADIHEX (at the cost of the sponsor)
Opportunity to provide promotional material in a dedicated space in the International Press Room at ADIHEX.
16 | www.adihex.com
DIGITAL OPPORTUNITIES
Right to display sponsor logo on the ADIHEX website with a hyperlink to the sponsor’s website. Posi-tioning of logo will be in accordance with the sponsorship hierarchy
Possibility to create a company profile for sponsor and to integrate it into the sponsorship section of the ADIHEX website.
Rotating advertising banner
E-shots to pre-registered attendees, HTML to be provided by Sponsor (2,500 contacts per shot) 2
SOCIAL MEDIA
Right to integrate sponsor logos on relevant online ADIHEX social media platforms such as Facebook, LinkedIn, Instagram, etc. Positioning of logo will be in accordance with the sponsorship hierarchy.
Social media posts/updates mentioning sponsor leading up to ADIHEX. Sponsor will need to provide content and images as needed, but please note that this will be content driven and not overtly commercial.
3
HOSPITALITY
Access to VIP lounge
Access to VIP reception and the Opening Ceremony TBC
The organizer will try to facilitate and encourage senior dignitaries to ‘pass by’ sponsor booth during the ADIHEX VIP tour(s).
Invitations to official ceremonies and events before, during and after ADIHEX TBC
www.adihex.com | 17
MAJOR
SPONSORSHIP OPPORTUNITIES
SECTOR PARTNER
SPONSORSHIP TITLEArts & Crafts | Falconry/Flying Birds | Hunting Equipment (Archery/Knives/Optics) | Hunting Guns | Hunting Tourism & Safari | Outdoor Leisure Vehicle & Equipment | Promotion & Preservation of Cultural Heritage |Veterinary & Pharmaceutical Products & Services | Media | Sports Fishing & Marine Sports
SPONSORSHIP INVESTMENT Exclusive Sponsorship (AED 500,000) | Non-Exclusive (AED 200,000) Up to 3 brands only
PROPERTY RIGHTS
Presenting Right: The Partner shall be entitled to be referred to as “Sector Partner’’ in respect of the ADIHEX for the duration of the event.
Opportunity to host/facilitate activities during ADHEX road shows
Opportunity to sponsor individual items such as lanyards, delegate bags, etc. – at a discounted rate.
•Right to produce and sell co-branded merchandise with the event logo
VISIBILITY AT ADIHEX
A flag/banner or similar at venue entrance areas
Right to integrate sponsor logo on selected collaterals such as flags, banners, event brochures and maps at selected Features & Exhibition Area . Logos are placed according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Right to integrate sponsor logo on information boards and screens according to the sponsorship hierarchy.
Right to integrate sponsor logo / marks on the back of standard event invites.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Provision of FOC floor space for the sponsor. Sponsor is responsible for all costs associated with the creation, installation, management and any other costs related to their exhibition
12
Opportunity to present awards to the competition winners
ADVERTISING, BROADCASTING AND PROMOTION
Right to integrate sponsor logo in pre-event media and advertising of ADIHEX according to the sponsorship hierarchy and the overall design concept of the event
Right of integration in selected communication and marketing materials (example: ADIHEX Event Guide, and newsletters) according to the sponsorship hierarchy and the overall design concept of the event.
Right of reasonable presence in relevant event Event Guide according to the sponsorship hierarchy.
Opportunity for advertising in relevant event guide.
Opportunity to purchase media and branding sites at the venue(subject to availability in coordination with organizer).
SMS Shots sent to the event pre-registered visitors presenting your brand (2,500 contacts per shot) 2
PUBLIC RELATIONS
Right to distribute press releases relating to sponsor’s involvement/sponsorship after approval by ADIHEX.
Opportunity to purchase advertising space from ADIHEX Media Partners to promote the sponsorship between the sponsor and ADIHEX (at the cost of the sponsor)
Opportunity to provide promotional material in a dedicated space in the International Press Room at ADIHEX.
18 | www.adihex.com
DIGITAL OPPORTUNITIES
Right to display sponsor logo on the ADIHEX website with a hyperlink to the sponsor’s website.Positioning of logo will be in accordance with the sponsorship hierarchy.
Possibility to create a company profile for sponsor and to integrate it into the sponsorship section of the ADIHEX website.
Rotating advertising banner
E-shots to pre-registered attendees, HTML to be provided by Sponsor (2,500 contacts per shot) 2
SOCIAL MEDIA
Right to integrate sponsor logos on relevant online ADIHEX social media platforms such as Facebook, LinkedIn, Instagram, etc. Positioning of logo will be in accordance with the sponsorship hierarchy.
Social media posts/updates mentioning sponsor leading up to ADIHEX. Sponsor will need to provide content and images as needed, but please note that this will be content driven and not overtly commercial.
3
HOSPITALITY
Access to VIP lounge
Access to VIP reception and the Opening Ceremony TBC
The organizer will try to facilitate and encourage senior dignitaries to ‘pass by’ sponsor booth during the ADIHEX VIP tour(s).
Invitations to official ceremonies and events before, during and after ADIHEX TBC
www.adihex.com | 19
MAJOR
SPONSORSHIP OPPORTUNITIES
SUSTAINABILITY PARTNER
SPONSORSHIP TITLE Sustainability Partner
SPONSORSHIP INVESTMENT No Exclusivity (AED 300,000 | USD 82,000 each)
PROPERTY RIGHTS
Presenting Right: The Partner shall be entitled to be referred to as “Sustainability Partner' in respect of the ADIHEX for the duration of the event.
Right to integrate sponsor logo on information boards and screens according to the sponsorship hierarchy.
Right to integrate sponsor logo / marks on the back of standard event invites.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Onsite branding at opening ceremony (non-exclusive)
Insert in VIP bags (non-exclusive)
Insert in delegate bags (non-exclusive)
Right to dedicated onsite branding at the main venue (organizer will provide location, specifications and format details)
Provision of FOC floor space for the sponsor. Sponsor is responsible for all costs associated with the creation, installation, management and any other costs related to their exhibition
9
Opportunity to have significant visibility at the Opening and ceremonies. TBC
Opportunity to present awards to the competition winners TBC
ADVERTISING, BROADCASTING AND PROMOTION
Right to integrate sponsor logo in pre-event media and advertising of ADIHEX according to the sponsorship hierarchy and the overall design concept of the event
Right of integration in selected communication and marketing materials (example: ADIHEX Event Guide, and newsletters) according to the sponsorship hierarchy and the overall design concept of the event.
Right of reasonable presence in relevant event Event Guide according to the sponsorship hierarchy.
Opportunity for advertising in relevant event guide.
Opportunity to purchase media and branding sites at the venue(subject to availability in coordination with organizer).
SMS Shots sent to the event pre-registered visitors presenting your brand (2,500 contacts per shot) 1
PUBLIC RELATIONS
Right to organise one individual ‘Signing Ceremony’ to announce the sponsorship agreement
Right to integrate sponsor logos in ADIHEX official press releases and media kits
Right to insert one official quote about the sponsor’s involvement in official ADIHEX press releases.
Right to distribute press releases relating to sponsor’s involvement/sponsorship after approval by ADIHEX.
Opportunity for a sponsor’s representative to attend all official press conferences at ADIHEX.
Opportunity to purchase advertising space from ADIHEX Media Partners to promote the sponsorship between the sponsor and ADIHEX (at the cost of the sponsor)
20 | www.adihex.com
DIGITAL OPPORTUNITIES
Right to display sponsor logo on the ADIHEX website with a hyperlink to the sponsor’s website. Posi-tioning of logo will be in accordance with the sponsorship hierarchy.
Possibility to create a company profile for sponsor and to integrate it into the sponsorship section of the ADIHEX website.
Rotating advertising banner
E-shots to pre-registered attendees, HTML to be provided by Sponsor (2,500 contacts per shot) 1
SOCIAL MEDIA
Right to integrate sponsor logos on relevant online ADIHEX social media platforms such as Facebook, Twitter, Instagram, etc. Positioning of logo will be in accordance with the sponsorship hierarchy.
Social media posts/updates mentioning sponsor leading up to ADIHEX. Sponsor will need to provide content and images as needed, but please note that this will be content driven and not overtly commercial.
2
HOSPITALITY
Access to VIP lounge
Access to VIP reception and the Opening Ceremony TBC
The organizer will try to facilitate and encourage senior dignitaries to ‘pass by’ sponsor booth during the ADIHEX VIP tour(s).
Invitations to official ceremonies and events before, during and after ADIHEX
Opportunity to host a reception during ADIHEX (at cost and subject to venue availability)
www.adihex.com | 21
MAJOR
SPONSORSHIP OPPORTUNITIES
SUMMIT SPONSOR
SPONSORSHIP TITLE Summit Sponsor
SPONSORSHIP INVESTMENT Exclusive Sponsorship (AED 700,000 | USD 191,000) | Non-Exclusive (AED 250,000 | USD 68,000)
PROPERTY RIGHTS
Presenting Right: The Partner shall be entitled to be referred to as “Summit Sponsor'' in respect of the ADIHEX for the duration of the event
Opportunity to sponsor individual items such as lanyards, delegate bags, etc. – at a discounted rate.
Right to produce and sell co-branded merchandise with the event logo
Right to use the official Event logo for sponsor’s own communications and promotional activity
Right to integrate sponsor logo on selected collaterals such as flags, banners, event brochures and maps at the Summit Theatre. Logos are placed according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Right to integrate sponsor logo on the lectern, stage backdrop, programme signage, information boards and screens according to the sponsorship hierarchy.
Right to integrate sponsor logo / marks on the back of standard event invites.
Right to display sponsor logos in areas allocated for sponsorship branding according to the sponsorship hierarchy and as integrated in the overall on-site branding for ADIHEX.
Opportunity to present awards to the competition winners TBC
ADVERTISING, BROADCASTING AND PROMOTION
Right to integrate sponsor logo in pre-event media and advertising of ADIHEX according to the sponsorship hierarchy and the overall design concept of the event
Right of integration in selected communication and marketing materials (example: ADIHEX Event Guide, and newsletters) according to the sponsorship hierarchy and the overall design concept of the event.
Right of reasonable presence in relevant event Event Guide according to the sponsorship hierarchy.
Opportunity for advertising in relevant event guide.
Opportunity to purchase media and branding sites at the venue(subject to availability in coordination with organizer).
Right to distribute press releases relating to sponsor’s involvement/sponsorship after approval by ADIHEX.
Opportunity for a sponsor’s representative to attend all official press conferences at ADIHEX.
Opportunity to purchase advertising space from ADIHEX Media Partners to promote the sponsorship between the sponsor and ADIHEX (at the cost of the sponsor)
Opportunity to provide promotional material in a dedicated space in the International Press Room at ADIHEX.
22 | www.adihex.com
DIGITAL OPPORTUNITIES
Right to display sponsor logo on the ADIHEX website with a hyperlink to the sponsor’s website. Posi-tioning of logo will be in accordance with the sponsorship hierarchy.
Possibility to create a company profile for sponsor and to integrate it into the sponsorship section of the ADIHEX website.
SOCIAL MEDIA
Right to integrate sponsor logos on relevant online ADIHEX social media platforms such as Facebook, LinkedIn, Instagram, etc. Positioning of logo will be in accordance with the sponsorship hierarchy.
HOSPITALITY
Access to VIP lounge
Access to VIP reception and the Opening Ceremony TBC
The organizer will try to facilitate and encourage senior dignitaries to ‘pass by’ sponsor booth during the ADIHEX VIP tour(s).
www.adihex.com | 23
OTHER
SPONSORSHIP PACKAGES
LANYARD SPONSORAED 130,000 | USD 35,000
ADIHEX lanyards branded with the sponsor logo will be handed out to all ADIHEX attendees throughout the whole duration of the event. The lanyard sponsorship will offer your company great exposure amongst selected attendees of the show.
Sponsor to produce a minimum of 10,000 pieces of co-branded lanyards with ADIHEX and EFC logos.
REGISTRATION SPONSORAED 293,600 | USD 80,000
ADIHEX’s registration areas will welcome the highest traffic of attendees all throughout the exhibition. Being an exclusive sponsor of the registration grants your company visibility on website registration page and amongst all visitors attending ADIHEX before and during the show.
Onsite registration will be co-branded with ADIHEX and EFC logos.
ADIHEX bags will be handed out to all visitors attending the event. As the exclusive sponsor of the ADIHEX bags, your company logo will be featured prominently on both sides of the exhibition bags giving your company the needed exposure and extensive brand awareness amongst the attendees. Furthermore, you will have the right to insert promotional materials and gifts within the bags.
Sponsor to produce a minimum of 10,000 bags co-branded with ADIHEX and EFC logos.
EXHIBITION BAG SPONSORAED 183,500 | USD 50,000
24 | www.adihex.com
OTHER
SPONSORSHIP PACKAGES
FLOOR PLAN SPONSORAED 99,000 | USD 27,000 (Non-Exclusive)
The floor plan boards will be positioned around the venue used by attendees to navigate their way around the event in locating specific exhibitors & products. Being the exclusive sponsor of the ADIHEX floor plan, your company logo will be featured prominently on the floor plan boards enabling you to drive additional traffic to your stand.
EVENT GUIDEAED 128,500 | USD 35,000
Your logo will be featured on the cover of the event guide with an editorial or a double spread advert in the event guide.
Advertise in the dedicated Event Guide and showcase your products and brand to thousands of potential buyers
Contact the sales team for the event guide media kit.
Our onsite dedicated magazine is the only official publication distributed at ADIHEX. Get featured in 15,000 copies of our exclusive show magazine.
Your logo will be featured on the cover of the event guide with an editorial or a double spread advert in the event guide.
Contact the sales team for the advertising opportunities in the show dailies.
SHOW DAILIESAED 128,500 | USD 35,000
Equestrian
Sectors
Hunting Tourism & Safari(Archery / Knives / Optics)
Equestrian
Sectors
Falconry / Flying Birds / Veterinaryand Pharmaceutical Products
Outdoor Leisure vehicles & EquipmentSport Fishing
Promotion and Preservationof Cultural Heritage
Arts & Crafts
Hunting Guns
H.H Sheikh Mansoor GlobalArabian Horse Flat Racing Festival
Features
Arena Activities (Hall 10)
Target Shooting
Sheikh Zayed Photo Gallery
Photography and Painting Features
ADIHEX VR Driving Experience
Emirati Cultural & Heritage Features
Archery Features
Falcon Gallery
Hunting (Hunting Tourism & Safari /Archery / Knives / Optics)
Services
First Aid
Visitors Seating Area
Registration booth
Info booth
F & B lounge
Prayer areas
Majlis
Kids Knowledge Zone
Abu Dhabi Museum
ADIHEX Silent Auction
Shooting Simulator
CP 1 ParkingSecurity Check
Security Check
Express your love for Sheikh Zayed
F&B Lounge
Parking A - Aloft Hotel
Parking B Parking B
F&B Lounge
HeritageVillage
ADIHEX
ADIHEXMuseum
VIP
YOU AREHERE
www.adihex.com | 25
OTHER
SPONSORSHIP PACKAGES
MEDIA CENTRE SPONSORAED 128,500 | USD 35,000
ADIHEX international media centre, located on the exhibition floor, is a centralised hub for all press activity during the event, providing state of the art broadcast facilities. Being the official sponsor of the international media centre, your company will have exclusive branding rights at the media centre and media invites in addition to extensive PR opportunities.
CARPET TILES X 8AED 44,000 | USD 12,000
These exclusive floor graphics will guide visitors straight to your stand.
Brand the 1m x 1m stickers your way with your logo, stand design and messages, they won’t be missed! Sponsor to provide the stickers.
Hostess to promote your brand on their t-shirts & “May I Help You” signage across the venue.
Shirts to be provided by the company.
MAY I HELP YOU SHIRTSAED 29,360 | USD 8,000
YOUR BRAND NAME
26 | www.adihex.com
DIGITAL
SPONSORSHIP PACKAGES
WEBSITE ADVERTISING OPPORTUNITIES SPONSORS COST DURATION
• Leaderboard web banner on Exhibitor List 1 AED 12,850 | USD 3,500 12 weeks
• Leader board web banner on Homepage 1 AED 11,000 | USD 3,000 8 weeks
• Logo on Exhibitor List 10 AED 1,000 | USD 250 8 weeks
• Company Product Video on Homepage 3 AED 3,700 | USD 1,000 4 weeks
EMAIL MARKETING OPPORTUNITIES SPONSORS COST SCHEDULE
• Dedicated eshot to targeted audience 5 AED 11,000 | USD 3,000 2 weeks before the show
• Featured article with product image on an eshot 5 AED 1,800 | USD 500 1 week before the show
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EXHIBITION STAND
PARTICIPATION FORHUNTING GUNS PROFILE
PARTICIPATION FORALL OTHER PROFILES
SPACE ONLY STAND COST
Exhibition RAW SPACE ONLY AED 750 | USD 150 per sqm
SPACE ONLY STAND COST
Exhibition RAW SPACE ONLY AED 550 | USD 150 per sqm
SHELL SCHEME PACK COST
• Exhibition space with shell scheme stand in aluminum profile with white panels (high quality) , including the following: • Disposable stand carpet – 2.5 m high side and back walls • 300 mm fascia panel in 2 colors, to be provided on open side • Company name in ARIAL Font, BOLD CAPITAL LETTERS 6mm height • 1 spotlight per 3 sqm – 13 1 amp socket – 220v
AED 1,000 | USD 250 per sqm
• Basic Furniture Package (for shell scheme only) includes 1 table, 2 chairs and 1 counter.
AED 650 | USD 175
• COMPULSARY INSURANCE includes exhibition public liability, exhibition property & exhibition expenses
AED 700 | USD 185
SHELL SCHEME PACK COST
• Exhibition space with shell scheme stand in aluminum profile with white panels (high quality) , including the following: • Disposable stand carpet – 2.5 m high side and back walls • 300 mm fascia panel in 2 colors, to be provided on open side • Company name in ARIAL Font, BOLD CAPITAL LETTERS 6mm height • 1 spotlight per 3 sqm – 13 1 amp socket – 220v
AED 750 | USD 200 per sqm
• Basic Furniture Package (for shell scheme only) includes 1 table, 2 chairs and 1 counter.
AED 650 | USD 175
• COMPULSARY INSURANCE includes exhibition public liability, exhibition property & exhibition expenses. PLEASE REFER TO EXHIBITOR MANUAL
AED 700 | USD 185
Company Name
FalconryPromotion & Preservation of Cultural Heritage
Company Name
Arts and Handicrafts
Company Name
Equestrian
Company Name
Hunting Equipment & Safari
Company Name
Hunting Guns
Company Name
Marine & Outdoor
Company Name
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TRAVEL TO ADIHEX
The Capital: ABU DHABI
Here are some information when planning your visit to ADIHEX this year. You not only get to experience the event but also the amazing places of interest in Abu Dhabi and the rest of the Emirates.
Accessibility is one of the key advantages of capital, the prime location of ADIHEX, whichinvariably attracts exhibitors from both home and abroad. Dive into the impressive history of the capital city and enjoy the amenities it has to offer. Whether you’re keen on art, culture, architecture or history, Abu Dhabi is always worth the trip.
Discover how harmonious the interplay of historic buildings and modern architecture can be on a trip through the capital. Live history can also be found on the Sheikh Zayed Grand Mosque, Abu Dhabi’s grand landmark. With the iconic Louvre Museum in the Saadiyat District and retail and entertainment hub in Yas Island, there is always something for everyone in the capital.
AIRPORT
The Abu Dhabi International Airport is just 15 minutes from the City. Over 50 international airlines operate a schedule of flights connecting Abu Dhabi to more than 80 destinations in 46 countries across the globe.
LOGISTICS
ADIHEX 2019 has partnered with various freight companies to assist in the transportation of your products to and from the exhibition, and getting clearance from UAE customs.
ACCOMMODATION
Take advantage of the low rates specially negotiated by the ADIHEX team at hotels and serviced apartments.
VISA
Certain nationalities will require an entry visa to the UAE. Please check our website for more information www.adihex.com
PUBLIC TRANSPORT
Taxis are readily available from Abu Dhabi International Airport and all hotels around the capital city. Alternatively, you can pre-book their services with just a phone call.
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ABOUT THE ORGANISERS
ADIHEX 2019 is organized by the Emirates Falconers’ Club, a non-profit organization that raise awareness of the value of falconry as an art and cultural heritage. Established in 2001, under the guidance and patronage of the late Sheikh Zayed bin Sultan Al Nahyan, EFC brings together local and international falconers to educate and promote concerted efforts towards the protection and development of the UAE’s inherent heritage of falconry, related sustainable environmental
[email protected]+971 2 693 4733www.adihex.com
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reflection of deep-rooted Arab heritage, highlighting the positive social and cultural aspects of this sport.
practices and ethics through organizing word-class events like ADIHEX and the International Falconry Festival as well as supporting various educational and environmental initiatives.
The Club aims to spread awareness of the methods of sustainable hunting and the ethics of falconry as a
TO FIND OUT MORE,CONTACT US AT:
GET SOCIAL WITH US:
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MEET OUR
GLOBAL NETWORK
GARY TIMBRELLInternational Association for Falconry & Conservation of Birds of Prey
EUROPE
ZEESHAN AHMEDEventage
+92 341 2010 777+971 4 [email protected]
PAKISTANISMAIL SEZENISTEXPO
+90 532 430 [email protected]
TURKEYANNALIZE VANZYLAnnalize Vanzil Exhibition Consult and Event Management
+27 82 458 4229+27 12 346 [email protected]
SOUTH AFRICA
MOHANAD EL KHATBIEmirates Falconers’ Club
+971 56 422 3783 [email protected]
+353 87 133 [email protected]
UAE, GCC AND OTHERMENA COUNTRIES
AMANDA HUAsia Resource Expo Ltd.
+86 135 6710 [email protected]
CHINA AND TAIWANAKI YAMADAJapan Promotion
+ 81 80 6748 [email protected]
JAPAN
JAPAN
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