uk's top 10 most engaged marketers
DESCRIPTION
LinkedIn’s Most Engaged Marketer 2014 highlights the UK marketers that are using the platform to their best advantage. These marketers are not only crafting their own personal professional brand but are exceptional advocates for the companies they work for. We wanted to see which UK marketers were most engaged on LinkedIn and so, for the second year running, we took the more than 10,000 LinkedIn members in the marketing function at FTSE 100 companies, and looked at a range of indicators of how engaged they are on LinkedIn, beyond simply number of connections. We looked at metrics including recent growth in new connections, average visits to the site, the number of different parts of LinkedIn.com they engage with, Groups joined, companies followed and social actions such as number of shares, likes and comments. To find out how you can begin to make more of your professional network in your career, check out these top tips. Please join us in congratulating your peers who are deriving the most value from LinkedIn in their careers.TRANSCRIPT
www.linkedin.com
LinkedIn’s Most Engaged Marketer 2014 highlights the UK marketers that are using the
platform to their best advantage. These marketers are not only crafting their own personal
professional brand but are exceptional advocates for the companies they work for.
The ranking is based on a number of engagement metrics from network growth to comments and sharing content on the platform. This year’s list was drawn from directors and above in companies with more than 1,000 employees.
Gareth CaseGlobal Marketing Director, XchangingUnited Kingdom │ Information Technology and Services
Previous Xchanging, Xuber, ONI PlcEducation
500+
Reading College of Design & Technology
connectionsConnectConnect
Frank DurrellDigital Strategy and Technology Director,Starcom MediaVest GroupLoughton, Essex, United Kingdom | Marketing and AdvertisingPrevious Havas EHS, TMP Worldwide UK, OgilvyActionEducation
500+Queen Mary, U. of London
connectionsConnectConnect
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www.linkedin.com
John WattonEMEA Marketing Director Digital, AdobeLondon, United Kingdom │ Marketing and Advertising
Previous Silverpop, Expedia, ShipServEducation
500+
Henley Management College
connectionsConnectConnect
Pete MarkeyChief Marketing Officer, Post OfficeRedhill, United Kingdom | Insurance
Previous RSA Insurance Group, MORE TH>N, OnetelEducation
500+
Ashridge Business School
connectionsConnectConnect
Kerry RitzChief Marketing Officer, Euromoney London, Greater London, United Kingdom | Online Media
Previous EVRYTHNG, Voxygen, ACN EuropeEducation
500+
IMD
connectionsConnectConnect
Simon MilesDigital Director, Coca ColaUxbridge, Greater London, United Kingdom | Consumer, Goods
Previous Coca-Cola Enterprises, International Sportsworld
500+
Communicators Limited, Rothmans International
connectionsConnectConnect
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www.linkedin.com
Jason WillsMarketing Director, Merlin EntertainmentsSt Albans, United Kingdom | Marketing and Advertising
Previous Heineken UK, Scottish and Newcastle, BacardiEducation
500+
The Nottingham Trent University
connectionsConnectConnect
Jenny BurnsGroup Communications, Brand and Social Media Director, RSALondon, United Kingdom | Insurance
Previous
500+
RSA, IVCA, Telefonica O2 UK
connectionsConnectConnect
Dana PooleSenior Global Campaigns Manager, Unilever United Kingdom | Public Relations and Communications
Previous Radley Yeldar, Unilever, BPEducation
500+
De Haagse Hogeschool / The Hague University of Applied Sciences
connectionsConnectConnect
Ben O’HanlonHead of Community Management, Visions LiveWigan, Greater Manchester, United Kingdom | Online Media
Previous Brighterworks, Sugarvine.com, MICROS-FidelioEducation Oaklands College
500+connectionsConnectConnect
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