uel fashion lookbook 2013

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Fashio

n 2013

#UELfashion2013

uel.a

c.uk/fa

shion

Jazz Gina Brar Charles Chambers Tameka Clery Catherine Handford Elizabeth Harrison Batool Hassan Francesca Holgado Loriane Jacquemart Marietta Kalvi Kinga Kovacs Alicia Leckie Idelle Maignan Shay Malt Florence Mariscotti-Wyatt Indira Massekele Shelby Moncherry-Desfosse Ayumi Morita Rochelle Mullings Estela Nevinskaite Poonam Osan Anu Raat Tieona Venessa Roberts Francesca Steed Leshia Thomas Joanne Tse Bianca Williams Susanna YiSurraya Constable Charlotte Dennis Sophie DentithRachel Leeson Catherine Lister Krystle Udofia

Ursula Casserly Chan DelValle Haris Ioannou Jakub Koziel Ewa Kubianka Lydia Oni Regina Resch Kayla Richards Eili Skriverik

Molly Austin Dulon Begum Sulema Adeela Bibi Karen Valeria Carrillo Vega Jaya Gurung Sabira Haque Jamie Khan Jamea Tahmina Khatun Fatu Konteh Tracey Lee Laura Martin Giulia Masutti Harsha Meghani Megan Nicholson Samantha Phillips Jade Roman Natalie Sykes Nicole Takooree Folashade Omodele Thompson Elizabeth Tsegaye

uel.ac.uk/fashion

Welcome4

BA (Hons) Fashion DesignBA (Hons) Fashion Design with Fashion Management

6

BA (Hons) Fashion Futures40

BA (Hons) Printed Textile Design50

Studying Fashion at UEL71

Thank You73

Contents

3

This summer marks the second anniversary of the existence of the School of Arts

& Digital Industries at University of East London. The School continues to grow and

flourish as a vibrant, creative community encompassing disciplines as diverse as

fashion, textiles, film, fine art, journalism, advertising, graphic design, photography,

animation, illustration, digital and multi-media arts, games design, music,

theatre, dance, creative writing, media, cultural and heritage studies. Between

these specialisms, we develop and nourish interdisciplinary collaboration and

innovative approaches to learning and making.

Many of our academic and technical staff are research-active, industry-

engaged and experienced professional practitioners; our alumni frequently

return to provide added experiential value to our provision, and we maintain

close links with employers and leading organisations across the arts, cultural and

creative industries.

This year’s Graduate Fashion Week showcase is especially exciting for us as

we welcome our new Head of Fashion, Ms Dorota Watson, to the University of

East London. Joining our team in March 2013, Dorota has initiated significant

curriculum development within Fashion and Textiles at University of East London.

In the context of University of East London’s Centre for Excellence in Women’s

Entrepreneurship, continued UEL Knowledge Dock support for fashion business

incubation, and ascendance of Stratford’s Westfield as a major retail and

commercial hub, UEL Fashion’s presence at Graduate Fashion Week marks the

opening of a significant period of refreshment and rejuvenation.

Our fashion graduates are poised on the very edge of their futures as designers,

stylists, retailers, entrepreneurs, buyers and so on. They are ready for launch.

Please join me in congratulating them, and wishing them great success at UEL

alumni and the fashion graduates of 2013.

Professor Catherine Harper

Dean of the School of Arts and Digital Industries

Welcome

4

In March 2013 I was delighted to take up the Post as Head of Fashion at the

University of East London at a time of great change for the department that will

present fantastic new opportunities for students and local industry. The Fashion

department nurtures creativity and business skills for emerging professionals;

these skills will provide a key underpinning for new course provision.

It gives me great pleasure to introduce this year’s final year BA cohort; the work

showcased on the stand celebrates work from the graduating students from

Fashion Design; Fashion Design and Management; Printed Textiles and Fashion

Futures. Students have achieved industry ready creative proposals, which have

amalgamated their learning whilst at UEL, that includes a period in industry on

a placement.

Creative solutions are evidenced through the catwalk presentation, textile

interpretations and ‘alternative practice’, which include magazine and business

proposals.

The Fashion department at UEL has excellent resources that include a dedicated

machine workshop, screen printing facilities, access to a digital bureau and

studio space. Collaborative projects are encouraged between students within

the department and more widely across the school.

The students’ learning is facilitated through a dedicated staff team, which

includes visiting tutors who add industry currency; other staff members are either

full time or part time and are either research active or practice based.

I very much look forward to the year ahead.

Dorota Watson

Head of Fashion

Find out more about ADI at

uel.ac.uk/adi

Find out more about Fashion at

uel.ac.uk/fashion #UELfashion2013

With FashionManagement

FashionDesign

7

She was the last queen of France, both vilified and exalted for her decadent

lifestyle, her essence captured in this collection.

Through a vibrant palette of pinks and blues, seventeenth century silhouettes are

dissected into playful separates. Corsetry is reinvented. Her rebellious attitude

is reflected in subversive latex trims, bold and irreverent, offset against intricate

pleating and luxurious brocades.

Bloomers and chemises are worn with nonchalance under a sumptuous frockcoat.

Off-key prints, blurred, distorted and magnified are splashed across cascading

layers on voluminous skirts, embracing a certain joie de vivre, all inspired by a fun

frivolous and vastly extravagant personality.

Industry PlacementsYour Coffee Break

Jenny PackhamHey Trends

Jazz Gina BrarFashion Design with Fashion Management

07557 969 [email protected]

www.couturestateofmind.tumblr.com

twitter @GinaSplendidlinkedin Jazz Gina Brar

8

This collection has its roots firmly embedded in the fixed gear cycling community,

one that is widely noted for its strong street style and philosophy. Innovative use of

fabrics, prints and materials combine with simple and exciting designs to create

this look.

Taking inspiration from the streets of East London, performance fabrics and

classic British tailoring are juxtaposed with relaxed, understated shapes. In one

look, a structured tweed jacket is combined with square shorts layered over

fluorescent printed leggings. Functional, performance sportswear is transformed

by the integration of hidden pockets, reflective highlights, reinforced seams and

ergonomic shapes.

Industry PlacementsHouse of Harlot – Latex productionVauxhall Fashion ScoutLady Lucy Latex

Charles ChambersFashion Design


www.charleschambers.co.uk

twitter @Libertine1926

9

Victory and Triumph explores the powerful warrior women of medieval history,

such as Joan of Arc and Boudicca, who inspired this collection.

Strong structures and silhouettes reflect the concept. The processes of cording,

pleating and laser cutting techniques along with the use of accent trims create

a medieval look with a contemporary twist.

Luxurious fabrics are mixed with leather and suede, incorporating a rich colour

palette of soft silvers, browns, beige, cream and stone.

Industry PlacementsVauxhall Fashion Scout

Stylist Assistant for singer Tally Koren

Tameka CleryFashion Design


twitter @TamTam_Cleashay

10

A woodland walk inspired the collection. The dull, wet forest was gloomy and

a flash of orange caught the eye. Orange fungus was highlighted from the dull

background. Ideas have been developed from an image of this.

The sloping hoods of the mushrooms reflect the dropped shouldered silhouette.

The oversized umbrella heads are too large for the slim stalk. The inner mushrooms

intricate design is reflected in the pleated details throughout the collection.

Black; in various fabrics which come together to exaggerate the variety of

textures and shades created, with the vibrant flash of orange that initially caught

the eye.

Industry PlacementsDiesel Yellow Door Vauxhall Fashion Scout

Catherine Handford

Fashion Design with Fashion Management


11

“U.O.NOTT’’ (Under Over Knott) The knotting of childhood paper-chains and the

doodles of Spirographs on a math book were the original starting point for this

clever and simple concept.

Fluid, curved lines are inspired by the soft 3D movement of light and geometry.

The use of simple, flat and light fabrics is a reflection of this childlike approach.

Some are bonded to create a fuller feel and a clean contrast in colour, whilst

effectively manipulated overlays provide sculptural details.

These elements create an effortless feel to this intelligent collection.

Industry PlacementsQasimi

Alexander McQueenM&S (Dewhirst)

Tze Goh

Elizabeth HarrisonFashion Design


12

Women who cover themselves modestly, starting from the headscarf to loose

clothing, first inspired this collection Modestia. References have been taken from

women of various faiths, be it Muslims or Orthodox Christians, with the common

concept of covering.

Dressing modestly is now seen as being more interesting; the aim of the collection

is to deliver a message that this can in fact be fashionable, fun and creative whilst

looking dynamic. Prints and laser cutting are used to suggest pattern and lace,

and style lines take influence from wrapping, using the unexpected asymmetry

of drape in a more controlled way.

Industry PlacementsBunmi Koko

Batool HassanFashion Design

07838 144 456 [email protected]

13

The house at the end of the lane has been abandoned for years. The gate is

overgrown with ivy and the iron is rusting beneath. The trees in the garden are

hundreds of years old and bare from the perils of winter. The branches sprawl

along, tumbling down, forming intricate patterns as one intertwines with another

and another.......

The silhouette is bold and strong. It creates contrast; mystery lies within the parts

that you can’t see, hidden within the blurred lines.

Fabrics are luxurious but timeless. Silk, wool, and leather have been aged with

subtlety and integrity, through print and surface processes.

Industry PlacementsVauxhall Fashion Scout

Diesel Ted Baker

Francesca Holgado

Fashion Design with Fashion Management


twitter @MissHolgado

14

‘One approach to understanding the role of sleep is to study the deprivation of it’

Inspired by the feelings and hallucinations of a sleep-deprived being, this

collection is the 3D representation of those irrational moments when falling into

a REM sleep. Sleep itself becomes a fantasy, the creation of a new dimension of

desire.

The unusual association of texture and feelings is represented using the

transparency of organza and chiffon, fused with the heavy draping that rests

against the metallic structure. As a whole, it embodies illusion and fluid sensitivity

through the faded palette of grey and blue.

Industry PlacementsLes chiffoniers

LorianeJacquemartFashion Design


15

Exploring changes in modern society, DNA and the merging of races; this concept

raises a question of identity – will we still be unique in 50 years time? Embracing

the identities of many, the focus is on creating a collection of separates for the

strong modern urban citizen.

Design lines create a dialogue between fluid asymmetry and clean geometry.

Flaming red trumpeting subtle surreal pencil-drawn prints, reflects the merging

of the distorted crowd. Pencil skirts combine with strong jacket shapes to evoke

elegant effortlessness. Clever details accentuate the grown-up feminine feel.

Fabrics are modern and sharp, with digital prints and embellished beading.

Industry PlacementsPreen

Roland MouretYellow Door

Marietta KalviFashion Design with Fashion Management


www.mariettakalvi.weebly.com

twitter @mariettakalvilinkedin Marietta Kalvi

16

Trees and bees are the two key inspirations emerging through this collection.

Linear style lines, geometric shapes and prints are combined together to blend

into an array of simple sophistication.

Colour and print compliment the sharpness of the classic, neat and minimalist cuts

that give this collection a refined look. Black, cream, mustard and aubergine, are

used in conjunction with an edgy geometric print which has been inspired by the

structure and the pattern of beehives.

Fabrics are lightweight but strong and able to carry the structure of the pieces

within this Spring/Summer 2014 womenswear collection.

Industry PlacementsVauxhall Fashion ScoutUK FMMMASC Studios

Kinga KovacsFashion Design and Fashion Management


www.kingakovacs.co.uk

twitter @KK_KingaKovacs

17

This collection is inspired by the harsh reality of an eating disorder, which can

leave the strong angular lines of the skeleton visible to the eye.

Harsh awkward shapes are created around the joints - the shoulders and hips,

which influence the use of tucks and gathers to create an organic, sculptural

silhouette.

Shapes are further enhanced by a dynamic print, complemented by the use

of laser-cut detail, which mimic the print shapes. These techniques have been

used though out the collection, created both digitally and naturally, providing

depth to the garments with a powerful aesthetic.

Industry PlacementsVivienne Westwood

Hallett Retail Urban Outfitters

Alicia Leckie Fashion Design with Fashion Management


twitter @alicialeckielinkedin Alicia Leckie

18

Inspired by the natural and physical ways of been trapped, “Let Me Escape” is

the 3D translation for the individual not wanting the moments experienced whilst

in routine places.

Escaping becomes a dream, the surrealism of new dimensions of choice.

The association of texture and feelings is represented using the transparency of

silk and denser cotton fabrics, fused with the indefinite ribbons that accentuate

the long days. As a whole, it manifests illusion and fluid sensitivity through the

plain white to the absorbant black colour palette.

‘Let Me Escape’- A surreal collection intense in delicacy created for tenacious

women.

Idelle MaignanFashion Design


19

Greco Roman sculpture and Art Deco architecture in London is the foundation

of this collection. Post-modern references build on this, creating an unusual and

unique approach to women’s-wear.

The bold geometry of Art Deco is juxtaposed against the broken lines of ancient

ruins creating a striking visual that challenges normality.

The somewhat boisterous technical shapes are balanced with softer frills and

pleats. Neon tweed adds texture and depth, resulting in a statement collection

that remains ultra feminine and wearable.

Shay MaltFashion Design


www.shaymalt.com

20

Frail Existence, Certain Demise.

Life is precious; this shouldn’t be underestimated. We as individuals are damaged

so easily, both emotionally and physically. Death is the only certainty we face in

this futile cycle.

This collection focuses on these two key elements; using ridged boning and

structure, shapes are inspired by corsetry, coupled with delicate embellishment

detailing to underline our decaying frailness. We move through life on a backdrop

of washed out and dark colours that create a mystery around the garments and

the subject matter, creating an eerie ambience.

Industry PlacementsThe Collection Design Studio

Florence Mariscotti-WyattFashion Design


www.facebook.com/fiorenzamariscotti

linkedin Florence Mariscotti-Wyatt

21

A fusion of male and female clothing from the 17th century inspires this collection,

Take Me Back.

The focus of the collection is in the use of techniques such as layering, gathering

and the contrasting of different fabric textures, such as wool, knit, satin and

corduroy.

Influences are huge silhouettes, layering of fabrics, men’s tailoring and the mixing

of key classic pieces such as waistcoats. A sense of soft tailoring can be felt, as

the simplicity of the look is accentuated by the clean but interesting cutting.

The colour palette is strong, using only deep burgundy, reds and warm purple.

Industry PlacementsJaeger Head Office

Indira MassekeleFashion Design


linkedin Indira Massekele

22

Inspired by religious and customary garments worn by Jews during special

festivals, Orthodox is based on hidden aspects of Jewish life.

Lineage can be dated back to biblical times, their strength and endurance is

what unites this culture; fellowship and tradition. This reflects the mood of this

collection.

Encompassing a rich and intriguing heritage the collection uses soft tailoring in

a rainbow of black, greys and stripes with white accents. Menswear-inspired

silhouettes are combined with softly draping trousers, contrasting layers, and

tightly wrapped belts to create a powerful yet feminine feel. Fabrics include

traditional woven stripe shirting and textured wools.

Industry PlacementsGreen Baby Trading Ltd

Shelby Moncherry-DesfosseFashion Design with Fashion Management


23

Does a robot dream to live like a human? Not only repeating it’s routine, but

enjoying life with emotions and love? This classic Sci-Fi story can be seen in

modern society.

Solid black British wool and neatly lined binary embroidery, on crisp tailored jackets

and huge Japanese trousers, give a strong robotic persona to the collection. This

gradually transforms to a soft and subtle silhouette and colour palette, imitating

how life changes when people find true love.

Smooth skin-like silk and voluminous, richly layered organzas are hand dyed to

mimic human skin and eyes. Round silhouettes accentuate the female form.

Industry PlacementsGareth Pugh

Ayumi MoritaFashion Design


linkedin Ayumi Morita

24

Cut Me to See Who I am… an aristocratic infused collection which explores the

serial murders committed by Jack the Ripper in Whitechapel, London 1888. The

identity of this calculated murderer is still unknown, which allows for this concept to

be explored. It uses cutting lines and folds that represent the uniquely identifiable

fingerprint and shapes that were carved into the victims’ bodies, combined with

the hourglass silhouette. Fabrics and prints reflect those worn by both women

and men at this time, in deep red, brown, mustard and grey tones to depict the

eerie dark atmosphere of Victorian East London.

Industry PlacementsAllison Rodger Designs Ltd Lauraine Bailey StylingArcadia Group Ltd, Dorothy PerkinsFAD Summer school

Rochelle MullingsFashion Design with Fashion Management


25

This collection is influenced by a spiritual belief that every human being has a

soul, which evolves from our actions in previous lives.

Some minerals and especially geodes are parallel to our souls, as they are formed

in similar ways. These Earth’s treasures have inspired this concept - a hidden

beauty beneath an ugly surface.

The collection is experimental and focuses on texture, using an innovative

technique of ‘burning’ to create a strong organic look, which is combined with

clean and sharp lines. This evident contrast plays a crucial role in the overall

collection’s silhouette.

Industry PlacementsSarah Baadarani

Estela NevinskaiteFashion Design


www.stellanevins.wordpress.com

twitter @stellanevinslinkedin Estela Nevinskaite

26

Weapons, destruction and armoury have inspired a collection based on modern

conflict.

A combination of panel cuttings and diaphanous textures gives the feel of a

strong yet luxurious look, with defined lines shaping around the body to enhance

the powerful feel.

A colour palette of browns, khaki greens and bold, strong gold has taken the

military look to another level of extravagance. Chain mail and pieces of metal

have been added to the fabric palette to give a more substantial feel of

destruction, keeping the clean cut lines for a neat look of luxury.

Industry PlacementsGiles DeaconUrban Outfitters Diesel

Poonam OsanFashion Design with Fashion Management


27

Digital ghosts. This collection is inspired by blurred faceless people wandering

in cyberspace. Busy anonymous bodies that are stretched or multiplied by

technology,so that they end up being confused images of data.

Covered silhouettes combine asymmetry and distorted shapes. Solid coloured

flat fabrics are used to accentuate the print inspired by the endless amount of

data surrounding us.

Layered transparencies blur the detail whilst the solid construction details are

enhanced.

Colours are neutral. Black, white, beige.

Anu RaatFashion Design


www.anuraat.blogspot.com

28

Caged Freedom, explores the fusion of emancipation and liberation, similar but

yet so conflicting. The inspiration stems from the anatomy of birds; their body form,

their structure and the manner in which the neck moves as it turns. Smocking plays

a key role in the collection emulating the feeling of movement and formation,

combining synthetic geometry with nature’s delicacy and strength through form.

Alluring sturdy silhouettes are created using strong fabrics. Sharp cuts give it a

dynamic feel. Black and white enhance the form, effortless colours that work like

magic giving strength and depth to each outfit.

Industry PlacementsGeoffrey Mac

Tieona VenessaRobertsFashion Design with Fashion Management


29

INUIT - translates - THE PEOPLE.

INUIT inhabit the Arctic regions, their lives were traditinally centered on hunting,

building homes of snow, fashioning clothing from animal skins, and carving tools

of bone. To help them in a harsh climate, THE PEOPLE must adapt, THE PEOPLE

must survive.

Encouraging a modern take on the INUIT. With soft silks, subtle embellishment and

timeless silhouettes that reflect a luxurious approach on THE PEOPLE. The look

combines simplicity with techniques that lend earthy grit, to create an AW’13

statement.

Clothing that reflects a culture, a lifestyle and raw sophistication.

Industry PlacementsDOLL Creative Events Agency

LOOK MagazineExposure PR

Vauxhall Fashion Scout

Francesca SteedFashion Design with Fashion Management


twitter @FrancescaSteed

30

Would you die for someone you love? What about someone you don’t even

know? That is SACRIFICIAL LOVE.

Based on the crucifixion of Christ and inspired by the methods used to inflict

bruising and lacerations such as ‘Cat O’ Nine Tails’, this collection is also inspired

by the architecture of religious buildings and the covers of leather bound ancient

bibles.

SACRIFICIAL LOVE is a collection of cathedral etched leathers, gold chain

embellishments and bruise printed silks that reflect this beautiful ordeal.

Industry PlacementsM&S, Menswear DesignTeatum JonesStella Magazine, TelegraphDieselFAD summer school

Leshia ThomasFashion Design with Fashion Management


twitter @LeshiaThomaslinkedin Leshia Thomas

31

The Modern Orient. Inspired by elements from the Far East, this collection

combines the key features of traditional Chinese clothing along with modern

Asian architecture.

Sculptural seam lines enhance the female form, using a combination of plain

and digitally printed fabrics, where scale is used dramatically for a surreal and

contemporary look, to define silhouettes.

A pastel colour palette consisting of powder blue, blush pink and peach is

complemented by deep midnight blue to accent detail and frame these

powerful shapes.

Industry PlacementsJaeger London

The Collection Design StudioDiesel

Suzie Turner

Joanne TseFashion Design with Fashion Management


www.joannetselondon.com

twitter @Joanne_Tse_linkedin Joanne Tse

32

Evoked by the deep, intense feeling of sadness and the continuous struggle for

survival, the word ‘BROKEN’ has inspired a mature and contemporary collection.

Mismatched cutting lines give an edge to otherwise classic pieces, accentuated

by the use of contrasting textures and subtly asymmetric silhouettes.

Fabrics are luxurious in fibre and diverse in their finish; ranging from fine silk jerseys

to boucle wools.

Shades of warm tones, cream and deep orange have accents of black to define

the palette of these very desirable clothes.

Industry PlacementsNew Look

Bianca WilliamsFashion Design


twitter @BiancaLove88

33

Euphonic-Behind the wall is the Echo; a collection which expresses self-reflection

in the origins and identity in society.

Silhouettes are inspired by traditional Korean costume mixed with the military,

a reminder of the separation of North and South, and of the historical border of

East and West Germany, where the designer was born and raised.

Through plain fabrics and multi-coloured landscape prints a personal journey is

explored and utilitarianism and sensitivity are juxtaposed. The contrast of earthy

tones and pastel brights reflects the reality of being disassociated in the same

territory, alongside the significant fall of the Berlin wall.

Award‘Best of British’ George Award

winner at GFW’12

Industry PlacementsGeorge House, ASDA Ladies wear

PROSE StudioOlsen GmbH & Co. KG

Susanna YiFashion Design with Fashion Management


www.susannayi.com

twitter @susanna_yilinkedin Susanna Yi

34

Over the last 8 years a knife or sharp instrument has been the most frequently

used weapon in teenage murders representing 68% of fatalities, accounting for

864 victims in London alone.

The goal is to convey first-hand awareness about knife crime looking at the ins,

the outs, the background, the reasons and the views.

The focal points are The Kiyan Prince Foundation, a non-profit organisation

helping those affected by knife crime and Robyn Travis who wrote ‘Prisoner To

The Streets’, a book on gang culture in the streets of London.

Surraya ConstableFashion Design with Fashion Management Fashion Alternative Practice


35

Successful business plans require marketing knowledge and the deployment

of numerous research methodologies to ascertain the viability of an idea. The

Charlotte Rose capsule collection has been created with research and consumer

needs as its primary driver with the trends for A/W 13 as the focal point.

The brand identity, labels, swing tags and pattern work have all been designed

and produced with a 360 vision for the label’s market position.

Aims include buying and merchandising roles in the fashion industry.

Charlotte Dennis Fashion Design with Fashion Management Fashion Alternative Practice


twitter @char_dennis

Industry PlacementsGoldie London New Look

36

Following on from an industrial placement in PR with Mary Portas’ retail

communications agency, BBC Eastenders and BBC Drama, the experience and

knowledge gained has been put into practice in the shape of a magazine.

The concept is to incorporate marketing skills by creating a customer magazine

for a homeware store based in Cheshire. It is “your guide to a more urban rural”.

With this USP in mind, the magazine aims to cater for the town’s upper class

consumer, offering a guide into the area’s most current activities and events.

Sophie DentithFashion Design with Fashion Management

Fashion Alternative Practice


twitter @SophieDentithlinkedin Sophie Dentith

Industry PlacementsBBC Drama Press Office

BBC Eastenders Press OfficePortas

John Lewis Betty Jackson Design

37

E.D.E.N Magazine (Environmental Designs with Ethical Notions).

Set up with the realisation that there is a growing market of consumers with

ethical, environmental and social awareness as an integral part of their lifestyle.

The key Eden consumer is young, female and fashion conscious and holds a keen

interest in environmental and ethical issues.

Eden observes fashion and lifestyle, focusing on quality sustainable design, whilst

noting brands and products that abide to a similar ethos. Articles discuss the

philosophies of understanding and respecting the environment, whilst promoting

a unique contemporary design aspect.

Rachel LeesonFashion Design with Fashion ManagementFashion Alternative Practice


linkedin Rachel Leesontwitter @EDENfashionlife

Industry PlacementsVivienne WestwoodHandmade and Found BoutiqueBlue NileMadame Tussauds Wardrobe AssistantAssistant Stylist to Beth Buxton

38

As a fashion marketer, Catherine has worked in collaboration with the brand 18

AND EAST. The brief was to research and implement an integrated marketing

communications plan. Working closely with the design and marketing team,

innovative ideas were explored and applied across the 18 AND EAST marketing

platforms for S/S13.

This project established a thorough insight into working with a small, newly set up

brand still finding its feet. The experience, combined with that of larger brands

such as Whistles and Diesel, has helped reinforce a future career pathway in

Fashion Marketing.

Catherine ListerFashion Design with Fashion Management

Fashion Alternative Practice


twitter @catlisterLDNlinkedin Catherine Lister

Industry PlacementsWhistles

DieselMary Portas – Living and Giving

LFW backstage18 AND EAST

39

With extensive experience in PR at New Look, customer relations at Eskimo PR

and the database management at Young British Fashion Council Krystle’s sights

within the fashion industry have expanded towards styling and customization.

The design ethos combined with a marketing training gives an understanding of

trends, management and co-ordination of individual looks and collections.

Recent collaborative ventures in the music industry have inspired me to further

my interaction with artists and to utilize my creative skills to push my styling and

management boundaries.

Krystle UdofiaFashion DesignFashion Alternative Practice


twitter @krystles_world

Industry PlacementsNew Look press officeEskimo PRYoung British designerStyling for the IndependentEssex fashion week

Fashion Futures

41

With intuition at the heart of the research and a BA in Fashion Futures, the unique

approach and natural interest in analytical thinking is Ursula’s driver.

With experience in photography and strong interests towards fashion and

painting, Ursula’s forthcoming film work with Families Need Fathers will enhance

her understanding and passion for the moving image.

Inquisitive and curious by nature, new experiences and challenges are her

motivation. Passionate about all things creative, she loves nothing better than

being involved with a project or pursuing her own.

Career-wise she does not have a definite direction, she just wants to work hard at

something she loves.

Ursula CasserlyFashion Futures


Industry PlacementsFluorescent PRStyloko

42

Thinking the unthinkable, doing the impossible and knowing the unknown have

been the key drivers for Chan’s inspiration as a trend forecaster. Her work is

best described as imaginative, innovative and unpredictable and features a

spectrum of social, cultural and ethical trends. She has acquired a range of skills

and knowledge in numerous research methodologies, which have afforded her

extensive internships and professional experience.

Building on this, the aim is to envision the future and project the visible and

transparent to less observant people.

Chan DelValleFashion Futures


Industry PlacementsTopshop

Trendstop Style Bermuda.com

LOVE Magazine

43

Fashion Forecasting has changed the way that Haris looks at the world. She now

sees the intricacies of people’s lives and discovers patterns, which will determine

their future paths. By researching the past and present, she now has the ability

to foresee what trends will come and can successfully promote these ideas

through innovative creative ways. The final project targets Generation I and how

technology will become more interactive in order to keep up with their demands.

With new ideas and foresight, she will have a small hand, in influencing the future

generations.

Haris IoannouFashion Futures


linkedin Haris Ioannou

Industry PlacementsTypokreta Printers Stylesight

44

The nature of his degree course has taught Jakub how to combine his creative

skills with the academic approach. Conducting many independent researches,

requiring initiative and self-motivation, he has learnt how to use not only qualitative

and quantitative research methods, but also to understand how to exploit his

senses and intuition in order to predict macro and micro trends in various sectors,

including fashion, food or technology.

Jakub KozielFashion Futures


www.jakubkoziel.tumblr.com www.jakubkoziel.com

linkedin Jakub Koziel

45

Ewa is passionate about identifying new trends using various research methods

from ethnographic research through to cultural brailling.

Her “sixth sense” enables her to identify those emerging micro-trends which are

not yet obviously visible or recognisable through standard research methods.

With a keen interest in consumer behaviour patterns and market dynamics she is

a proficient user of blogs and social media platforms.

Her involvement in a number of projects has enabled her to gain knowledge

and expand her network into the fashion industry. As a regular contributor to

Polish fashion website www.modoblog.pl, her styling ideas have been featured

on numerous street style websites, including www.fashionspot.com.

Ewa KubiankaFashion Futures


www.ewabubblegum.tumblr.com

linkedin Ewa Kubianka

Industry PlacementsIDOL Magazine

46

Lydia’s BA (Hons) in Fashion Futures allows her to recognize unique and outlandish

elements within fashion and the world around us, and to predict and understand

emerging future groups and dominant hubs.

The extensive internship experience in the creative, styling and studio arenas

together with her role as a Selfridges denim and contemporary wear stylist, has

given her skills in communication, teamwork and has challenged her imaginative

visions.

In particular, communication with the Future Laboratory and WGSN has

developed research and forecasting skills and has enthused Lydia to pursue

further goals in forecasting.

Lydia OniFashion Futures


twitter @diamondlydz

linkedin Lydia Oni

Industry PlacementsKharis Francise

The London Style JournalRaw Edge online Boutique

Alexander McQueen

47

Regina’s creative way of working has changed immensely in the last few years as

new views and new people have inspired techniques, outlook and her degree of

creativity. Experimental photographic darkroom time has been an important key

to creating new aesthetics and understanding the discipline.

Experience at a modelling agency has stimulated an amazing insight into the

fashion industry and, together with her training in trend forecasting has provoked

exploration and broad thinking.

Kayla is looking for new challenges and new experiences within the fashion

industry because fashion is not just fashion.

Regina ReschFashion Futures


reginareschphotography.tumblr.com

Industry ExperienceElite

48

Experience in trend forecasting research techniques and a training in photography

at the University of East London gives Kayla the ability to visualise findings and

outputs with a high level of intuition and originality. Being London based, with a

broad network of contacts she has first hand experience in numerous fields of

the creative industries including working for a modelling agency, as an assistant

photographer and in a PR company. During her time working in these areas she

has been able to work with many different people and build on my own portfolio.

Kayla RichardsFashion Futures


49

Eili is looking for new opportunities for growth as a trend forecaster. She is a curious

and driven person motivated by trying to be and do my very best.

Through past internships she has researched macro and micro trends across

numerous fields and industries. Together with her degree training, this has spiked

her interest in trends on a macro level, specifically consumer psychology.

A desire to find work in forecasting in one of the world’s mega cities will offer her

the ultimate opportunity to smell, see and hear another culture up close.

Eili SkriverikFashion Futures


linkedin Eili Skrivervik

Industry PlacementsDesign Insight Intern at PDDStylesight

PrintedTextile

Design

51

A fashion print collection for S/S 14 inspired by a mix of natural textures, microscopic

organisms and colour references taken from the Rio carnival. Molly’s work is fun

and vibrant, expressing abstract layering of colour and surface qualities. Whilst

considering forthcoming trends, she has produced a commercially viable digital

print collection for women to wear.

Industry PlacementsInsley & Nash

Molly AustinPrinted Textile Design


52

‘Say Something’ - we all have something to say - our immediate surroundings

communicate a message to us. The aim of Dulon’s final collection is to capture

the beauty of random images taken from a wide variety of interior and exterior

environments. By recording “found compositions” using photography and mixed

media she has created a series of fashion prints aimed towards a high-end

womenswear market. As a textile designer she constantly seeks to find inspiration

from looking at everyday things; exploring pattern, colour and aesthetic within

discarded and unwanted objects.

Dulon BegumPrinted Textiles with Fashion Management


twitter @dulonsattar

53

Adeela’s final print collection combines a variety of historic architectural styles

and decorative motifs. She combines traditional references from the Renaissance

to classical French fleur-de-lis to create her contemporary textile collection. Using

strong illustration skills throughout, the aim is to develop a trompe d’oeil effect

within her work. The final result is an intricate hand drawn re-working of classical

imagery and colour.

Sulema Adeela BibiPrinted Textile Design


54

The aim of Karen’s final collection is to create a series of digital prints that promote

a warmth and calming effect to the wearer. Inspired by Japanese art and

origami - photographic and hand drawn elements add a contemporary feel to

the final prints where she focuses on flowers, plants and bird motifs to create her

designs. The use of birds within the collection symbolises freedom and reaching

for life’s goals. The final result is a contemporary collection of harmonious yet

bold designs that promote wellbeing and happiness.

Karen Valeria Carrillo VegaPrinted Textile Design


www.shownd.com/karenllove

twitter @kvllovelinkedin Karen Valeria Carrillo

55

Born in Hong Kong and originally Nepalese, print designer Jaya Gurung specialises

in drawing and translating through Photoshop and silk-screen to project her

designs. Her CAD skills further enhance her interpretation of the pencil and brush.

For her final collections based on “Underwater” she has mixed devoré, foil and

digital print using deep colours with accents of brights.

Industry PlacementsColorfield

Insley & Nash

Jaya GurungPrinted Textile Design


www.jayagrg.wix.com/jaya-gurung

linkedin Jaya Gurung

56

Sabira’s concept is based on the escape from the everyday into a place of

wonder and distraction. Initially inspired by her recent personal journey and

spiritual pilgrimage she has created an abstract contemporary collection of

fashion prints. Lines and dissected blocks of colour work effectively on a range of

digitally printed silks.

Sabira HaquePrinted Textile Design


www.sabirahaque.com

twitter @sabirahaque

57

Jamie Khan’s designs are an exploration of both digital and hand printed

techniques. Her current A/W13 collection consists of ethnic inspired imagery

originating from mid and south east Asia. Her prints are handcrafted using

traditional print techniques, which are brought to life using the exploration of

reactive chemical textile processes. Her concept mixes cultural imagery, textures

and a range of base materials. The final result is a print collection comprised of

richly embellished luxurious silks with foil and metallic accents.

Industry PlacementsUEL Print room

Mirjam Rouden

Jamie KhanPrinted Textile Design


www.jamiekhandesign.com

twitter @jamiekhandesignlinkedin Jamie Khan

58

Jamea Tahmina KhatunPrinted Textile Design


www.tkhatun1.wix.com

twitter @tiamariakhatun

With references from simple swirls used in wrought iron work to extravagant

gate designs seen at Buckingham Palace, Jamea has created an ornate and

historically inspired print collection. Hand drawn silhouettes, line drawings and

layered textural backgrounds are transformed into a series of engineered and

repeat prints that have an overall classical feel.

59

Fatu Konteh’s textile collection ‘Africa’, fuses motifs inspired by her African

background with imagery and colour taken from every day life. Using these

geometric patterns and block colour shapes she has created a vibrant S/S

14 fashion print collection. The collection reflects her love of colour, surface

embellishment and drawing skills through the use of both hand print techniques

and Photoshop and illustrator. Fatu enjoys combining the above elements to

create a contemporary African inspired design collection. Her main influence for

the collection is born from observing the structure and style of Yinka Shonibare’s

fashion pieces and art installations.

Fatu KontehPrinted Textile Design


www.fatukonteh.wix.com

60

Working with a vibrant colour palette Tracey has combined butterfly motifs

with ink and paint mixed media to produce her S/S 14 print collection: “Whirl

in Butterflies”. By observing the movement and spectrum of colours found on

butterfly wings her aim is to visualise this on her final designs. The inks used in her

prints have a similar fragility and delicacy to butterflies – the bright colour palette

enhances the overall contemporary look and feel of the collection.

Tracey LeePrinted Textile Design


www.traceylee.co.uk

twitter @traceeyxlinkedin Tracey Lee

61

A concept focused on the exponential growth in technology, Laura’s fashion

print collection for A/W 13 incorporates her interest in the exploration of both old

and new technologies. Through her visualisation of analogue and digital ideas

she has created imagery using both traditional hand print methods and digital

processes. Her final prints mix hand drawn motifs alongside surface textures

and bleached backgrounds. Inspiration is taken from a wide variety of sources

including wiring, binary coding, vintage cameras and computer keyboards. Her

aim is to integrate digital with traditional in a series of quirky fashion prints.

Laura MartinPrinted Textile Design


www.lauragracemartin.wix.com/lgmdesigns

twitter @Lauragracemarti

62

Inspired by natural forms and in particular leaf textures and patterns, Giulia has

created a retro textile print collection. She utilises a pastel colour palette inherent

in the wallpapers and fabrics of the 1950’s to produce a fresh and commercially

viable collection. Hand drawn images are developed into linear flat pattern

– these are then superimposed onto block colour grounds using photoshop

computer software.

Giulia MasuttiPrinted Textile Design


www.flickr.com/giuliamasutti

63

Harsha’s print collection is inspired by the dynamic colour and imagery sourced

from Hong Kong, Malaysia and Penang. Using both hand painted and digital

patterns she has created a final collection of prints suitable for both menswear

and womenwear. She enjoys experimenting with handcrafting, drawing, print

embellishment and digital processes. Her final collection is colourful, contemporary

and aimed specifically at the commercial end of the textile print market.

Industry PlacementsColorfield

Daniel Heath Mirjam RoudenHand and LockIndigo, Fabpad

Duchamp

Harsha MeghaniPrinted Textile Design


www.harshapind.wix.com/meghani

twitter @HarshaMeghanilinkedin Harsha Meghani

64

A range of digitally printed textile prints for womenwear S/S 14. Inspired by

Arabic script, graffiti and Islamic architecture Megan uses mixed media to layer

photographic with hand and spray painted imagery and pattern. Her final

collection encapsulates a modern take on East meets West and is reflective of

her East London surroundings.

Industry PlacementsPrilly Lewis

Megan NicholsonPrinted Textile Design


twitter @meganheloise

65

A fresh contemporary S/S 14 textile print collection inspired by pop art and

florals. Samantha’s collection combines textile techniques including stencilling,

rendered textures, linear drawing and painting. Aimed at a young target market

of women aged 20+, the collection is commercial and suitable for a wide range

of fashion accessories including scarves.

Industry PlacementsCaramel Rock

Samantha PhillipsPrinted Textile Design


twitter @SammyPhillips01

66

Jade’s ‘Home Sweet Home’ print collection takes a fresh look at traditional

watercolour floral imagery and combines this with stitched elements. Using her

stitching and hand painted flowers and foliage, she constructs digitally printed

designs suitable for womenwear accessories. Her colour palette is subtle,

sophisticated and feminine and is reminiscent of days gone by. The overall aim is

to create a classical collection with a contemporary twist.

Jade RomanPrinted Textile Design


www.jaderoman.wix.com/jade-roman

67

Based on the concept of city constructs and architecture this collection of digital

prints draws inspiration from a recent trip to New York as well as an interest in

the changing cityscape of London. Using both drawing and photography as

a starting point imagery is digitally manipulated to create the final designs. The

collection aims to capture the vibrancy and scale of the city.

Natalie SykesPrinted Textile Design


www.nataliesyke5.wix.com/textiles

68

The initial concept for Nicole’s print collection came from the birth of her son and

from this she reveals a personal journey. Using special memories based on key

dates and times she has created an illustrative and playful series of print designs.

Inspired by the work of Grayson Perry and Tracy Kendall, her designs use hand

drawn, mono print, collage and digital processes - resulting in a fun and quirky

final collection.

Nicole TakooreePrinted Textile Design


www.nicolet90.wix.com/nicoletakooree

69

Shade’s collection focuses on colour, texture and surface qualities based on

the concept of natural disasters. She finds beauty in the visual investigation of

volcanic eruptions, earthquakes and the cracks and splits created in the earth’s

crust. By using drawing, photography, mixed media, and digital processes she

has created a final fashion print collection aimed at the high street.

Industry PlacementsPhotography UEL

Folashade Omodele Thompson

Printed Textile Design


70

Surface texture, print and the nature of textiles has informed Elizabeth’s creative

and individual style of working. Her final collection focuses on her identity as a

black British citizen and provokes her “identity” collection of print designs for

fashion with an exploration of mark making, surface textures and digital processes.

The final outcome provides her with a strong cv of textile designer and illustrator.

Elizabeth Tsegaye Printed Textile Design


www.tsegaye-elizabeht.wix.com/lulu

twitter @LizTsegaye

71

Creativity, innovation and enterprise

drive fashion education at UEL.

We provide a contemporary, relevant

and rewarding education experience

for our students and we produce

graduates who are ready to shape

the future of the fashion industry.

BA (Hons) Digital FashionThe exponential growth of

technology is causing a seismic

shift in the way fashion interacts

with former craft disciplines. In this

programme fashion is defined as

viral, appified and digital, with 3D

printed garments and digital retail

experiences. Students are given the

opportunity to study fashion without

making clothes. The programme

reflects the new digital fashion

environment, providing students with

the skills and know-how to enter a

wide range of occupations in the

growing fashion industry.

Studying Fashion at UEL 2013 - 14

BA (Hons) Fashion DesignBA (Hons) Fashion Design at UEL

has an international reputation for

producing creative and enterprising

graduates. Students explore the

design research process which

underpins creative practice and

learn the skills to develop and realise

design collections. Students learn

in a fashion studio environment with

access to leading edge specialist

facilities. Teaching staff are

experienced experts and bring a

wealth of industry contacts.

BA (Hons) Printed Textile DesignPrinted Textile Design at UEL is

future-thinking, inter-disciplinary,

commercial and illustrative. Students

learn practical and creative

practice skills through studio based

project work and are encouraged to

develop creative and experimental

design solutions which are informed

by commercial considerations and

questions of sustainabilitry.

72

MA FashionThe MA Fashion programme at

UEL offers an exciting opportunity

for students to deepen their

experience and understanding of

fashion, working within a creative,

interdisciplinary framework. Students

have the opportunity to develop

their creative design practice

and explore new methodologies.

Students have access to studio

and specialist design facilities and

are taught by a team with active

research and industry experience.

MA International Fashion ManagementThis programme provides students

with the opportunity to gain a

sound theoretical and conceptual

grounding in the processes, models

and metrics of fashion management.

Students will develop skills in

understanding trend prediction,

product development, sourcing and

supply chain management, buying,

merchandising, integrated marketing

communications management,

branding, brand management, and

international business strategy in

addition to personal development

skills.

MA Print DesignThe MA Print Design programme

at UEL offers a unique opportunity

for graduates from art and design

backgrounds to further develop their

creative practice in the medium

of print design. The programme

provides an interdisciplinary studio

based learning experience which

enables students to experiment

with new materials, processes and

environments. Students benefit from

UEL’s digital print bureau “Fab Pad”

and have access to fully equipped

specialist screen print and dye

workshops.

School of Arts and Digital Industries

University of East London

Docklands Campus

University Way

London E16 2RD


uel.ac.uk/adi

73

Head of Fashion Dorota Watson

[email protected]

Staff TeamEmma Carey

Helen Carter

Caryl Court

Kate Davey

Simone Deegan

Yvonne Drury

Vicki Fong

Joe Hunter

Julie O’Sullivan

Lesley Robertson

Visiting LecturersBethan Alexander

Wendy Baker

Lynsey Coke

Alexis Cawley

Sally Denton

Belgin Vehbi

Vesta Zemaite

Technical Associates & AssistantsGemma Banks

Karen Ferry

Zoe Hodgson

Rosemary White

Emma Watson

Thank You

Fashion AdministratorNadia Shah

[email protected]

Show ProducerClive Warwick

Selection PanelIain Bromley

Virginia James

Jacqueline Shaw

Guest SpeakersFelicity Clifton

Elena Corchero

Jane Harris

Holition

Caroline McNamara

Kate Little

Terrie Issacs

Mary Schoeser

Warner Textile Archive

WGSN

Jennifer Yang

74

Alexander McQueenAllison RodgerBermuda.comBeth BuxtonBlue Nile ClothingBunmi KokoCaramel RockChristopher KaneChristopher ShannonColorfieldDaniel HeathDazed and ConfusedDieselDorothy PerkinsDOLL Creative Events AgencyDuchampExposure PREskimo PREssex Fashion WeekFabpadFAD Summer SchoolFaye ToogoodFlourescent PRGareth PughGeoffrey MacGeorge HouseGiles DeaconGoldie LondonGreen Baby Trading LtdHallett RetailHand and LockHandmade and Found BoutiqueHey TrendsHolly FultonHouse of BilliamHouse of HarlotHussein ChalayanIDOL MagazineIndependentInsley & NashJaegerJW AndersonJenny PackhamJonathan SaundersKarla OttoKharis FranciseLady Lucy Latex

Industry Pla

cements

Lauraine Bailey StylingLee PatonLes ChiffoniersLOOK MagazineLOVE MagazineMarks and SpencerMadame Tussauds Marios Schwab Mary PortasMASC studiosMirjam RoudenNew LookOlsen GmbH & Co. KGPeter PilottoPDDPreenPrilly LewisProse StudioQasimiRaw Edge BoutiqueRoland MouretSarah BaadaraniStella MagazineStylesightStylokoSuzie TurnerTeatum JonesTed BakerThe CollectionThe London Style JournalTimothy EverestTodd Lynn TopshopTrendstop StyleTypokreta PrintersTze GohUK FMMURBN IncUrban OutfittersVauxhall Fashion ScoutVivienne WestwoodWallpaper MagazineWhistlesYellow DoorYour Coffee BreakYoung British Designer18 AND EAST

School of Arts and Digital IndustriesUniversity of East London Docklands Campus University WayLondon E16 2RD


uel.ac.uk/adi

Find out more about Fashion at

uel.ac.uk/fashion #UELfashion2013

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