ucsb innovation day 2009

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Digital Media/ Communication: DigitalOcean bruce caron [email protected] Research Director, New Media Research Institute Innovation Day, UC Santa Barbara October 16, 2009 Friday, October 16, 2009

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My talk about social networking, social media, and the future of the Academy. Also intro to DigitalOcean and Sampling the Sea.

TRANSCRIPT

Page 1: UCSB Innovation day 2009

Digital Media/Communication:

DigitalOceanbruce caron [email protected]

Research Director, New Media Research Institute

Innovation Day, UC Santa BarbaraOctober 16, 2009

Friday, October 16, 2009

Page 2: UCSB Innovation day 2009

Last time the Academy reallygot innovative...? 1660

...the founding of the Royal Society

Motto: nullius in verba: “not in words”

It’s time for change: nullius in tweeta

Innovation at the heart of the Academy:

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Page 3: UCSB Innovation day 2009

DigitalOcean planning funded by the Paul G Allen Family Foundation

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• An invitation-only science-centric social network• Preprint services [Nature Publishing]• Global job board [Nature Publishing]• Advanced media handling (photos, video)• Research publication feeds [PLOS]• Self-organized research groups/events• “Null science” service (publishing null results)• Data publishing with date/time stamp• Auto NSF 2 page BIO... Your home page on the Internet• Metrics for NSF broader impacts...

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DigitalOcean connecting young scientists to an ocean of

high-quality digital media

Drupal CMS with custom features

Video Photo

GoogleOcean

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DigitalOcean: Sampling the SeaFunded by the John D. and Catherine T. MacArthur Foundation

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StS: imagine 25,000 student fishmarket photos and stories

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DigitalOcean: Informal ScienceMedia Netwwork

Proposal being prepared for NSF ISE RFP

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THREE BOOKS

shirky, hunt, Brogan

network effectswhuffietrust

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• Code attracts/enables community

• Community builds content

• Community supports members: whuffie

• Members spread the word: Trust Agents

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The social bargain cannot be broken

What does it mean to be a peer in your peer-to-peer network?

How do you code for democratic interactions and participation in a social network?

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The Crowd makes Wikipedia possible

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Value added by the Community: tagging

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whuffieNO other endeavor carries more weight on reputation than does science... internally and externally

but the science reputation system needs its own cybersocial overhaul

a scant 39% of US residents “believe” in evolution...

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Page 16: UCSB Innovation day 2009

Catching up to Ashton

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Page 17: UCSB Innovation day 2009

posted Saturday, September 12, 2009

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social networking and social media

digitalocean:20K ocean scientists in the NETWORK

talking with2M enthusiasts outside the NETWORKwho have 20 million photos, 5M hours of videoand tons of local knowledge

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Professionalismin socially networked

organizationsCode , content , and communitycyberinfrastructure, data, and society

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Page 20: UCSB Innovation day 2009

conclusions

• Doing science in a socially networked environment: nullius tweeta will arrive

• Distributed peer review is the future

• Science MUST build a presence in the Web 2.0 world (digg/twitter/wikipedia...)

• Real research builds science whuffie... better ways to get tenure

• DigitalOcean will be cloned for your discipline

Friday, October 16, 2009