tweens, you are here! programming, outreach, and marketing summer reading 2011 to tweens

10
Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Upload: owen-mosley

Post on 25-Dec-2015

218 views

Category:

Documents


1 download

TRANSCRIPT

Page 1: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Tweens, You Are Here!

Programming, Outreach, and Marketing Summer Reading

2011 to Tweens

Page 2: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved

Sister City Exchange Program

- Escondido, CA and Maebaru, Japan

- Established in 1996 between Escondido’s three Middle Schools and Maebaru’s three Junior High Schools.

- Virtual pen pals, Facebook friends, online book club members

Page 3: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved Japanese Culture Connection

– ***Work with local anime clubs!!!– Hire a manga artist– Show anime– Origami http://www.origami-fun.com/printable-origami.html – Chopstick races

• Pair of chopsticks/racer• Items to pick up and transport• Prizes

– Make candy sushihttp://happyhourmom.com/2009/07/kiddie-candy-sushi/ages-stages/play-dates/

• $10 for 20 tweens (2pcs of each sushi per tween)

See Also: You Are HerePages 50-51

Page 4: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved

So You Think You Can (Folk) Dance-Competition or Exhibition

-Highlight traditional cultural dances

- Hulu and Polynesian

- Scottish Highlands

- Indian

- Mexican ballet folklorico

- African

- Russian

-http://bigboxprogram.org/

Page 5: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens
Page 6: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved

Henna

- Stand alone program or combine it with another

- Hire a pro (~$100)

- Do it yourself Kits

- Earth Henna Original Henna Body Painting Kit with stencils$24.20 for 30-40 designs ($1.20 per tween for 20 tweens) *on sale now for $21.78*

http://www.earthhenna.com/c7/Original-Henna-Body-Painting-Kit-p91.html

- How to Info: http://www.hennapage.com/

- Permission slips

Page 7: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Programs: Tween Tested… Budget Approved

Recycled Chip Bag Wallet Craft• http://www.instructables.com/id/Chip-Bag-Wallet/• Easy to follow video:

http://www.howcast.com/videos/148835-How-To-Make-a-Paper-Wallet

See Also: You Are HerePages 68-69

Page 8: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Tweens, We Know You’re Out There!

- Bookmobile

- Off-site SRP in a box

- Crafty C.A.T.S. (Community Action Teen Service)

- In BeT(w)een Book Club & Guys Read

Page 9: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Get Viral…Marketing that is!-Promotional video

http://www.cla-net.org/summer-reading/prmedia.php

-Advertises your program when you can’t get into the schools to do it live

-Gets tweens involved and interested so they tell their friends.

-Text alertshttp://www.americanlibrariesmagazine.org/news/ala/yalsa-s-going-mobile-webinar-offers-easy-free-ways-connect-libraries-teens-and-cell-phones

Page 10: Tweens, You Are Here! Programming, Outreach, and Marketing Summer Reading 2011 to Tweens

Questions? Contact Me!

Joanna AxelrodYouth Services Librarian IIEscondido Public Library

(760) [email protected]

The California Summer Reading Program is a project of the California Library Association, supported by the U.S. Institute of Museum and Library Services and Technology Act, administered in CA by the State Librarian.

The Collaborative Summer Library Program (CSLP) is the sponsoring organization for the 2011 Summer Library Program. Artwork is for use by CSLP members only. Copyright 2010-2011 by Highsmith Inc. All rights reserved. No images may be produced without written permission.