tv advertising research questionnaire
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Advertising questionnaireTRANSCRIPT
Questionnaire: Hellmann’s Mayonnaise How old are you? 14 or under 15 -20 21 – 30 30+
Gender?
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1. Are you familiar with the product / brand of ‘Hellmann’s Mayonnaise’?
Yes No Not Sure
2. What brand / product of sauce do you prefer to use at dinner time?
You may tick more than one
Heinz HP Other
Dolmio Daddies …………………………………….
Marmite Reggae Reggae ……………………………………
Maille Worcestershire
3. What television programmes / channels do you watch most often?
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4. Do you use Mayonnaise on your food or for cooking?
If yes, state what you use it for?
Yes No
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Questionnaire: Hellmann’s Mayonnaise 5. Do you think Mayonnaise is advertised enough?
Yes No
6. Our group are trying to re-market Hellmann’s Mayonnaise as a condiment that can go on almost
anything. Do you think this is a good idea?
Yes No
Please state why?
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7. What is your favourite meal / snack to eat mayonnaise with?
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