top flight media capabilities overview

11
topflightmedia.com | custom.relevant.unique. Top Flight Media 2010 Capabilities Overview

Upload: arcus

Post on 01-Dec-2014

353 views

Category:

Business


0 download

DESCRIPTION

 

TRANSCRIPT

Page 1: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

Top Flight Media

2010 Capabilities Overview

Page 2: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

Who we are…

When it comes to creating promotional

strategies, we take the road less traveled...

WE FLY.

We design ideas that inspire and ignite

brand engagement – naturally.

Understanding your goals and how the

target consumer will interact with the brand

is a key component for creating a

customized “Flight Plan” for success.

Page 3: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…

Our expertise has no boundaries.

Our team represents over 100 years of marketing and media experience to

best serve the diverse requirements of every client.

We believe in utilizing every resource available to maximize exposure for our

clients across multiple disciplines.

RELEVANT

ENGAGE

ACTIVATE

MEASURE

Appropriate

Brand IdeaConsumer

Connection

Moment

Inspire

Consumer/Target

to Action

Quantifiable

Results

Page 4: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…Advertising

Advertising is a means to

complement the brand idea.

As catalysts of distribution,

advertising can be relevant to

the overall theme of every

campaign. Thus, creating the

illusion of a seamless vision

from the brand.

Internet/Web Marketing

Broadcast Media

Radio

TV/Cable

Social Media Marketing

Transit

Outdoor

Print

Advertising &

Media Planning

Page 5: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…Publicity

Creating a buzz is more than sending

out a press release and

hoping it gets picked up.

We view all publicity actions as a vital

component when defining

and managing consumer opinion.

Top Flight NewsWire is a fully

integrated press release service that

allows for instantaneous delivery of

your press release or audio news

release to newsrooms locally,

regionally and/or nationally.

Script Press Releases

Produce Audio News Releases

Coordinate Press Details

w/ Media

Manage & Schedule

Media Interviews

Top Flight Newswire

Page 6: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…PA Outreach

Radio PA produces and distributes state news from across Pennsylvania with special emphasis on the governor’s office and activity at the state capitol building.

Radio PA also offers a full range of state sports, weather and special programming options to affiliated stations throughout the commonwealth.

Radio PA penetrates all urban, suburban, and hard to reach rural communities of the Keystone State.

Radio PA provides unmatched cost efficiencies in prime radio listening time slots.

Radio PA reaches 2.1 million adults per week, listening on over 59 stations that collectively, make up the 2nd largest metro in the state.

Page 7: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…Sponsorships

Top Flight Media understands that

sponsorships are much more than hanging a

banner and displaying a logo…for us, it’s

about designing, negotiating and

implementing the opportunity to “own the

right experience” for maximum brand

presence.

As a complement to the brand idea, we

develop sponsorship programs to add

dimension to the overall consumer

experience.

Top Flight Media’s relationships and

resources provide huge savings for every

client.

Sports Marketing

Endorsements

Entertainment

Music: Tours, Artists,

Live Events & Festivals

Movie Premieres

Page 8: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…Promotions

Maximizing brand power to inspire

loyalty through promotions may be

essential when defining your

“consumer connection” moment.

We have mastered the art of

creating experiences that inspire

brand allegiance.

Multicultural

Gen-Pop

Sampling

Events

Social MediaMobile

Marketing

Promotions

Page 9: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

What we do…Interactive

Our team stays current with the

ever changing High-Tech Age

we live in.

By Defining the appropriate

path, we Deliver to the target

consumer a relevant Digital

application to ignite activation.

Texting Programs

Email Marketing

Database Collection

Micro-site Development

Satellite Video Conferencing

Mobile Applications

Define, Deliver, Digital

Page 10: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

How we do it…P

rod

ucti

on • 72,000 Square Foot

Media Facility

• Television Production Studios

• Audio Production Studios (5)

• Full service Video Editing Booths (3)

• Viewing Studios (3)

• Remote Control full service Insert Studio A

cti

vati

on • Event Management

• On-site Coordination

• Promotional Teams

• Hospitality

• Full production capabilities

Cre

ati

ve • Full Graphic Design

Team

• Logo Creation

• Web Design

• Animation

Top Flight Media operates as an extension of your brand

Top Flight Media takes your working media/promotional dollars and keeps them working.

The in-house services listed allow us to cut out the middle man and keep your investment

on track by going direct to brand exposure…not outsourcing!

Page 11: Top Flight Media Capabilities Overview

topflightmedia.com | custom.relevant.unique.

Top Flight Media can bring

continuity that is seamless from

beginning to end.

Thank you for considering us as an

added resource to your

organization.

We understand your commitment to

your consumers and we mirror your

support in every initiative.

Top Flight Media can continue to

prove to be an invaluable and vital

addition as clients begin

promotional planning.

Contact Information:

Steven Kurtz

717-910-2974

[email protected]