top 5 reasons consumers don't want to talk to customer service

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The Effortless Experience identifies the top five reasons why consumers don’t want to talk to customer service reps. The book shows how customer service interactions are actually four times more likely to lead to disloyalty than loyalty. Today, the “golden ticket” in customer loyalty is reducing customer effort. Hint: Just make it easy. Learn more: www.effortless-experience.com Contact us at: [email protected] © 2013 The Corporate Executive Board Company. All Rights Reserved. CEB135329GD Top 5 Reasons Consumers Don’t Want to Talk to Customer Service What’s more, 34% of customers are still on the site when they call you. 57.7% of customers who call your company for help report having first gone to the website to try to solve their problem. They want to do things themselves. 62% of customers had to contact the company multiple times to resolve their issue. They have to call more than once. 59% of customers reported being transferred at least once. They hate being transferred. 56% of customers reported having to re-explain their issue at least once over the course of the service interaction. They’re tired of repeating themselves. 59% of customers reported moderate to high perceived additional effort to resolve their issue. And, most important— it just feels like a big hassle.

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Consumers don’t want to talk to customer service — they want to do things themselves. 57.7% of customers who call your company for help report having first gone to the website to try to solve their problem.

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Page 1: Top 5 Reasons Consumers Don't Want to Talk to Customer Service

The Effortless Experience identifies the top five reasons why consumers don’t want to talk to customer service reps. The book shows how customer service interactions are actually four times more likely to lead to disloyalty than loyalty. Today, the “golden ticket” in customer loyalty is reducing customer effort. Hint: Just make it easy.

Learn more: www.effortless-experience.com

Contact us at: [email protected]

© 2013 The Corporate Executive Board Company. All Rights Reserved. CEB135329GD

Top 5 Reasons Consumers Don’t Want to Talk to Customer Service

What’s more, 34% of customers are still on the site when they call you.

57.7% of customers who call your company for help report having first gone to the website to try to solve their problem.

They want to do things themselves.

62% of customers had to contact the company multiple times to resolve their issue.

They have to call more than once.

59% of customers reported being transferred at least once.

They hate being transferred.

56% of customers reported having to re-explain their issue at least once over the course of the service interaction.

They’re tired of repeating themselves.

59% of customers reported moderate to high perceived additional effort to resolve their issue.

And, most important— it just feels like a big hassle.