top 11 email marketing tips

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Page 1: Top 11 email marketing tips

Best 11 effect Email Marketing Tips

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Page 2: Top 11 email marketing tips

In spite of social media’s rise in popularity, email is still here, busy, and alive & kicking. No matter what business you’re running, a well thought out

email marketing campaign can prove quite beneficial.

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Page 3: Top 11 email marketing tips

In fact, those who make purchases as a result of email campaigns spend on average 138% more

than those who don’t. We’ve put together some of our best tips for delivering a great campaign, so

you can get started today.Inboxemailserver

Page 4: Top 11 email marketing tips

Tip #1

Do some email marketing!

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Page 5: Top 11 email marketing tips

It might seem obvious, we have worked with many clients less than 10% of them have ever done any

email marketing. It doesn't have to be a regular newsletter, even one e-Christmas card a year is a

good start. People like to know you care about them and sending them a letter is one of the best

ways of showing some love.

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Page 6: Top 11 email marketing tips

Tip #2

Make it about them, not you.

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Page 7: Top 11 email marketing tips

294 billion emails are sent each day. That's about 50 for every human being. If you want people to notice you, give them something they can use. Even if you think you're boring, you can always throw in a joke at the end. Don't just waffle on

about yourself.

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Page 8: Top 11 email marketing tips

Tip #3

The best email marketing isn't email marketing.

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Page 9: Top 11 email marketing tips

You need to make it personal. Don't be lazy and send a bulk email if you can send something

unique for each recipient. Look at your list and consider whether there's a personal message, or

a helping hand you can lend each individual. That'll be far more effective then a

bulk email server hosting India.

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Page 10: Top 11 email marketing tips

Tip #4

Sell the email in the subject line

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Page 11: Top 11 email marketing tips

If the subject line doesn't make people go 'Oh my gosh, I HAVE to read this email', they won't.

Marketing consultant recently wrote a great article about creating blog posts that beg to be read - the

tips there are exactly the same for email. Questions, quotes and intriguing stories are at the

top of the list for engaging content.

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Page 12: Top 11 email marketing tips

Tip #5

Keep it snappy.

People get bored easily. They don't have time to read. Shorter usually equals better. Link off to your website if you need to go into more detail.

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Page 13: Top 11 email marketing tips

Tip #6

Pictures are pretty.

However don't go overboard as some email programs can remove images or it might make the email load slowly.

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Page 14: Top 11 email marketing tips

Tip #7

People hate scrolling.

Include a table of contents at the top and link the headings through to that section on the page.

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Page 15: Top 11 email marketing tips

Tip #8

Include a call to action.

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Page 16: Top 11 email marketing tips

Your subscribers choose to be on your list, hence they want to know about your business, products,

or news. Invite them to take an action and the response is typically quite positive.

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Page 17: Top 11 email marketing tips

Tip #9

If you know their name, use it!

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Page 18: Top 11 email marketing tips

It's easy to mail merge a name into a template. People said, "Remember that a man's name is to him the sweetest and most important sound in the

English language." Same goes for women.

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Page 19: Top 11 email marketing tips

Tip #10

Don't spam.

India has strict anti spam legislation. Follow it, or you'll get a fine.

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Page 20: Top 11 email marketing tips

Tip #11

Send your message on Tuesday at lunchtime.

That's when most people are reading email!

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Page 21: Top 11 email marketing tips

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Page 22: Top 11 email marketing tips

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