Top 10 Internet Issues

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  • 1. Top Ten Internet Legal IssuesFor In-house CounselBrad FrazerHawley Troxell 208.388.4875bfrazer@hawleytroxell.com

2. The Value Proposition Why Should You Care? More and more company value is moving to the Internet (information, e-commerce, sales). Internet assets are inherently intellectual in nature. Brick and mortar practices may not be adequate. Related benefit: Wealth CreationB ad Fr azer rbf r azer @haw eyt r oxel l .coml 3. IP Overview Copyright tangible content Trademarks branding Domain names Patents ideas Trade Secret valuable confidential dataB ad Fr azer rbf r azer @haw eyt r oxel l .coml 4. The Top Ten . . . 10. Internet Taxation 9. Internet Patents 8. Mobile Computing 7. SOPA and PROTECT IP Act 6. Legalities of the CloudB ad Fr azer rbf r azer @haw eyt r oxel l .coml 5. The Top Ten . . . (contd)5. Controlling Content on Web4. Social Media and Privacy3. Insurance2. .xxx gTLDs and Cybersquatting1. Dotbrand gTLDsB ad Fr azer rbf r azer @haw eyt r oxel l .coml 6. Internet Taxation Marketplace Fairness Act (S.1832 IS) Introduced November 10, 2011 Authorizes member states under Streamlined Salesand Use Tax Agreement (the multistate agreement forthe administration and collection of sales and usetaxes adopted on November 12, 2002) to require allsellers not qualifying for a small-seller exception(sellers with annual gross receipts in total U.S. remotesales of less than $500,000) to collect and remit salesand use taxes with respect to remote sales.B ad Fr azer rbf r azer @haw eyt r oxel l .coml 7. Internet Patents America Invents Act America becomes first-to-file Loss of one-year grace periodB ad Fr azer rbf r azer @haw eyt r oxel l .coml 8. Mobile Computing Security Warranty and contract modifications Defamation, etc.B ad Fr azer rbf r azer @haw eyt r oxel l .coml 9. SOPA and PROTECT IP Act SOPA: Stop Online Piracy Act (H.R.3261) introduced in House the on October 26, 2011. PROTECT IP Act: Preventing Real Online Threats to Economic Creativity and Theft of Intellectual Property Act of 2011 (S.968) is a proposed law with the stated goal of giving the US government and copyright holders additional tools to curb access to "rogue websites dedicated to infringing or counterfeit goods", especially those registered outside the U.S. The bill was introduced on May 12, 2011.B ad Fr azer rbf r azer @haw eyt r oxel l .coml 10. Legalities of the Cloud Data Security and Data Breach laws; Data Retention Privacy Liability Issues (whos at fault in the cloud?)B ad Fr azer rbf r azer @haw eyt r oxel l .coml 11. Controlling Content on Web In-bound implications Click-wrap purgatory P2P liability Out-bound implications DMCA DRMB ad Fr azer rbf r azer @haw eyt r oxel l .coml 12. Social Media and Privacy Facebook firings How are you being viewed and by whom? (Remember CDA) Hiring practices? SoMe Policy?B ad Fr azer rbf r azer @haw eyt r oxel l .coml 13. Insurance Cyberinsurance Versus advertising injury Typically, arises in IP contextB ad Fr azer rbf r azer @haw eyt r oxel l .coml 14. .xxx gTLDs and Cybersquatting Proactive mandate International trademark implications Trademark registration implications [mybrand]sucks.comB ad Fr azer rbf r azer @haw eyt r oxel l .coml 15. Dotbrand gTLDs Global implications Race to register UDRP as a last resort?B ad Fr azer rbf r azer @haw eyt r oxel l .coml 16. Intersection of IP and the Internet: Your Website An Informal IP Audit: Copyright web content, text, pictures, music, html, software downloads, video, written assignments Trademark My company sells _______-brand goods and services. Domain Names Do you own [mycompany]sucks.com? Related Issues Website policies? Spam? Cookies?B ad Fr azer rbf r azer @haw eyt r oxel l .coml 17. Intersection of IP and the Internet: Your Website Moral: Your web presence introduces your company to the world. You built that presence you should identify, protect and defend what youve built.B ad Fr azer rbf r azer @haw eyt r oxel l .coml 18. Brad Frazer bfrazer@hawleytroxell.com208.388.4875@bfrazjdinternetlawyer.blogspot.comwww.hawleytroxell.com