top 10 checklist for hotel email marketing success

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Increased ROI with Email Marketing 10 Point Checklist for Hotels Alan O’Rourke

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My talk from the Hotel Website Marketing Conference. Top 10 checklist for Hotel Email Marketing Success. Download and print the checklist here: http://www.toddle.com/stuff/hotel_email_marketing_checklist/ ---------------------------------------------------------- We have been working with the hotel and hospitality industry developing email marketing strategies and designing custom email newsletters for some time now. Over the course of working with many hotels, travel sites and hospitality services we realized that key information necessary to run successful campaigns was being missed on a regular basis. For example not getting the email addresses of both parties who book a double room or not getting contact details for a whole team not just the person who books the rooms. In response we designed this easy monthly checklist to make sure you are harnessing the potential of your email marketing campaigns. So download, print it off and hang in your office. This way you will never wonder again how to structure your campaigns and if you are gathering emails from every possible source, client booking and referral.

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Page 1: Top 10 Checklist for Hotel Email Marketing Success

Increased ROI with Email Marketing10 Point Checklist for Hotels

Alan O’Rourke

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Capturing Subscribers EVERYWHERE?

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Asked for permission

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Remembered the wife!

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Segmented subscribers

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Told them you are not dead

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Short & sweet

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Made a targeted offer

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Day

Week

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Automated your marketing

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Up sold a customer

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Tracked ROI

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Alan O’Rourke

Toddle.com

Newsweaver.com

Group-mail.com

Spinnaker Pro

Campaign Monitor

MailChimp

Vertical Response

Constant Contact

iContact

Reviews at EmailNewsletterReview.com

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Made improvements on next months campaign

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Alan O’Rourke

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Download & Print www.toddle.com/stuff

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Alan O’Rourke

@alanorourke

www.linkedin.com/in/spoiltchild

Toddle.com/stuff

www.facebook.com/ORourke.Alan