tony maas, wwf-canada - water & risk

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© Greg Stott/WWF-Canada Tony Maas Freshwater Director, WWF Canada [email protected] www.wwf.ca 1 Water Footprints Across North America Canadian Water Summit

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Page 1: Tony Maas, WWF-Canada - Water & Risk

© G

reg

Sto

tt/W

WF

-Ca

nada

Tony MaasFreshwater Director, WWF [email protected]

1

Water Footprints Across North America

Canadian Water Summit

Page 2: Tony Maas, WWF-Canada - Water & Risk

Shared physical water

2Source: http://www.transboundarywaters.orst.edu/publications/register/images/northamerica.gif

Page 3: Tony Maas, WWF-Canada - Water & Risk

3

Key water-related challenges:

Introduction

Page 4: Tony Maas, WWF-Canada - Water & Risk

Key concepts

4

Virtual water – Total volume of water used to produce a commodity at all points along the production chain

Water footprint – Volume of water used to produce the goods and services consumed by inhabitants of a country.

Includes two components:

Internal water footprint – virtual water of content of all goods and services produced and consumed within a country.

External water footprint – virtual water content of all imported goods and services consumed within a country.

Page 5: Tony Maas, WWF-Canada - Water & Risk

International water footprint work

5

Page 6: Tony Maas, WWF-Canada - Water & Risk

Water footprint of the average…

6

www.pm.gc.ca/eng/pm.asp?featureId=7&pageId=27

www.whitehouse.gov/administration/president-obama/

www.presidencia.gob.mx/oficina-de-la-presidencia/presidente/

6400 L / day

7800 L / day

5400 L / day

Page 7: Tony Maas, WWF-Canada - Water & Risk

Water footprint within and beyond borders

7

Internal sufficiency

External dependency

External footprint

Canada 79.3% 21.7%

United StatesChinaIndia

United States 79.8% 20.2%

CanadaChina

Mexico

Mexico 57.5% 42.5%

United StatesCanadaChina

Page 8: Tony Maas, WWF-Canada - Water & Risk

15,000

27,500

5,000

71,000

18,000

500

(Virtual) drops across North America

8

Page 9: Tony Maas, WWF-Canada - Water & Risk

Global drivers to local impacts

9

Page 10: Tony Maas, WWF-Canada - Water & Risk

South Saskatchewan River

10

Page 11: Tony Maas, WWF-Canada - Water & Risk

Shared water risks

11

Shared Risk

Corporate• Physical• Reputation• Regulation

Economic value

Government• Phy/bio-physical• Social / economic• Institutional

Political

WWF• Bio-physical• People• Governance

Ecosystem health

Page 12: Tony Maas, WWF-Canada - Water & Risk

Policy considerations

Water allocation and management policy– Reform water policy to ensure both needs for economic

development and water to sustain ecosystem health are satisfied.

Trade agreements– How have / do existing trade agreements (e.g. NAFTA) influenced

virtual water trade and the related watershed impacts?

– How future trade agreements be designed to include virtual water considerations?

Subsidies– How are government subsidies – for agriculture and for other

sectors – influencing virtual water trade and can / should they be reformed to reduce impacts on ecosystem health?

12

Page 13: Tony Maas, WWF-Canada - Water & Risk

Water stewardship and the private sector

13

Time

Water awareness

Knowledge of Impact

Stakeholder engagement

Influence governance

Leve

l of w

ater

shed

sus

tain

abili

ty

Internal action

• Engagement in public policy• Shared implementation of strategies to improve

water management at the basin scale

• Companies, governments and NGO’s engaging in multi-stakeholder platforms to asses issues and develop response strategies

• Companies take action to optimize internal water use while measuring and publicly reporting water quantity and quality

• Detailed understanding of the impact companies and their suppliers have on water resources and river basins

• High level understanding of global water challenges, dependence on fresh water and exposure to water related risks

Page 14: Tony Maas, WWF-Canada - Water & Risk
Page 15: Tony Maas, WWF-Canada - Water & Risk

wwf.ca

Thank you

15

Page 16: Tony Maas, WWF-Canada - Water & Risk

16

15,175Oil cropsCerealsBovine

27,556BovineOil cropsCereals

5,298Oil cropsCerealsBovine

71,063Oil cropsCerealsBovine

18,167Oil cropsStimulantsBovine

513StimulantsOil cropsFruits

Page 17: Tony Maas, WWF-Canada - Water & Risk

Breaking down Canada’s water footprint

17

Internal41,549

Internal2,463

Internal13,162

External7,875

External2,280

External4,746

0

5000

10000

15000

20000

25000

30000

35000

40000

45000

Green Blue Grey

Wat

er fo

otpr

int o

f con

sum

ption

Mm

3 /yr

AgriculturalInternal

16%

Agricultural External

39%

IndustrialInternal

17%

IndustrialExternal

9%

Household water use

19%

Blue AgriculturalInternal

30%

Agricultural External

5%

IndustrialInternal

24%

IndustrialExternal

21%

Household water use

20%

Grey

AgriculturalInternal

84%

Agricultural External

16%

Green

Page 18: Tony Maas, WWF-Canada - Water & Risk

18

Brazil413

India812

USA7896

China899 Australia

444

Mexico281

Indonesia217New Zealand

177

Colombia203

Others3560

External Water Footprint of Canada14901 Mm3/yr

India744

China1096

USA67909

Canada5237

Brazil 781

Korea R653

Spain606

Australia495

Argentina602

Others5819

External Water Footprint of Mexico83944 Mm3/yr

Phillippines5911

Mexico13003

Canada25712

China15666 India

9829

Brazil5472

Australia4472

Hondurus3472

Thailand3417

Others71512

Total External Water Footprint of USA166292 Mm3/yr

Page 19: Tony Maas, WWF-Canada - Water & Risk

Canada’s external water footprint

19

Brazil413

India812

USA7896

China899 Australia

444

Mexico281

Indonesia217New Zealand

177

Colombia203

Others3560

External Water Footprint of Canada14901 Mm3/yr

Page 20: Tony Maas, WWF-Canada - Water & Risk

Breaking down Canada’s water footprint

20

Internal41,549

Internal2,463

Internal13,162

External7,875

External2,280

External4,746

0

5000

10000

15000

20000

25000

30000

35000

40000

45000

Green Blue Grey

Wat

er fo

otpr

int o

f con

sum

ption

Mm

3 /yr

AgriculturalInternal

16%

Agricultural External

39%

IndustrialInternal

17%

IndustrialExternal

9%

Household water use

19%

Blue AgriculturalInternal

30%

Agricultural External

5%

IndustrialInternal

24%

IndustrialExternal

21%

Household water use

20%

Grey

AgriculturalInternal

84%

Agricultural External

16%

Green