April 2014

WELCOME

TO THE WORLD OF SWAROVSKI

FJATA CONFERENCE

COMPANY HISTORY FOUNDATION 1895 IN WATTENS BY DANIEL SWAROVSKI I., TYROL AUSTRIA

SWAROVSKI GROUP FACTS & FIGURES

General Information

Headquarters: Wattens, AUSTRIA

Global distribution: 170 countries

Areas of Business

Cut Crystal Elements Swarovski Elements

Crystal Objects, Jewelry & Accessories Swarovski

Precision Optical Equipment Swarovski Optik

Bonded Grinding & Dressing Tools Tyrolit

Precision Cut Synthetic Gemstones Swarovski Gems

Road Safety Products Swareflex

SWAROVSKI CRYSTAL BUSINESS

SWAROVSKI CRYSTAL BUSINESS B2C AND B2B APPROACH

CONSUMER PRODUCTS

MADE BY SWAROVSKI

B2C

MADE WITH

SWAROVSKI ELEMENTS

B2B

SWAROVSKI CRYSTAL BUSINESS RETAIL STORE CONCEPT CRYSTAL FOREST

SWAROVSKI CRYSTAL BUSINESS ATELIER SWAROVSKI

SWAROVSKI CRYSTAL BUSINESS SWAROVSKI GEMS

CORPORATE RESPONSIBILITY

CORPORATE RESPONSIBILITY RESPECT FOR THE ENVIRONMENT

“Supporting social and environmental

projects is the obligation of a

responsible company.”

Daniel Swarovski I. (1862-1956), founder of the company

CORPORATE RESPONSIBILITY ADVANCED CRYSTAL - THE NEW DNA OF CRYSTAL

SWAROVSKI ELEMENTS

PRODUCT PORTFOLIO

PRODUCT PORTFOLIO ROUND STONES - XIRIUS 1088 - BRILLIANCE REDEFINED

PRODUCT PORTFOLIO

Fusion Concepts Round Stones Fancy Stones & Settings Beads

Crystal Pearls Pendants

Flat Backs

Sew-Ons Transfers HF, Crystal-it & Tattoos

PRODUCT PORTFOLIO

Synthetics Hotfix

Buttons, Fasteners & Zippers

Crystal Mesh

Metal banding and findings

Self-adhesive elements (“It” products)

Cupchains and Findings

PRODUCT INNOVATIONS

PRODUCT INNOVATIONS HIGHLIGHTS – LAUNCH FEBRUARY 2014

Maison Martin Margiela Tangerine Crystal Iridescent Green

Skull Bead Xirius Raindrop Pendant Cushion Fancy Cut

PRODUCT INNOVATIONS HIGHLIGHTS – LAUNCH SEPTEMBER 2013

Brillant Zipper Crystal Rocks & Crystal Fine Rocks IT

Crystaltex Chaton Banding Honeycomb

Catch-Free Cupchain Rhombus & Chessboard Pin

Lighting: Arabesque Pendeloque

New Color: Silk; New Effect: Crystal Lilac

Crystal Lamination Technology

Advanced Gluing Technology

Crystal In-Mold Foiling Technology

DESIGNER COLLABORATIONS

DESIGN NETWORK SERVICES CHRISTIAN DIOR “AURORA BOREALIS” & JEAN PAUL GAULTIER “CRYSTAL SPIKES & STUDS”

DESIGN NETWORK SERVICES VERSACE: SPECIAL CUTS DEVELOPMENT 2010

DESIGN NETWORK SERVICES YOKO ONO: SPECIAL CUTS DEVELOPMENT 2012

DESIGN NETWORK SERVICES MAISON MARTIN MARGIELA: SPECIAL CUTS DEVELOPMENT 2013

DESIGN NETWORK SERVICES SPONSORING DESIGN SCHOOLS - APPLICATION ROOM PROJECT

APPLICATION EXCELLENCE

APPLICATION TECHNIQUES OVERVIEW

Soldering Plating Gluing Ceralun

Sewing Mechanical Application Hotfix Application Sealing

final coating

interim coating

pre-finishing

APPLICATION TECHNIQUES APPLICATION SUPPORT - CERALUN

APPLICATION TECHNIQUES APPLICATION SUPPORT - HOTFIX APPLICATION

Gina Shoes, UK Wacko Maria, Japan

Ferragamo, Italy Balmain Diego Dolcini, Italy

APPLICATION TECHNIQUES APPLICATION SUPPORT – MECHANICAL APPLICATION

True Religion, USA

APPLICATION TECHNIQUES CHATON LEATHER POUCH FOR SAMSUNG GALAXY SIV

Leather Pouch for the Galaxy SIV made with the CHATON LEATHER TECHNOLOGY

TREND & DESIGN

TREND RESEARCH SERVICES INNOVATIONS AND INPUT

Swarovski’s trend and design team engages in trend research, including customer input, to launch bi-

annual trend presentations that link Swarovski products to the most up and coming fashion trends

and demands for the next season.

FAIRS AND RETAIL BUYER

PLATFORMS

FAIRS AND RETAIL BUYER PLATFORMS JCK, LAS VEGAS

FAIRS AND RETAIL BUYER PLATFORMS AFJA – ASIAN FASHION, JEWELRY & ACCESSORIES

FAIRS AND RETAIL BUYER PLATFORMS BASELWORLD 2013

VIDEO HIGHLIGHTS

THANK YOU FOR YOUR

ATTENTION