tibor szabó leanstartup

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Lean Startup …prečo, ako, kde, s kým… Tibor Szabó [email protected] @tibor_szabo

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Page 1: Tibor szabó   leanstartup

Lean Startup…prečo, ako, kde, s kým…

Tibor Szabó[email protected]

@tibor_szabo

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Hry

Kopec práce

Investori

InQool a.s.

Externý kontraktor

Prvé veľké faily

Lean? Oh Lean! Oh shit…

Ďalšie faily

Prvé $$

? 2012 ?

Kopec práce

2004

2009

2010

2011

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Čo je vlastne Startup?

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Startup=

Problem

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Lean Startup?Lean Startup!

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Lean startup „pyramid“

ProductSolution

PROBLEM

Dlhá, iteračná cesta

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Čo je cieľom prístupuLean Startup?

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Minimalizácia času, ktoré potrebujete na overenie Vášho nápadu, business plánu alebo predpokladov.

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Maximalizáciainformácií, ktoré získate od Vašich zákazníkov a ktoré Vám pomožu zlepšiť Váš produkt alebo službu.

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Lean Learning Cycle

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Lean Startup nikdy nechodí sám

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Blue Ocean Strategy

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What the f**k is the Chasm?

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Business Model Canvas

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Business Model Canvas

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Minimal Viable Product

That version of a new productwhich allows a team to collect themaximum amount of validatedlearning about customers with theleast effort.

- Eric Ries

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Minimal Viable Product

Moja off-record verzia

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Minimal Viable Product

• ankety, prieskumy• osobné diskusie• mockovanie• interaktívne prototypy• osekaná verzia aplikácie

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Case Studies

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Dropbox

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Twitter

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Groupon

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Mint

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Povinná literatura

• Crossing the Chasm – Geoffrey A. Moore

• Four Steps to Epiphany – Steve G. Blank

• Running Lean – Ash Maurya

• The Lean Startup – Eric Ries

• The Startup Owner’s Manual – Steve G. Blank

• Business Model Generation – Alexander

Osterwalder

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Ďakujem za pozornosť.Tibor Szabó

[email protected]@tibor_szabo