this is sheffield - march 2014

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This is Sheffield! District Profile – Sport, Health & Physical Activity Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

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Page 1: This is Sheffield - March 2014

This is Sheffield!District Profile – Sport, Health & Physical Activity

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 2: This is Sheffield - March 2014

Sheffield• Sheffield’s People• Sheffield’s Health• Sheffield’s Sport & Physical Activity

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 3: This is Sheffield - March 2014

Sheffield’s People

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 4: This is Sheffield - March 2014

Sheffield’s People• Population of 551,800 (2011 census)• Projected rise particularly in 0-19 & 65+• Slight rise in all age groups although 19-30 declining from

2014

2011 2012 2013 2014 2015 2016 201795%

100%

105%

110%

0-19 19-30 30-50 50-65 65+ Total

Year

Pred

icte

d po

pula

tion

as %

of 2

011

Source: Office of National Statistics, Sub National Population Projections: 2011-2017

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 5: This is Sheffield - March 2014

Sheffield’s People• Greater ethnic diversity than regional average, but inline with national

demographic– white 87.7%– Non-white 12.0%

• Unemployment higher than nation and region

• Deprivation– 7 out of 26 in Yorkshire & Humber– 56 out of 353 in England

Sheffield Yorkshire & Humber

England

% of economically active unemployed

10.3 9.8 8.1

Source: Annual population survey 2012 & Department for Communities and Local Government Year: 2010

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 6: This is Sheffield - March 2014

Deprivation

Source: Public Health Profile 2013 Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 7: This is Sheffield - March 2014

Sheffield’s Health

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 8: This is Sheffield - March 2014

Sheffield’s HealthLife expectancy by gender          

GeographyLife Expectancy    

Male Female    

Sheffield 78.7 82.4    

Yorkshire and the Humber 78.3 82.2    

England 79.2 83.0    

Source: Public Health Outcomes Framework: Year: 2010-12 Measure: Life expectancy in years

         

• Life expectancy for both males and females in Sheffield is significantly lower than the national average, however life expectancy for males is significantly better than the regional average

• Life expectancy in Sheffield ranges by 10.7 years from most to least deprived areas for men and by 7.7 years for women

Public Health England – Local Health Profile 2013 Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 9: This is Sheffield - March 2014

Sheffield’s Health: Causes of DeathPhysical Activity can lower risk

Condition preventable through physical activity

Current annual deaths

Number preventable if 100% active

Number preventable if 75% active

Number preventable if 50% active

Number preventable if 25% active

Conronary Heart Disease

1,390 154 105 55 6

Breast Cancer (new cases)

324 66 45 24 2

Colorectal Cancer (new cases)

234 47 32 17 2

Total 2,126 381 258 136 14

Source: Public Health Observatories http://www.apho.org.uk/RESOURCE/VIEW.ASPX?RID=123459

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 10: This is Sheffield - March 2014

Sheffield’s Health: Obesity

Sheffield Yorkshire and the Humber England0%

5%

10%

15%

20%

25%

30%

23.7%

26.3%24.2%

20.2%19.2% 19.0%

Proportion of the Adult & Child population that are obese

Adult Obesity Childhood ObesityData from 2012 ‘Health Profiles’

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Page 11: This is Sheffield - March 2014

Childhood Obesity

2006/07 2007/08 2008/09 2009/10 2010/11 2011/12 2012/1315

20

25

30

35

40

Reception: Prevelance of overweight (including obese)Linear (Reception: Prevelance of overweight (including obese))Year 6: Prevelance of overweight (including obese)Linear (Year 6: Prevelance of overweight (including obese))

Year

% o

f pop

ulati

on

Significantly lower than National Average; Significantly higher than National Average; No significant difference

Source: National Child Measurement Program Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 12: This is Sheffield - March 2014

2006/07 2007/08 2008/09 2009/10 2010/11 2011/12 2012/135

10

15

20

25

Reception: Prevelance of obesity Linear (Reception: Prevelance of obesity)Year 6: Prevelance of obesity Linear (Year 6: Prevelance of obesity)

Year

% o

f pop

ulati

on

Significantly lower than National Average; Significantly higher than National Average; No significant difference

Source: National Child Measurement Program Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 13: This is Sheffield - March 2014

Excess weight in adults

Geography Prevelance of overweight adults (%)

England 63.8

Yorkshire & Humber 65.4

Sheffield 59.9

• Sheffield is significantly better than the Yorkshire & Humber average

Source: Public Health Outcomes Framework Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 14: This is Sheffield - March 2014

Adult Obesity

Source: Sport England Public Files Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 15: This is Sheffield - March 2014

Sheffield Health: Cost of InactivityGeography Total Cost Cost per 100,000

populationSheffield £9.42m £1.74m

Yorkshire and Humber £93.16m £1.76m

England £944.29m £1.82m

% of population active

Preventable Deaths 40-79

100 381

75 258

50 136

25 14

Total number of deaths 40-79 = 2,126 % of population active

Preventable cases 40-79

100 2,910

75 1,976

50 1,042

25 108

Total cases of diabetes 40-79 = 21,593

Source: Sport England Local Sports Profile Tool & Public Health Observatories http://www.apho.org.uk/RESOURCE/VIEW.ASPX?RID=123459

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 16: This is Sheffield - March 2014

Sheffield’s Sport & Physical Activity

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 17: This is Sheffield - March 2014

Physical Activity Levels

Sheffield

South Yorkshire

Yorkshire

National

0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

54.6%

53.0%

55.3%

56.0%

30.4%

32.1%

30.3%

28.5%

150+ mins 90-149 mins 30-89 mins <30 minsSource: APS 7 Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 18: This is Sheffield - March 2014

Participation 1x30

2005/06 (APS1) 2007/08 (APS2) 2008/09 (APS3) 2009/10 (APS4) 2010/11 (APS5) 2011/12 (APS6) 2012/13 (APS7)30%

35%

40%

45%

England* Yorkshire* South Yorkshire* Sheffield*

Year

1x30

par

ticip

ation

rat

e

*Significant difference between APS 1 & APS 6/7

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 19: This is Sheffield - March 2014

Core city comparison

2005/06 (APS1) 2007/08 (APS2) 2008/09 (APS3) 2009/10 (APS4) 2010/11 (APS5) 2011/12 (APS6) 2012/13 (APS7)30%

32%

34%

36%

38%

40%

42%

Year

1x30

par

ticip

ation

rat

e

*Significant difference between APS 1 & APS 6/7Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 20: This is Sheffield - March 2014

Participation (N18) 3x30

*Significant difference between APS 1 & APS 6/7

2005/06 (APS1) 2007/08 (APS2) 2008/09 (APS3) 2009/10 (APS4) 2010/11 (APS5) 2011/12 (APS6) 2012/13 (APS7)17%

20%

23%

26%

29%

England* Yorkshire* South Yorkshire* Sheffield*

Year

3x30

par

ticip

ation

rat

e

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 21: This is Sheffield - March 2014

Core city comparison

2005/06 (APS1) 2007/08 (APS2) 2008/09 (APS3) 2009/10 (APS4) 2010/11 (APS5) 2011/12 (APS6) 2012/13 (APS7)17%

19%

21%

23%

25%

27%

29%

31%

33%

Year

3x30

par

ticip

ation

rat

e

*Significant difference between APS 1 & APS 6/7Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 22: This is Sheffield - March 2014

Male & Female Participation – Current State

England* Yorkshire* South Yorkshire* Sheffield0%

5%

10%

15%

20%

25%

30%

35%

29.8% 30.8%32.0% 31.8%

22.4% 23.3% 22.5%25.0%

Male Female

Region

3x30

par

ticip

ation

rat

e (A

PS7)

*Significant difference between male and female participation

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Page 23: This is Sheffield - March 2014

Male & Female Participation – Trends

2005/06 (APS1) 2007/08 (APS2) 2008/09 (APS3) 2009/10 (APS4) 2010/11 (APS5) 2011/12 (APS6) 2012/13 (APS7)13%

18%

23%

28%

33%

Male Linear (Male) Female Linear (Female)

Year

Sheffi

eld

3x30

par

ticip

ation

rat

e (A

PS7)

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Page 24: This is Sheffield - March 2014

Participation

Source: Sport England Small Area Estimates Tool (APS 3&4)

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Page 25: This is Sheffield - March 2014

Emerging PatternParticipation Deprivation

Obesity

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Page 26: This is Sheffield - March 2014

Who’s Participating

5%

15%

25%

35%

45%

55%

65%

75%

Lower Socio-economic groups Higher Socio-economic groups

Age →

1x30

par

ticpa

tion

rate

Ben

Jamie

Chloe

Leanne

Helena

Tim

Alison Jackie

Kev

Paula

Phillip

Elaine

Roger & Joy

Brenda

Terry

Norma

Ralph & Phyllis

Frank

Elsie & Arnold

Source: Sport England Market Segment Tool Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 27: This is Sheffield - March 2014

Leanne• 72% of this segment would like to do more sport

compared to 52% of all adults• Swimming 27% & Keep Fit/Gym 14% most in

demand• Motivations – Enjoyment 44% & Keep Fit 34%• Barriers – Health 41%, Work Commitments 35% &

Other (left school, economic issues etc.) 25%• ‘Experiential’ – Leanne is open to new ideas and

offers if they are presented in an original and entertaining way

Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674

Page 28: This is Sheffield - March 2014

Attitudes & Behaviour towards sport

Particpated more Participated less Participated the same0%

10%

20%

30%

40%

50%

60%

22.99%26.91%

50.09%

Changes in behaviour

Health/In

jury/Disa

bility

Work

Commitments

Lack

of time

FamilyOther

0%

10%

20%

30%

40% 36.13%

21.00%

12.81%7.53%

22.53%

Reasons for doing less sport

To keep fit

To loose

weight

To take

child

ren

To meet w

ith fr

iends

To train/co

mpete

To improve

perform

ance

Just enjoy i

t

To help with

injury/

disabilit

y0%

10%

20%

30%

40%

29.62%

6.77% 7.43%12.07%

2.34% 4.08%

35.90%

1.79%

Motivations for doing sport

Longer o

pening hours

Better facil

ities (eg. C

afé)

Better playin

g facil

ities

People to go w

ith

Improve

d transp

ort etc.

Help with

child

care

Less

busy

Cheaper admiss

ion

More free time

0%

10%

20%

30%

40%

5.77% 5.29% 5.16%

13.49%

5.17% 3.58%

39.78%

16.37%

5.38%

What would make you do more sport

Source: Sport England Market Segment Tool Copyright SYSport 2014 - www.sysport.co.uk - [email protected] - 0114 223 5674