the internet of things ... is about people (startup iceland)

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@tdavidson The Internet of Things … is about People @tdavidson

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Talk about the Internet of Things, at Startup Iceland (http://www.startupiceland.com/) June 2, 2014, in Reykjavik, Iceland.

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Page 1: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

The Internet of Things

… is about People

@tdavidson  

Page 2: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

Venture investor at kbs+ Ventures

NYC, USA B2B enterprise technology Focused on marketing and advertising technology infrastructure

@tdavidson  

Page 3: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  https://developer.apple.com/wwdc/

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@tdavidson  

House picture

@tdavidson  

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@tdavidson  

appliances

http://www.pcworld.com/article/2025167/high-tech-homes-fridges-on-facebook-and-smart-security.html

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@tdavidson  

Plll

@tdavidson  

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@tdavidson  

Plll

@tdavidson  @tdavidson  

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@tdavidson  

car

@tdavidson  

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@tdavidson  

Quanti!ed self

@tdavidson  

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@tdavidson  

Photographed self

@tdavidson  @tdavidson  

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@tdavidson  

Photographed self

@tdavidson  @tdavidson  

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@tdavidson  

Photographed self

@tdavidson  

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@tdavidson  

Photographed self

@tdavidson  

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@tdavidson  

2013,

USD $1.1 B in 153 investments

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot

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@tdavidson  

64%

Early-stage (seed or A)

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot

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@tdavidson  

By 2020,

26 billion connected devices

7 billion smartphones

@tdavidson  http://www.truste.com/gb-internet-of-things-index-2014/

Page 17: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

Sensors + networks + actuators

@tdavidson  

Page 18: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

Sensors in everything

@tdavidson  

Page 19: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

Access to the cloud

@tdavidson  

Page 20: The Internet of Things ... is about People (Startup Iceland)

@tdavidson  

Big data intelligence

@tdavidson  

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@tdavidson  

Extends the network edge

@tdavidson  

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@tdavidson  

"Sensors and signals and connections in our lives will proliferate in ways we can’t predict, and in ways that would probably seem pointless if described to us.” Benedict Evans

@tdavidson  http://ben-evans.com/benedictevans/2014/5/26/the-internet-of-things

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@tdavidson  

IoT + Humans = IoTH

@tdavidson  http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html

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@tdavidson  

“Intelligence at the network edge is now mobile.” Steve Cheney

@tdavidson  http://stevecheney.com/on-the-new-edge-network-and-the-future-of-local-commerce/

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@tdavidson  

“Humans are the edge network.” Steve Cheney

@tdavidson  http://stevecheney.com/on-the-new-edge-network-and-the-future-of-local-commerce/

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@tdavidson  

Friction between businesses and people.

@tdavidson  

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@tdavidson  

xx

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot @tdavidson  

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@tdavidson  

xx

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot @tdavidson  http://www.truste.com/gb-internet-of-things-index-2014/

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@tdavidson  

Early usecases focused on producer surplus

@tdavidson  

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@tdavidson  

Consumer surplus will unlock adoption

@tdavidson  

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@tdavidson  

“How does a smart thing make it possible to change the entire experience and work"ow of a job we do in the real world?” Tim O’Reilly

@tdavidson  http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html

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@tdavidson  

xx

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot

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@tdavidson  

“Smartphone is the halfway house of IoTH” Tim O’Reilly

@tdavidson  http://radar.oreilly.com/2014/04/ioth-the-internet-of-things-and-humans.html

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@tdavidson  

Smartphones extend the edge of the network to humans.

@tdavidson  

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@tdavidson  

xx

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot

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@tdavidson  

xx

Bureau of Economic Analysis, USA “GDP by Industry.” http://bea.gov/iTable/iTable.cfm?ReqID=5&step=1, via @schalf http://schlaf.me/post/84227694977

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@tdavidson  

Services powered by tech

@tdavidson  

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@tdavidson  

Aggregation is different, but is delivery truly different?

@tdavidson  

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@tdavidson  

xx

@tdavidson  http://www.cbinsights.com/blog/internet-of-things-investing-snapshot

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@tdavidson  

“Early traction at vertical application level.” Matt Turck

@tdavidson  http://techcrunch.com/2013/05/25/making-sense-of-the-internet-of-things/

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@tdavidson  

Silos

@tdavidson  

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@tdavidson  

That use proprietary standards and don’t talk to each other.

@tdavidson  

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@tdavidson  

Home security

@tdavidson  

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@tdavidson  

xx

@tdavidson  

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@tdavidson  

xx

@tdavidson  

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@tdavidson  

xx

@tdavidson  http://www.washingtonpost.com/blogs/innovations/wp/2014/05/28/meet-cover-the-app-thats-determined-to-reinvent-the-restaurant-experience/

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@tdavidson  

xx

@tdavidson  

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@tdavidson  

The “smart thing” is a dumb sensor connected to the clever cloud.

(today) @tdavidson  http://ben-evans.com/benedictevans/2014/5/26/the-internet-of-things

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@tdavidson  

Consumer surplus stems from functionality !rst.

@tdavidson  

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@tdavidson  

Tracking people isn’t functionality.

@tdavidson  

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@tdavidson  

Data capture + functionality friction is real.

@tdavidson  

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@tdavidson  

“The only way to keep user information safe is not to store it.”

@tdavidson  http://idlewords.com/bt14.htm

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@tdavidson  

Massive change in consumer behavior to change investor behavior.

@tdavidson  

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@tdavidson  

How we use the Internet (of Things) shapes what gets funded and built.

@tdavidson  

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@tdavidson  

If you want to see “smart things”, start by being smart people.

@tdavidson  

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@tdavidson  

Thank you. taylordavidson.com

@tdavidson