the future of mobile learning in the workplace: qualcomm insights

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Presentation for BIIML14 event, in Bristol http://cloudworks.ac.uk/cloud/view/8585

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Page 1: The future of mobile learning in the workplace: Qualcomm Insights

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Page 2: The future of mobile learning in the workplace: Qualcomm Insights

The future of mobile learning at work

Insights from an “at work” coal-face

Geoff Stead, Head of Mobile Learning

@geoffstead

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Who is Qualcomm?The biggest mobile company you haven’t heard of . . .

Global leader in mobile and wireless engineering development

Partners with wireless operators, device manufacturers, software vendors and distribution suppliers

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Qualcomm employee landscapeOver 30,000 employees

~65% have engineering backgrounds

139 worldwide locationsHeadquartered in San Diego, CA24% of employees located internationally

Employee growthTotal employee base grew 90% in past five yearsInternational employee base grew 200% in past five years

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My mission: using mobile to simplify work, and learning

Apps to make work life easier

Mobile content from anywhere

Support when you need it most

Learning what works for us, then sharing outside QC

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Some (typical) corporate challengesLearning• Global business, California culture• Rapid growth. Effective onboarding• Resource abundance !• E-learning fatigue• Lack of external evidence to drive

innovation

IT• Very real security concerns (Corporate

spying!)• Multi-vendors• BYOD

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Mobile Learning in the Workplace (BYOD)

Mobile Learnin

g

EmployeeNeeds

DeviceCharacteristics

Employer / Organizatio

nNeeds

SecurityLogistics

ContentPersonalized

Engaging

One size can never fit all

Successful m-learning is built around specific needs, or contexts

When designing a solution, need to balance the inter-relationship between device, employee & employer

Success isn’t only about a Learning Outcome!

Stead, 2012Koole, 2010

Usability

www.worklearnmobile.org/articles/a-model-for-corporate-mobile-learning/

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A global, iterative test lab for mobile use!• “Launch and Learn” culture• Makr attitude extends to informal

learning

• Contained system = great analytics= continual iterative improvements

• Darwinian

• Beyond “learning” to - Mobile ecosystem- Performance support. Workflow. etc- Contextual awareness / support- User generated: employee apps!

-

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The Qualcomm Employee App Store

Open ecosystem. BYOD.

Web apps. Android apps. iOS apps

Homemade apps. Vendor apps

Wide range:

• Engineering Development

• Leadership Development

• Learning

• Productivity

• Culture & Orientation

• Reference

Made with: Wordress +

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QC Lingo

http://bit.ly/qclingo_demo Hybrid game engine + Leitner memorising system

Made with: HTL5 on Node.JS

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Exec Photo Booth. Museum Tour

Made with:

Gimbal ProximityMade with:

Vuforia

http://bit.ly/QMuseumTour http://bit.ly/virtualpb

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3rd party vendors

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Types of content delivered to employees via mobile devices

Reference ma-terial

Performance support

Video Full courses Other0%

10%

20%

30%

40%

50%

60%

70%

80%67.9%

50.7%47.1%

30.0%

10.0%

Series 1

Source: ASTD, Mobile Learning White Paper, 2012

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QC Mobile audience

AppStore

Email

61

49

32

35

6.5

7 4

Android iOS WinPhone BB

Current mobile activity = approx 18,000 staff

Android dominates, but iOS comes a close second

Small but significant WinPhone audience, with strong regional variation

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Global differencesDevices

WinPhone in IndiaiOS and low Android in ChinaChina is different:− No Play. Multiple competing markets− Many niche Android devices− Many MANY custom Android ROMs

ConnectivityNative vs Web? (big differences!)

BehavioursThe myth of learning during the commuteBragging appsLanguage learningIs it a course? Certificates vs Learning

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Digital RealityReal + Digital + Virtual

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Real + Digital + VirtualYou already do this . . .

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Indoor positioning. Geofence. Device to device. Internet of Everything

Real + Digital + Virtual

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Wearables. Waveables

Real + Digital + Virtual

Glass = “no hands”

Gesture = “no touch”

Toq / smartwatch = “glance”

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Augmented Reality, Smart Terrain, SLAM

Real + Digital + Virtual

http://bit.ly/vuforiaSLAM

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Working on the next generation of mobile technologies

Augmented reality

Peer-to-peer communication

Context awareness

Faster performance, longer battery life

Connecting the physical to the virtual

Collaborating between devices, without going online. Sharing files. Collaborative apps and games.

Your phone understands where you are, and offers appropriate content

Apps can access special hardware-optimised features for higher performance

qualcomm.com/vuforia

alljoyn.org gimbal.com

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Sharing our lessons on WorkLearnMobile.org

Free news, advice and resources from across the industry

Everything you need to know abut mobile learning at work

Encouraging smarter use of m-learning for all!

Case StudiesFind out what others are

doing

News & ViewsInsights from

Qualcomm’s m-learning team

ResourcesLinks to all the resources

that matter

Expert InsightsFree advice from the

experts

worklearnmobile.org

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MLL14

Influencing Employers:http://www.worklearnmobile.org/event/mobile-for-learning-leaders/