The Future of Baking

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Post on 21-Apr-2017

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  • The Future of

    Baking

    Malka

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  • The everyday baker now has a greater knowledge of the workings behind baking, allowing

    them to be more involved in the process, and resulting in a less precise and more innovative

    way of baking.

    Hypothesis

  • Technology

    Health

    Millennial Impulse

    Forces3

  • Technology Force

    Breville's smart sensor technology automatically adjusts the

    temperature and baking time

    to guarantee perfect, personalized

    results

    - Heartthis.com

    To bake a single cake an electrical oven uses

    roughly 2.O kWh, costing $.16- Best Buy

    helping to reduce oven energy by up to 20% and increase

    capacity by as much as 10%. - BakingBusiness.com

  • Health Force

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    The thought is a little indulgence is better than none at all.

    - BakingBusiness.com

    40% of consumers now eat dessert twice a week or more.

    - 2013 Dessert Consumer Trend Report

    Little portions complement the everything in moderation approach

    to dining...Sample-size desserts help diners manage their calorie

    and sugar intake, and still allows them to have a full-fledged

    dessert, less the guilt.- BakingBusiness.com

  • Millennial Impulse Force

    millennials try not to really think about it too much...

    just eat whatever I want when feel like it.

    Unique and customizable desserts that may

    be shared are appealing to the demographic...

    - BakingBusiness.com

    With millennials on a quest for taste adventures, they are more apt to explore new flavor combinations

    - BakingBusiness.com

  • Eciency

    Honest

    Experimentation

    Forces Trends

    Technology

    Health

    Millennial Impulse

  • EciencyTrend

    Time saving Labor saving

    No Waste Accurate

    Guarantee

    ChefJet 3D Sugar Printer

    NASA Reflective Nano Emissive Coating for Ovens

    Time saving Labor saving Cost reducing

    Reduces carbon foot printRecycling heat

  • SubcultureTechies

    This generation expects that every aspect of life will be

    quick, ecient, streamlined, available immediately...

    - cognoscenti.wbur.org

  • HonestTrend

    The thought is a little indulgence is better than none at all.

    - BakingBusiness.com

    This is a great way to add layers of flavors without all the sugar

    - BakingBusiness.com

    Seasons 52 Shot Glass Dessert, NY

    Lucama Smoked Salts

    Star Anise Pink Peppercorn Wild Blueberries

    Stevia

    Mini Portion Share Real ingredients

    Less guilt Labor-saving Cost-saving Smart choice Everything in moderation

  • Subculture

    Real Foodies

    - trueactivist.com

  • Experimentation Trend

    Donut Friend Customizable Donut Bar, LA

    Unique

    Blend

    Personal

    Customize

    Innovation

    Interactive

    Alders, NY, Root Beer Pudding Topped with Smoked Cashews and Root Beer Barrel Candies

    Unique Combo

    Sweet & Savory

    Flavor

    Experimentation

    Fresh ingredients

  • Subculture

    Maker Culture

    Libraries and museums

    are being turned into Makerspaces," physical locations

    where people can come together to make.

    - Hungton Post

  • Unique

    Blend

    Personal

    Summary

    Real fats, small in size, and therefore better for you Real ingredients and substitutes that are still good for you

    Not artificial

    Products that waste less and have a guaranteed outcome

    Exploring New flavor combinations

    Making everyday foods more interesting

    Honestly Healthy Desserts

  • Client

    Williams Sonoma is a specialty retailer of home furnishings and gourmet cookware,

    selling onlythe highest quality, most-respected and stylish products.

  • Time saving Labor saving Cost reducing

    Reduces carbon foot printRecycling heat

    Chuck Williams is

    known for providing

    the US with the

    latest baking

    technologies

    from Europe.

    His stores also

    introduce

    new and

    exotic ingredients

    from all over the

    world.

    In 2013,

    Williams Sonoma

    opened up cooking

    schools in store,

    aimed to teach

    everyday cooks how

    to master culinary

    techniques.

  • Client Opportunities

    Sell the latest Technology

    Sell new natural ingredients

    Lucama Smoked Salts

    Star Anise Pink Peppercorn Wild Blueberries

    Stevia

    Classes/Dinner parties for customers to get involved and try new things

    Real fats, small in size, and therefore better for you Real ingredients and substitutes that are still good for you

    Not artificial

    Introduce the appliances in

    the culinary school

    Teach how to appropriatelyuse real fats in moderation

    Recipes that incorporate interesting flavors

  • Thank you!