the future is here - be better at google adwords workshop
TRANSCRIPT
Tweet us at@norfolkchamber#FutureOfNorfolk15
Sponsored by:
Be Better at Google AdWordsMatt Brown
DirectorOne Vision Ltd@ 1visionltd
Introduction toOnline Advertising with Google
by Matt BrownSeptember 23, 2015
93%of all online searches start here
Targeted‘on-demand’ advertising
Structure of an Advert
20% to 50%opportunity waste
20%of Google searches each day are new
200changes made to AdWords system in last 12 months
Only 1%of businesses made changes to AdWords every week in the last quarter
Over 43%of businesses haven’t added a negative keyword in the last 30 days
Did you know?