www.thefsmgroup.com

SalesMarketing Interactive

See what the FSM Group can do for you…in today’s economic climate!

www.thefsmgroup.com

The Company

• Super-Agency/Consulting Firm

• Integrates Sales and Marketing

• Principles: F100, venture, double and triple digit growth experience

• We have helped hundreds of companies

• Marketing division 15 years old

• Sales division 6 years old

www.thefsmgroup.com

Principles & Advisors

• Francis J. Fazio, CEO

• Francine Carb, President

Advisory Board

• PA Senator Robert Tomlinson

• John Lord PhD, St. Joseph’s University

• Wayne Arnold D.O.,F.A.C.O.I

• Kate Kinslow CRNA, EdD, MBA, Pennsylvania Hospital

www.thefsmgroup.com

Sales Services

• Sales Strategy

• Sales Management

• Sales Training

• Mentoring & Coaching

• Partnership & Alternate Channels

www.thefsmgroup.com

Marketing Services

• Advertising & Promotion

• Brand Development/Enhancement

• Lead Generation/Collateral

• Market Research/Positioning

• Public Relations/Analyst Relations

www.thefsmgroup.com

Interactive Services

• Websites

• Email Campaigns

• Custom Programming

• Hosting & Analytics

• Search Engine Optimization

www.thefsmgroup.com

Flagship Services

• Partner/Alternate Channel Program

• Markitecture™ Process

• Outsourced Marketing Program

• CEO Stress Program

• Emerging Technologies Practice

www.thefsmgroup.com

Partner/Alternate Channel

• Years of experience designing & executingalternate sales channels

• Proven strategic methodology for new channels

• Action plan to execute• Staffing, compensation, support, pricing, agreements, etc.

• Internal/external marcom and other requirements

• Execution Phase (options available)

• Sales management, partner recruitment, education, training, trade shows, marketing, etc.

www.thefsmgroup.com

Markitecture™

• A methodical strategic banding & launch process

• Refined and enhanced over the past twenty years

• Well over 100 clients experienced Markitecture™

• From emerging growth companies to large corporations - public, private and venture backed

• Brand development, new channels, major marketing or sales initiatives, new geographic expansion, uncover growth inhibitors or marketing enhancement—ALL begin with Markitecture™

www.thefsmgroup.com

Outsourced Marketing

• Transfer key employees to our payroll• Reduce overhead costs and save 30-50%

• Eliminate internal bias

• Leverage a broader perspective

• Improve your focus on core competencies

• Access to highly experienced marketing pros

• Pay for only what you use

www.thefsmgroup.com

CEO Stress

• Assessment, positioning & alignment process

• A high level positioning platform

• Deliver a marketing roadmap supporting strategy, objectives and timeframes

• Tangible examples of how strategy rolls out into specific sales & marketing initiatives

• Realign marketing and sales strategy

• Subsequent messages by market segments/audience

• Sales strategy and marketing support recommendations

• How to accomplish and measure success

www.thefsmgroup.com

Emerging Technologies

• IT, Biotech, Pharma, Clean Tech/Energy, Science

• Brand development & launch process

• Honed over twenty years and by over 150 companies

• Close alignment with venture and investment communities

• Expertise working with scientific, technology founders

• Board and advisor development

• Outsourced sales & marketing functions

www.thefsmgroup.com

The FSM Group

1060 First Avenue, Suite 400

King of Prussia, PA 19406

and

107 West Lancaster Avenue, Suite 203

Wayne, PA 19087

877-878-0080 (toll-free)

215-827-5553 (fax)

www.thefsmgroup.comSales, Marketing & Interactive