"the fetish of information. how we believe that information will save or destroy the...

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Nico Carpentier'i ettekanne TÜ ajakirjanduse ja kommunikatsiooni instituudi aastakonverentsil 2012

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Page 1: "The fetish of information. How we believe that information will save or destroy the world"
Page 2: "The fetish of information. How we believe that information will save or destroy the world"

The fetish of information. How we believe that information will save or destroy the world

Nico Carpentier

Page 3: "The fetish of information. How we believe that information will save or destroy the world"

Utopian perspectives

• CNC = broadcasting & narrowcasting + interactivity + low cost + accessibility

E.g., Negroponte• Industry replaced by information economy• “all information for all people at all times”

Page 4: "The fetish of information. How we believe that information will save or destroy the world"
Page 5: "The fetish of information. How we believe that information will save or destroy the world"
Page 6: "The fetish of information. How we believe that information will save or destroy the world"

Rosenfeld and Morville "Information Architecture for the world wide web"

Page 7: "The fetish of information. How we believe that information will save or destroy the world"

‘information devours its own contents; it devours communication and the social’

Page 8: "The fetish of information. How we believe that information will save or destroy the world"
Page 9: "The fetish of information. How we believe that information will save or destroy the world"
Page 10: "The fetish of information. How we believe that information will save or destroy the world"

Fetish

Substitute for, or condensation of, desire in one object or situation

Freud (sexual fetish) and Marx (commodity fetishism)

All the social condensed in information – both dystopian and utopian approaches

Page 11: "The fetish of information. How we believe that information will save or destroy the world"

Different questions

Displacement.

Why?

At what expense?

Page 12: "The fetish of information. How we believe that information will save or destroy the world"

Fantasies• Predicting the future• Maintaining the overview (Alexandria)• Hypervisibility and tangibility of power• Comprehensibility of the One structure• Controlling (will to power)

Hiding & displacing• Knowledge• Complex power logics in society (govermentality / empty seat of power / hegemonies)