the beginner's guide to social media!

9
online marketing beginner's workshop Arjun kohli

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Page 1: The Beginner's Guide to Social Media!

onlinemarketing

beginner's workshop

Insight By:

Arjun kohli

Page 2: The Beginner's Guide to Social Media!

Your fonts, logos,colors and imagesform a visualidentity for yourbrand.01

Page 3: The Beginner's Guide to Social Media!

the action or business of promoting andselling products or services, includingmarket research and advertising.

(noun)

marketing

Page 4: The Beginner's Guide to Social Media!

1. FOCUS ON YOURCUSTOMERS

2. BUILD YOURBRAND'S STORY

3. UTILIZE CONTENTMARKETING

3. GET YOUR BUSINESSFOUND USING SEO 

Build your marketing strategyaround your customers.

Storytelling is one of the mostpowerful marketing tools.

Through creating qualitycontent, you build customertrust.

Search engines can connect youto new and relevant audiences.

what works best?

Page 5: The Beginner's Guide to Social Media!

marketingcontent &strategy02

Page 6: The Beginner's Guide to Social Media!

A brand identity is the face of your business. Determine key business goals.Your brand identity should helpfulfill them.Identify your customers.

brand identity

Page 7: The Beginner's Guide to Social Media!

social mediamarketing online

traditionalmarketing

how the model translates

Page 8: The Beginner's Guide to Social Media!

checklistBuilding a strategy

Brand awareness campaign

Demographic and

Developing a mission statement

Building audience personas

Framework for your content plan

Page 9: The Beginner's Guide to Social Media!

Thank you.About Me

I’m a social media expert with extensive knowledge of existingand emerging new media platforms. My passion is helpingbusinesses cut through the noise on social media and getmaximum business value.

I focus on strategically growing communities and developingsocial audiences, fostering engagement, and driving web traffic.

www.arjunkohli.co.in@arjunkohli26