the 4 c's methodology presentation

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"In today's dynamic and information rich society, Kinlan communicates value by assuring businesses that the right messages are reaching target audiences through our unique 4C's approach. Context. Content. Channels. Conversation.” 22, March 2011

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Page 1: The 4 C's Methodology Presentation

"In today's dynamic and information rich society, Kinlan

communicates value by assuring businesses that the right

messages are reaching target audiences through our unique 4C's

approach.

Context. Content. Channels. Conversation.” 22, March 2011

Page 2: The 4 C's Methodology Presentation

Context

2009 was a barren period for IPO listings on the London

Stock Exchange. IPOs rose in 2010, but the share prices of

several companies fell below the issue price leaving investors

nursing losses.

Markets are likely to continue to be volatile in 2011, so those

companies that begin their preparation for their IPO will be in

a stronger position than their competitors.

Page 3: The 4 C's Methodology Presentation

Companies seeking to IPO owe it to potential investors to

begin that educational process at an early stage and to

allow them to make a reasonable judgment. Kinlan is a

key player in this process by 'communicating value'.

Content

Page 4: The 4 C's Methodology Presentation

A Kinlan investor relations and PR campaign

educates investors - thereby helping the client

move from 'A to B' successfully.

Channel

Page 5: The 4 C's Methodology Presentation

Kinlan listens to its clients and enables them

to take advantage of opportunities when they

arise. Illustrate this with case studies

Conversation

Page 6: The 4 C's Methodology Presentation

To find out more how we can help you please contact with us at:

Tel. +44 (0)20 7638 3435Mob. +44(0) 7771 766 083Fax. +44 (0)20 7638 3434

22, March 2011