text message marketing for carpet cleaners

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Text Message Marketing Tips For Your Carpet Cleaning Business Presented By: SMS Dominator

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Page 1: Text Message Marketing for Carpet cleaners

Text Message Marketing Tips For Your Carpet

Cleaning Business

Presented By:

SMS Dominator

Page 2: Text Message Marketing for Carpet cleaners

SMS (Short Message Service) Text Message  Marketing is the ability to send “permission-based” text messages to a group of people who have opted-in to your mobile list.

The small, yet powerful, 160 character space is one of the  best marketing tools available today.       

What Is Text Message Marketing?

Page 3: Text Message Marketing for Carpet cleaners

How Text Message Marketing Works

Page 4: Text Message Marketing for Carpet cleaners

Why Text Message Marketing?

WHY?

Text Messaging is the Most-Used Mobile

Service

More Than 6 BILLION Mobile

Subscribers World-wide

Most Mobile Users Send and

Receive Text Messages Daily

More Than ½ of U.S. Mobile Spending is

LOCAL

Consumers ALWAYS Have Their Mobile Devices with

Them

4.1 Billion Texts Are Sent

Daily in the U.S Alone

Page 5: Text Message Marketing for Carpet cleaners

Extremely TARGETED

Permission-Based (Opt-in)

Reliable, INSTANT Reach

Benefits of Text Message Marketing

Page 6: Text Message Marketing for Carpet cleaners

High Open Rates

High Response Rates

Reduced Advertising Costs

Benefits of Text Message Marketing

Page 7: Text Message Marketing for Carpet cleaners

Cut Down on Cancellations

Builds Client Loyalty

Can Go Viral

Benefits of Text Message Marketing

Page 8: Text Message Marketing for Carpet cleaners

Ways to Build Your Mobile List

Text to Join

Email List

Website Sign-

Up

People Opt-in Using Your

Keyword and QR Code,

Phone Number or Short Code

Add a Mobile Sign-Up Form to

Your Website

Email Your Clients List

and Ask Them to Join Your

Mobile List

Page 9: Text Message Marketing for Carpet cleaners

Social Media

Sign-Up

Ask Your Social Media

Followers to Join Your Mobile List

Manual Sign-

Up

Newsletter Sign-Up

Create a Newsletter

on Carpeting

Topics

Manually Add New Clients

Who Agree to Join

Ways to Build Your Mobile List

Page 10: Text Message Marketing for Carpet cleaners

On Your Vehicle Flyers Business Cards Radio Ads TV Commercials Billboards T-shirts Posters Anywhere Else

Your Target Market

Will See Them!

Where to Advertise Your Short Code and Keyword?

Text 55555 to CARPET and Get 10% Off Your Services

Page 11: Text Message Marketing for Carpet cleaners

Text Message Marketing Ideas For Your Carpet Cleaning Business

Idea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3

Use AppointmentReminders to Cut Down on Cancellations

Offer Mobile Coupons and

Discounts

Send Text Message Offers on

Slow Days to Increase Traffic

Page 12: Text Message Marketing for Carpet cleaners

Text Message Marketing Ideas For Your Carpet Cleaning

Business

Idea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6

Send Clients Helpful Carpet

Cleaning Tips from Time to

Time

Alert Clients to the

Availability of New

Products and Services

Send Your Clients Special

Instructions Before an

Appointment

Page 13: Text Message Marketing for Carpet cleaners

Text Message Marketing Ideas For Your Carpet Cleaning Business

Idea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9

Implement the Use of

QR Codes to Direct

People to Your

Website, etc.

Start a “Frequent Customer”

Loyalty Program to Get Repeat Business

Send Invoices to

Your Clients

Page 14: Text Message Marketing for Carpet cleaners

Text Message Marketing Ideas For Your Carpet Cleaning

Business

Idea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12

Send “Thank You”

Messages to Your Clients

Communicate Efficiently With Staff Members

Conduct Client

Satisfaction Surveys and

Polls

Page 15: Text Message Marketing for Carpet cleaners

Different Types of Text Marketing Uses

ConfirmationConfirmation ReminderReminder CancellationCancellation

Types of Text

Marketing Uses

Page 16: Text Message Marketing for Carpet cleaners

Different Types of Text Marketing Campaigns

Save Save MoreMore

Spend Spend MoreMore

Purchase Purchase MoreMore

Get a Get a FreebieFreebie

Types of Text

Marketing Campaigns

Page 17: Text Message Marketing for Carpet cleaners

Let’s Take a Closer Look at These…

Page 18: Text Message Marketing for Carpet cleaners

EXAMPLE

Mrs. Smith, you have an appointment with Carpet Cleaning Spot on January 6th at 3pm. Please call 555-555-5555 if you need to cancel.

ConfirmationConfirmation

Page 19: Text Message Marketing for Carpet cleaners

EXAMPLE

Mr. Jones, your 6 month Carpet Cleaning Maintenance is now due. Please contact Carpet Cleaning Spot at 555-555-5555 to schedule.

ReminderReminder

Page 20: Text Message Marketing for Carpet cleaners

EXAMPLE

Ms. Brown, I am sorry, but we had to cancel your appointment with Carpet Cleaning Spot on Jan 9th. Please call us to reschedule at 555-555-5555

CancellationCancellation

Page 21: Text Message Marketing for Carpet cleaners

Save Save MoreMore

EXAMPLE

Show this text to receive 20% off any service at Carpet Cleaning Spot EXP 5/15

Page 22: Text Message Marketing for Carpet cleaners

EXAMPLE

Spend $200 or more at Carpet Cleaning Spot and receive $20 OFF your next service when you show this text. EXP 5/15

Spend Spend MoreMore

Page 23: Text Message Marketing for Carpet cleaners

EXAMPLE

Purchase any service at Carpet Cleaning Spot and receive 50% OFF an additional service when you show this text. EXP 5/15

Purchase Purchase MoreMore

Page 24: Text Message Marketing for Carpet cleaners

EXAMPLE

Get one service ($50 or more) at Carpet Cleaning Spot and receive a FREE service (up to $50) when you show this text. EXP 5/15

Get a Get a FreebieFreebie

Page 25: Text Message Marketing for Carpet cleaners

Reduce Cancellations

Ability to Fill More Canceled Appointments

Lowers Lost Revenue

Saves Staff Some Time

Easy - No Software or Technical Knowledge Required

Benefits of Appointment Reminders

Page 26: Text Message Marketing for Carpet cleaners

How to Use QR Codes

Send Users to a Live Video of Your Carpet Cleaning Techniques

Send Users to Your Photos and Social Media Sites

Send Viewers to Your Coupons and Discount Offers

Page 27: Text Message Marketing for Carpet cleaners

How to Use QR Codes

Put Your QR Codes on ALL Marketing Materials

Put QR Codes on Your Invoices and Other Paperwork

Page 28: Text Message Marketing for Carpet cleaners

Tell List Subscribers What to Expect as Soon as They Join

Always Include Your Carpet Cleaning Business’s Name in Your Messages

Make it Easy for Your Patients to Opt-Out of Your List

Notify Patients of Potential Text Message Costs

Text Message Marketing Points to Remember

Page 29: Text Message Marketing for Carpet cleaners

Sending Out Sporadic, Inconsistent Messages

Sending Out Spam

ONLY Sending Out Promotions

Text Message Marketing

Mistakes to Avoid

Page 30: Text Message Marketing for Carpet cleaners

THANK YOUTHANK YOU

For Viewing Our Text For Viewing Our Text Message Marketing Message Marketing

Presentation!Presentation!

If You Would Like More Information About

Text Message Marketing, Contact Us Today.

SMS Dominatorhttp://smsdominator.com