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Facebook BriefAgency Life

Why use Facebook?

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Facebook• First 2 years gained 5 million users• Today now has 1billion users (Oct 2012)

Facebook Facts• 48% of 18-34 year olds check Facebook when

they wake up• 28% before getting out of bed• Segment 18-24 years growing 74%• Average age of Facebook a user is 22years• 600million are mobile users• Brands and businesses have been using

Facebook pages since November 2007.

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Facebook Insights

• Measuring content – Likes– Reach– Talking about you

Creative Lynx

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What you do

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Jobs within Creative Lynx

“We’ve grown to become one of the UK’s leading design and digital

agencies”

• Account Manager• Studio• Designer• Artworker• Digital

• Developers• Flash/Interactive• Front end• Back end• Software• Testing/ Maintenance

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Creative Lynx vs. Competitors

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Cover Photo

Creative Lynx Saatchi & Saatchi

No cover photo

Various cover photo updates

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‘About’ Section

Creative Lynx D&AD

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Differentiate from Twitter

Creative Lynx Love Creative

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Keep Uploading Content

Creative Lynx DMC

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Creative Lynx’s Future Solutions

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Engaged Audience

Career role descriptions

working lifestyle stories

creative material gallery

Games & CompetitionsOther social medias

Regular & varied content

Contact details

Communications that students want to receive

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Clear brand logo & identity

Attention-grabbing cover photos

CreativeLynx Ltd

[Company page][copy] [about]

Visual awards slideshow

Showcase your creativity

Presence Type & layout

About us EndorsementsMeet the

Team

Awards Do-gooders

Contact us

Graduate & Careers

Showcase Gallery

Facebook Applications

About

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Time Line - Tell the Story

Active office life

The Start of the company

CSR activates

Existing Company news

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Time line - Content

Interactive and engaging polls

Mix up the posts

Opinion on the industry Exciting company news

Awards

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Thanks for listeningAny Questions?

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