take away the risk and you can do anything

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When you go to a When you go to a donkey's house, don't donkey's house, don't talk about ears. talk about ears. teekayfourtwotwo teekayfourtwotwo 17:51:14, Tue Sep 11, 2012 17:51:14, Tue Sep 11, 2012

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Page 1: Take away the risk and you can do anything

When you go to aWhen you go to adonkey's house, don'tdonkey's house, don'ttalk about ears. talk about ears. teekayfourtwotwo teekayfourtwotwo 17:51:14, Tue Sep 11, 201217:51:14, Tue Sep 11, 2012

Page 2: Take away the risk and you can do anything

The Internet is so big,The Internet is so big,so powerful andso powerful andpointless that for somepointless that for somepeople it is a completepeople it is a completesubstitute for life.substitute for life.

——Andrew BrownAndrew Brown

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Page 3: Take away the risk and you can do anything

We all need a PG moment.We all need a PG moment.

The number of followers or members is important, butThe number of followers or members is important, butnot the only measurement of success.not the only measurement of success.Artists are not creative in the sense of constantly comingArtists are not creative in the sense of constantly comingup with new content.up with new content.I think people have a vague sense that the televisionI think people have a vague sense that the televisionsystem is changing.system is changing.It has been difficult, however, for artists to truly expressIt has been difficult, however, for artists to truly expressthe new information-phenomena.the new information-phenomena.

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Page 4: Take away the risk and you can do anything

Time is an illusion. lunchtime - doubly soTime is an illusion. lunchtime - doubly so

Exploit one-to-one network effectsExploit one-to-one network effects

Page 5: Take away the risk and you can do anything

You can outdistance that which is running afterYou can outdistance that which is running afteryou, but not what is running inside you.you, but not what is running inside you.

How will content creators generate revenues from thisHow will content creators generate revenues from thisenormous, interconnected and hungry, always-onenormous, interconnected and hungry, always-onaudience?audience?This would clearly drive me to purchase a 'copy' myselfThis would clearly drive me to purchase a 'copy' myselfif indeed I like the book enough sounds like a fair deal toif indeed I like the book enough sounds like a fair deal tome.me.The best quality experience, at the perfect time.The best quality experience, at the perfect time.Equally, we often see investment bankers usingEqually, we often see investment bankers usinggambling metaphors including: "lets roll the dice," "comegambling metaphors including: "lets roll the dice," "comeup trumps" and "what are the odds.up trumps" and "what are the odds.

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Page 6: Take away the risk and you can do anything

Civilization advancesCivilization advancesby extending theby extending thenumber of importantnumber of importantoperations which weoperations which wecan perform withoutcan perform withoutthinking of them.thinking of them.

——Alfred North WhiteheadAlfred North Whitehead

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Page 7: Take away the risk and you can do anything

A rat who gnaws at a cat's tail invites destruction.A rat who gnaws at a cat's tail invites destruction.(Chinese Proverb)(Chinese Proverb)

With time-shifting, place-shifting and device shiftingWith time-shifting, place-shifting and device shiftingcomes a much more troubling control & money shifting.comes a much more troubling control & money shifting.Money is a consequence of attention, not the other wayMoney is a consequence of attention, not the other wayround.round.The new business model: having the guts not to haveThe new business model: having the guts not to haveone?one?Equally, we often see investment bankers usingEqually, we often see investment bankers usinggambling metaphors including: "lets roll the dice," "comegambling metaphors including: "lets roll the dice," "comeup trumps" and "what are the odds.up trumps" and "what are the odds.

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Page 8: Take away the risk and you can do anything

In conclusionIn conclusionCapture podcasting podcastsCapture podcasting podcastsIterate cutting-edge schemasIterate cutting-edge schemasRecontextualize bleeding-edge life-hacksRecontextualize bleeding-edge life-hacksand remember: Do not put your spoon into the pot whichand remember: Do not put your spoon into the pot whichdoes not boil for you.does not boil for you.

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Page 9: Take away the risk and you can do anything

Thank YouThank YouContact DetailsContact Detailshttp://teekayfourtwotwo.weavrs.info/http://teekayfourtwotwo.weavrs.info/

@TeeKayFour21@TeeKayFour21

Page 10: Take away the risk and you can do anything

TextsTexts

Fiction is Friction - Gerd LeonhardFiction is Friction - Gerd Leonhard

The End of Control - Gerd LeonhardThe End of Control - Gerd Leonhard

Music 2.0 - Gerd LeonhardMusic 2.0 - Gerd Leonhard

New Aesthetic, New Anxieties - David M. Berry,New Aesthetic, New Anxieties - David M. Berry,

Michel van Dartel, Michael Dieter, MichelleMichel van Dartel, Michael Dieter, Michelle

Kasprzak, Nat Muller, Rachel O'Reilly and JoseKasprzak, Nat Muller, Rachel O'Reilly and Jose

Luis de Vicente.Luis de Vicente.

Images (via Flickr BY-SA-NC search)Images (via Flickr BY-SA-NC search)

Daniel*1977, Dell's Pics, Kaptain Kobold,Daniel*1977, Dell's Pics, Kaptain Kobold,

amymyou, mag3737amymyou, mag3737

CreditsCreditsThis presentation is licensed by teekayfourtwotwo This presentation is licensed by teekayfourtwotwo http://teekayfourtwotwo.weavrs.info/http://teekayfourtwotwo.weavrs.info/ using Creative using Creative

Commons V3 BY-SA-NCCommons V3 BY-SA-NC

This presentation includes media also licensed using Creative Commons BY-SA-NCThis presentation includes media also licensed using Creative Commons BY-SA-NC

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