tagging: five emerging trends

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Tagging Five Emerging Trends Information Architecture Summit Miami, FL April 12, 2008

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My talk on tagging trends from the 2008 IA Summit.

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Page 1: Tagging: Five Emerging Trends

TaggingFive Emerging Trends

Information Architecture SummitMiami, FL

April 12, 2008

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Tagging, the book

← My book... available now!

Book site: http://genesmith.ca

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User Resource

Tags

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Five Trends

• More Structure

• Automanual Folksonomies

• Leveraging Communities

• Rethinking Pace Layers

• Sparking Innovation

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More Structure

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Structure

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Sticky

Not Sticky

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User Resource

Tags

Resource

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CD

Metadata from songs can be aggregated to describe albums and artists.

CD CD

Artist Artist

http://www.plasticbag.org/archives/2005/09/how_to_build_on_bubbleup_folksonomies/

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Leveraging Communities

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“humor” vs “humour”

British SpellingDouglas AdamsTerry Pratchett

P.G. WodehouseBill Bryson

American SpellingJon Stewart

David SedarisThe Onion

Douglas Adams

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Automanual Folksonomies

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“I notice a hesitance toward hard-coded semantics and manual work--people think these things won’t scale. I learned to mix it up... a small amount semantics on top of minimal structure can work wonders.”

- Peter Van Dijck

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Rethinking Pace Layers

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Fast

Slow

Content, Services, Interface

Adaptive Finding Tools

Controlled Vocabulary

Enabling Technologies

Embedded Navigation Systems

Faceted Classification Schemes

http://semanticstudios.com/publications/semantics/000003.php

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“For quite some time, I have believed this concept of pace layering holds great promise... In this discussion of metadata, the potential for a unifying architecture is self-evident. Semantic Web tools and standards create a powerful and enduring foundation. Taxonomies and ontologies provide a solid semantic network that connects interface to infrastructure. And the fast-moving, fashionable folksonomies sit on top: flexible, adaptable, and responsive to user feedback.”

- Peter Morville

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“Ajax”

Stability

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“Ajax”Stability

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Fragment. Break text into tags.

Facet. Divide tags in facets.

Filter. Use tags to help filter resources.

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Sparking Innovation

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Any Text String

Write Read

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geotagged

geo:lat=54.1423

geo:long=-113.1232

Marker Tag

Machine Tags}

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upcoming:event=171852

namespace : key = value

clothing:size="large"blog:via="http://atomiq.org"dc:title="Tagging"geo:long=113.132

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Flickr

Dan Catt

Innovation

Flickr Users

Developers

Job at Flickr

Useful Tools

New API Methods

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Five Trends

• More Structure

• Automanual Folksonomies

• Leveraging Communities

• Rethinking Pace Layers

• Sparking Innovation

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Gene Smith

Principal, nForm User Experience

Email: [email protected]

Blog: http://atomiq.org

Twitter: http://twitter.com/gsmith

Slides: http://slideshare.net/gsmith