PowerPoint Presentation

JOAN PAULINE D. BULALACAOBSA 3-14

Good morning everyone I am joan bulalacao general manager of sumsang company1

TACTICAL PLANNINGUse to achieve the ambitionsShort Range Breaks down the broader mission statements into smallerResponds to How?.Now that you have a general idea for how organizational planning evolves, let's look at the next level of planning, known as tactical planning. 2

Specific Goals with Fixed Deadlines

break down this broad ambition into smaller, actionable goals. The goal(s) should be highly specific and have fixed deadlines to spur - expand to two stores within three months, grow at 25% per quarter, or increase revenues to $1mn within six months, and so on.Investments in R&D and Production FacilitiesSamsung Electronics invested KRW 14.8 trillion, or 6.5 percent of its sales, in R&D to continuouslylaunch creative and innovative products and develop future technologies in 2013. As a result of suchconsiderable investments, Samsung Electronics has been able to secure original, next-generationtechnologie3

The tactical plan should list budgetary requirements to achieve the aims specified in the strategic plan. It helps them in planning targets for the future, in terms of laying figures that the organization plans to achieve. -4HIRING PERSONNEL

n any business organization, sales is the department that generates revenue. No matter how good your manufacturing operation is, how cutting-edge your technology is, how tight your financial goals are or how progressive and forward-thinking your management techniques are, you must still have a sales mechanism in place, or everything else is useless.

While it is sometimes difficult to draw the line at where the marketing process ends and the sales efforts begin, the sales effort is the effort that actually collects the money -- or the obligation to buy, in the case of a purchase order or financed arrangement. The marketing effort creates favorable conditions for the sale to take place. In a nutshell, the marketer leads the horse to water; the sales team makes it drink.5

MARKETING

But failure to appropriately market and advertise your business can have a significant impact on its ability to prosper. A carefully planned and budgeted marketing approach can help you effectively promote your business to its target demographic while staying within established financial parameters.7Cost of Goods Manufactured Budget

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ResourcesThe tactical plan should list all the resources you can muster to achieve the organizations aims . This should include human resources, IP, cash resources, etc.

At Samsung, our employees are our most valuable asset, and we know our success as a company depends entirely on them. If you think you have the talent, the drive, and the dedication to further our success we invite you to join us.9

Marketing, Funding, etc.Finally, the tactical plan should list the organizations immediate marketing, sourcing, funding, manufacturing, retailing, and PR strategy10