subject profile - communication studies profiles/subject... · subject profile- communication...

Subject Profile- Communication Studies Debra Bernadette L’Angellier & Law Loo Shien | Mar 2015

Nanyang Technological University Library of 16

SUBJECT PROFILE – COMMUNICATION STUDIES This profile covers four major areas: Communication Research, Journalism & Publishing, Cinema & Broadcast Studies, Public and Promotional Communication. Subjects covered involve the processes, systems, symbols and meanings of communication. These include studies in: the various contexts of communication—intrapersonal, interpersonal, group, organizational, public, and mass communication; the psychological, sociological and cultural impact of media entities such as newspapers, magazines, television, radio, and film; the commercial and promotional aspects of media in advertising and public relations; the civic and legal domains of communication in fields like journalism, politics, and policy-making; and the management of media organisations. Where possible, emphasis will be on collecting works pertaining to Asia. This profile will NOT cover works which are mainly on the artistic or technical aspects of photography, filming and broadcast media production, such as camera equipment, cinematography, lighting, special effects. These are covered by ADM – Arts Design and Media. Note that certain topics may overlap with other subject profiles, such as applied psychology, anthropology, commerce, economics, visual arts, and applied photography. Intensity Level Table

Intensity Explanation

0 OUT OF SCOPE The library does not collect in this area.

1 MINIMAL A subject area in which few selections are made beyond very basic works.

2 BASIC INFORMATION A collection of up-to-date general materials that serves to introduce and define a subject and to indicate the varieties of information available elsewhere. It may include dictionaries, encyclopedias, access to appropriate bibliographic databases, selected editions of important works, historical surveys, bibliographies, handbooks, a few major periodicals, in the minimum number that will serve the purpose. A basic information collection is not sufficiently intensive to support any advanced undergraduate or graduate courses or independent study in the subject area involved.

3 INSTRUCTIONAL SUPPORT: A collection that is adequate to support undergraduate and MOST graduate instruction, or sustained independent study; that is, adequate to maintain knowledge of a subject required for limited or generalized purposes, of less than research intensity. It includes a wide range of basic monographs, complete collections of the works of more important writers, selections from the works of secondary writers, a selection of representative journals, access to appropriate non-bibliographic databases, and the reference tools and fundamental bibliographical apparatus pertaining to the subject.

4 RESEARCH: A collection that includes the major published source materials required for dissertations and independent research, including materials containing research reporting, new findings, scientific experimental results, and other information useful to researchers. It is intended to include all important reference works and a wide selection of specialized monographs, as well as a very extensive collection of journals and major indexing and abstracting services in the field. Pertinent foreign language materials are included. Older material is retained for historical research.

5 COMPREHENSIVE: A collection in which a library endeavors, so far as is reasonably possible, to include all significant works of recorded knowledge (publications, manuscripts, other forms), in all applicable languages, for a necessarily defined and limited field. This level of collection intensity is one that maintains a special collection; the aim, if not the achievement, is exhaustiveness.

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Communication Research

BF Subject Psychology

Recommended Intensity

Level (0-5)

BF637.C4

Applied psychology Special topics (not otherwise provided for), A-Z

Communication. Interpersonal communication

3

BF637.N66 Nonverbal communication. Body language 3

GN Subject Anthropology


Level (0-5)

GN345.6

Ethnology. Social and cultural anthropology Philosophy. Relation to other topics. Methodology

Intercultural communication

3

GV Subject Recreation. Leisure


Level (0-5)

GV742-742.3

Sports Mass media

General works // Radio and television broadcasting

3

HF Subject Commerce


Level (0-5)

HF5718

Business Business communication

General works

3

HF5718.2.A-Z By region or country, A-Z 3

HF5718.3

Business writing General works

3

HF5719 Business report writing 3

HN Subject Social History and Conditions. Social problems. Social reform


Level (0-5)

HN90.M3

By region or country United States

Special topics (not otherwise provided for) Mass Media

3





HQ Subject The Family. Marriage. Woman


Level (0-5)

The family. Marriage. Home

HQ520 Television and family 4

HQ784.I58

Children. Child development—Child life (Descriptive). Activities of childhood—Other special aspects, A-Z

Internet (Computer network)

4

HQ784.M3 Mass Media—General works 4

HQ784.M32A-Z By region or country, A-Z 4

HQ784.N4 Newspaper Reading 4

HQ784.R3 Radio 4

HQ784.T4 Television 4

HQ799.2.I5 Youth. Adolescents. Teenagers—Special topics, A-Z Internet

4

HQ799.2.M35 Mass Media 4

HQ799.2.T4 Television 4

HQ799.9.I58

Young men and women Internet

4

HQ799.9.P6 Political Activity 4

JA Subject Political Science (General)


Level (0-5)

JA85

Communication in politics. Political communication General works

4

JA85.2.A-Z By region or country, A-Z 4

JZ Subject International Relations


Level (0-5)

JZ6405.M37

The armed conflict. War and order Works on diverse concepts and aspects of the subject, A-Z

Mass Media

4





K Subject Law in general. Comparative and uniform law. Jurisprudence


Level (0-5)

K564.C6

Comparative law. International uniform law Works on diverse aspects of a special subject and falling within several branches of the law. By subject, A-Z

Computers. Internet

4

K1440-1447.95

Intellectual property—Copyright Literary copyright. Authorship

3

K1450-1457.95 Musical copyright 3

K1460-K1467.95 Works of art and photography 3

K1478 Digital works 3

K1488 Authors and publishers. The publishing contract 3

K4240 - 4345

Regulation of industry, trade and commerce. Occupational law Transportation and communication

Communication. Mass media

4

K4285 - K4290 Press law 4

K4337 K4339 K4343

Telecommunication Radio Communication

Radio broadcasting Television Broadcasting

Cable Television

4 4 4

K7550

Private international law. Conflict of laws Intellectual property—General works

3

K7555 Copyright 3

KP Subject Asia and Eurasia, Africa, Pacific Area, and Antarctica


Level (0-5)

KPP108.35

Asia (South Asia. Southeast Asia. East Asia): Singapore General

Regulation of industry, trade, and commerce Transportation and communication

Communication and Mass media General works

4

LB Subject Theory and practice of education


Level (0-5)

LB1044.2-.6.A-Z

Teaching (Principles and practice) Audiovisual education. Audiovisual materials

Auditory aids

3

LB1044.7-.75 Television. Television programs 3

LB1044.8 Broadcasting (Radio and television) 3

LB1044.9.A-Z

Teaching aids and devices Special, A-Z

3

N Subject Visual arts


Level (0-5)

N72.M28 Theory. Philosophy. Aesthetics of the visual arts Special topics

Art in relation to other subjects, A-Z Mass media

3

N72.M6 Motion pictures 3

N72.S6 Society. Culture. Popular culture 3

N72.T47 Television 3





P Subject Philology. Linguistics


Level (0-5)

P47 Textual criticism 3

P87-96 Communication. Mass Media (for titles with Geographical focus send books for Asia, South Asia and Southeast Asia. Send slips for other countries)

4

P91.6 Vocational guidance 2

P92

By region or country Individual regions or countries, A-Z (send books for Asia, South Asia, Southeast Asia)

4

P92.2 Developing Countries (send books for Asia, South Asia, Southeast Asia)

4

P94.7 P95-95.6 P95.82

Special aspects Interpersonal communication Oral communication. Speech Political aspects. Policy

By region or country (send books for Asia, South Asia, Southeast Asia)

4 4

4

P99-99.4 Semiotics. Signs and symbols 3

P99.5

Nonverbal communication General works

4

P302-302.87 Discourse analysis 3

PN Subject Literature (General)


Level (0-5)

PN56.C662

Theory. Philosophy. Esthetics Relation to and treatment of special elements, problems, and subjects.

Other special Topics, A-Z

Communication

4

PN56.J68 Journalism 4

PN56.P547 Popular culture 4





Journalism & Publishing

K Subject Law in general. Comparative and uniform law. Jurisprudence


Level (0-5)

K3255

Comparative law. International uniform law Constitutional law

Individual and state Human rights. Civil and political rights

Individual human, civil, and political rights and guaranties

Freedom. Freedom of expression Freedom of press and information

4

K5210

Comparative law. International uniform law Criminal law and procedure

Criminal law Individual crimes

Crimes against reputation Libel. Slander. Defamation

3

K7559

Private international law. Conflict of laws Intellectual property

Author and publisher. The publishing contract

3



Level (0-5)

KPP108.5-.6

Asia (South Asia. Southeast Asia. East Asia): Singapore General

Regulation of industry, trade, and commerce Transportation and communication

Communication and Mass media Press law

General // Criminal provisions

4



Level (0-5)

KPP108.5-.6

Asia (South Asia. Southeast Asia. East Asia): Singapore Constitutional law

Individual and state Human rights. Civil and political rights. Civic (socialist) duties

Freedom Freedom of thought and speech

Freedom of information

3

KPP212 Prohibition of censorship 4



Level (0-5)

PN147

Authorship Treatises—Popular works. "Writing for the press”

4

PN154-156

Authorship as a profession. Ethics. Relations. Social conditions of authors. etc.

Literary ethics // Censorship

3







Level (0-5)

PN4699 - 5650

Journalism Journalism. The periodical press, etc. (send slips for biographies / autobiographies, personal narratives; Exclude US local and historical)

4

PN4748

Special relations—Relation to the state. Government and the press. Liberty of the press—By region or country

Other regions or countries, A-Z (send books for Asia, South Asia and Southeast Asia)

4

PN4801 History—Comprehensive 3

PN4823 Biography—War correspondents 2

PN4832

Magazines and other periodicals History and other general

3

PN5360

By region or country Asia. Far East—General works

4

PN5361-5370 China 4

PN5370.1-.5 Taiwan 4

PN5371-5380 India 4

PN5401-5410 Japan 4

PN5411-5420 Korea 4

PN5421-5430 Philippines 4

PN5449.A-Z Other Asian regions or countries 4

Q Subject Science (General)


Level (0-5)

Q223-225

Communication in science General works // Information services // Electronic information resources // Science news. Science and the public

3

TR Subject Photography


Level (0-5)

TR820

Applied photography Photojournalism

3

TR820.5 Documentary photography 3

TR820.6 War photography 3

TR821 Sports photography 3





Z Subject Bibliography. Library Science. Information Resources (General)


Level (0-5)

Z53

Books (General). Writing. Paleography Writing

Shorthand. Stenography. Phonography General works

3

Z246

Book industries and trade Printing—Practical printing

Style. Graphic design. Format—General works

3

Z253.3

Composition, typesetting, makeup. Style manuals Computerized typesetting—General works

3

Z253.53 Desktop publishing—General works 3

Z551

Copyright General works

3

Z649.A-Z Special topics, A-Z 3

Z657 Freedom of the press. Censorship—General works 4





Cinema & Broadcast Studies

HE Subject Transportation and communications

Recommended Intensity Level

(0-5)

HE7645

Telecommunication industry. Telegraph Government policy. Telecommunication policy

4

HE7700 International telecommunications 4

HE7775

By region or country United States

General works

4

HE7781 Government policy. Telecommunication policy 4

HE7811 – HE8630.7

Other regions or countries 4

HE8635 Developing Countries 4

HE8341-8458 Asia 4

HE8689.4

Telecommunication industry. Telegraph Broadcasting, Radio and Television Broadcasting

General works

4

HE8689.7.A-Z Special topics, A-Z 4

HE8689.7 A8 Audiences 4

HE8689.7 C55 Citizen participation in broadcast policy 4

HE8689.7 F34 Fairness Doctrine 4

HE8689.7 M37 Marketing 3

HE8689.7 P6 Political broadcasts 4

HE8689.7 P82 Public Broadcasting 4

HE8689.8

By Region or country United States

4

HE8689.9 A-Z Other regions or countries A-Z 4

HE8689.9 C6 China 4

HE8690-8699 Radio broadcasting 3

HE8697.2-.25

Radio audiences General works

3

HE8697.4-8697.9 International broadcasting 4

HE8700.4

Television broadcasting General works

4

HE8700.6 General special 4

HE8700.65

Television audiences. Television viewers General works

4

HE 8700.66 A-Z By region or country A-Z 4

HE8700.7

Cable television. Community antenna television. Subscription television. Low price television. Public access television

General works

4

HE8700.72 A-Z By region or country, A-Z 4

HE8700.73

High definition television General works

4

HE8700.74 A-Z By Region or country A-Z 4

HE8700.75 Political broadcasts. Television in politics General Works

4

HE8700.76 A-Z By Region or country A-Z 4

HE8700.78

Public television General Works

4

HE8700.79 By Region or country A-Z 4

HE8700.95 Interactive television 4





HQ Subject The Family. Marriage. Woman


(0-5)

HQ784.R3

The family. Marriage. Home Children. Child development

Child life (Descriptive). Activities of childhood Other special aspects, A-Z

Radio 3

HQ784.T4 Television 3

HQ784.V53 Video games 3

HQ784.V55 Violence 3

HQ784.I58 Internet (Computer network) 4

JZ Subject

International Relations


(0-5)

JZ6405.M37

The armed conflict. War and order Work on diverse concept and aspect A-Z

Mass Media

4

JZ6405.M68 Moving Pictures 4

K Subject

Law in general. Comparitive and uniform law. Jurisprudence


(0-5)

K3844

Comparative law. International uniform law Regulation of industry, trade and commerce. Occupational law Trade regulations. Control of trade practices. Consumer protection

Advertising

4

LB Subject

Theory and practice of education


(0-5)

LB1044.8

Teaching (Principles and practice) Audiovisual education. Audiovisual materials

Broadcasting (Radio and television)

3

PN Subject

Literature (General)


(0-5)

PN1990

Drama Broadcasting

Periodicals. Societies. Serials

3

PN1990.3 Collections. Collected essays 4

PN1990.5 History 4

PN1990.6.A-Z By region or country, A-Z 4

PN1990.7

Biography Collective

4

PN1990.8 General works 4

PN1990.83 General special 4

PN1990.9.A-Z Special topics, A-Z 4

PN1991

Radio broadcasts Periodicals. Societies. Serials

3

PN1991.2 History 4


Biography





PN1991.4.A2 Collective 4


PN1991.55 General special

PN1991.58 Anecdotes, facetiae, etc. Special topics

4

PN1991.6 Special topics Influence. Moral and religious aspects

4

PN1991.65 The drama in radio 3

PN1991.66

Format radio broadcasting General works

3

PN1991.67.M86

Special format stations, A-Z Music radio stations

3

PN1991.67.P67 Popular music stations 3

PN1991.7

Authorship. Technique of script writing General works

4

PN1991.73 Radio plays 3

PN1991.75 Production and direction 3

PN1991.77.A1

Programs. Scripts Collections

4

PN1991.8.A-Z Other special topics, A-Z 4

PN1992

Television broadcasts Periodicals. Societies. Serials

4

PN1992.15 Collections 4

PN1992.2 History 4


PN1992.4.A2

Biography Collective

3

PN1992.45 Study and teaching 3


PN1992.55 General special 4

PN1992.56 Relation to history 4

PN1992.6 Special topics Influence. Political, moral and religious aspects

4

PN1992.63 Motion pictures and television 4

PN1992.65 Drama in television 4

PN1992.655 Literature and television 4

PN1992.66 Performing arts and television 4

PN1992.7 Authorship. Technique of script writing. Selling the script

3

PN1992.75 Production and direction 4

PN1992.77.A1

Programs. Scripts Collections

4


PN1993-1999

Motion Pictures Periodicals. Societies. Serials

3

PN1993.4

Museums, archives, exhibitions, festivals, etc. General works

3

PN1993.44.A-Z Special topics, A-Z 4

PN1993.5.A1

History General works

3

PN1993.5.A3-Z By region or country, A-Z 3

PN1993.7-8 Study and teaching 3

PN1993.9 - .93 Competitions. Prizes, etc. 3

PN1995 General special 4





PN1995.5 Relation to ethics, etc. 3

PN1995.6

Censorship General works

4

PN1995.62

United States General works

4

PN1995.65.A-Z Other regions or countries 4


PN1996 Authorship, scenario writing, etc. 3

PN1998.2 – PN1998.3.A-Z

Biography

Collective // Individual, A-Z 4

PN1999.A-Z Special corporations, A-Z 3

TR Subject

Photography


(0-5)

TR848 Cinematography. Motion pictures. Video recording History

3

TR852 Study and Teaching 3

TR878 General Works 2

TR886

Motion Pictures Film General works

3

TR891 Lighting for Motion Pictures (this area will be covered by ADML)

0

TR892 – TR896.5 Applied Cinematography (this area will be covered by ADML)

0

TR894.3 – TR894.6

Commercial cinematography

General works // Freelance cinematography // Advertising cinematography

3

TR895 Newsreel cinematography 3

TR895.4 Documentary cinematography 3

TR897.5 Animated Motion Pictures General works

3

TR898 Motion Pictures for television 3

TR899

Editing of Motion Pictures

General works

3





Public & Promotion Communication



(0-5)

BF637.P4

Applied psychology Special topics (not otherwise provided for), A-Z

Persuasion

4

BF744

Class psychology By class, A-Z

Psychology of influence, pattern , and example

4

BF789.M6

Special topics (not otherwise provided for), A-Z Motion pictures

4

HC Subject Economics history and conditions


(0-5)

HC79.C6

Special topic A-Z Consumer demand. Consumers. Consumption

4

HC79.C63 Consumer protection 4

HD Subject Industries. Land use. Labor


(0-5)

HD2744

Industry Corporations

Corporate organization. Corporate governance Investor relations

4

HD30.3

Management. Industrial management Communication in management. Communication in organizations. Communication of information

General works

4

HD30.34

Communication systems Television in management

4

HD30.37

Computer networks General works

4

HD59

Public relations. Industrial publicity General works (cover titles related to public relations only. For titles with geographic focus send books for Asia, South Asia and Southeast Asia. Send slips for other countries)

4

HD59.2 Corporate image 4

HD59.3 Advocacy advertising 4

HD59.35 Corporate sponsorship 4

HD59.5 Issues management 4

HD59.6. A-Z By region or country, A-Z (send books for Asia, South Asia and Southeast Asia)

4

HD 60

Social responsibility of business. Social entrepreneurship General works

3





HF Subject Commerce


(0-5)

HF5415.123

Business Marketing Communication of information. Communication in marketing

General works

4

HF5415.124 Information services 4

HF5415.1255 Branding 4

HF5415.127 Market segmentation. Target marketing 4

HF5415.2 Marketing research – general works 4

HF5415.3 Market surveys 4

HF5413.32

Consumer behavior. Consumers' preferences. Consumer research General works

4

HF5415.33.A-Z By region or country, A-Z (send books for Asia, South Asia and Southeast Asia)

4

HF5415.332.A-Z Particular groups of consumers, A-Z 4

HF5415.34 Motivation research (Marketing) 4

HF5439.C7

Business Selling

By product or service Cosmetics

4

HF5439.M264 Magazine advertisements 4

HF5439.M267 Mass media 4

HF5439.N4 Newspapers

HF5801

Advertising Periodicals. Societies. Serials (for titles with geographic focus send books for Asia, South Asia and Southeast Asia. Send slips for other countries)

4

HF5804

Directories of advertisers and advertising agents General (send slips for Singapore)

3

HF5811 History 3

HF5813 By region or country (send books for Asia, South Asia and Southeast Asia)

4

HF5814

Study and teaching. Research General works

3

HF5815.A-Z By region or country, A-Z (send books for Asia, South Asia and Southeast Asia)

3

HF5816 Awards 3

HF5821

Theory. Relation to other subjects General works

4

HF5822 Psychology 4

HF5823 General works 4

HF5824 Finance. Accounting 3

HF5825 Advertising copy. Advertising writing 4

HF5826 Advertising forms 3

HF5826.5 Media Planning 4

HF5827.2 Comparison advertising. Positioning 4

HF5827.4 Cooperative advertising 4

HF5827.6 Corrective advertising 4

HF5827.8 Deceptive advertising 4

HF5827.83 On-demand advertising 4

HF5827.85 Sex role in advertising 4

HF5827.9 Subliminal advertising 4

HF5827.95 Word-of-mouth advertising 4

HF5828 Point of sale advertising 4

HF5828.2 Data Processing 4







(0-5)

HF5828.4 Advertising as a profession 3

HF5831 Moral and ethical aspects 4

HF5832 Consumer education and advertising 4

HF5833 Regulation 4

HF5834 Self-regulation 4

HF5837

Methods Advertising campaigns

4

HF5839 Color in advertising 3

Signs and signboards 3

HF5843 – HF5843.5

Outdoor advertising. Billboards. Posters General Works

3

HF5843.5 Aesthetics 3

HF5843.7 Advertising barns 3

HF5844 Motion pictures in advertising 3

HF5845

Display of merchandise. Show windows. Showrooms General works

3

HF5856 Advertising via transportation 3

HF5861 – HF5863 Direct-mail advertising General works

3

HF5862 Making of catalogs 3

HF5863 Mailing list services industry 3

HF5866 Jubilee Shows 3

HF6103

Newspaper advertising. Magazine advertising History

3

HF6105.A-Z By region or country, A-Z (send books for Asia, South Asia and Southeast Asia)

3

HF6107 General works 3

HF6125 – HF6541 By form of advertisement 3

HF6146 Other methods, A-Z 3

HF6146.B74 Broadcast advertising 4

HF6146.I58 Internet advertising 4

HF6146.P78 Product placement in mass media 4

HF6146.R3 Radio advertising 4

HF6146.T42 Television advertising 4

HF6161 A-Z By product, profession, service or industry, A-Z 4

HF6178

Advertising agencies General works

3

HF6182.A-Z By region or country, A-Z 4

HM

Subject Sociology


(0-5)

HM1166

Social psychology Interpersonal relations. Social behavior Interpersonal communication

General works

4

HM1196

Attitude change Persuasion

4

HM1201 Motivation

HM1206 Communication. Mass media General works

4

HM1211 Intercultural communication 4

HM1221 Public Relations 4

HM1226 Publicity 4







(0-5)

HM1231 Propaganda 4

HM1236 Public opinion 4

JF

Subject Political Institutions and Public admistration (General)


(0-5)

JF1525.C59

Public Administration Special Topic A-Z

Communication

4

JF1525.C66 Correspondence 4

JF1525.C74 Crisis Management 4

JF1525.M37 Marketing 4

JF1525.O73 Organizational change 4

JF1525.P6 Political planning. Public policy 4

JF1525.P8 Public relations. Propaganda. Government Publicity 4

PN

Subject Literature (General)


(0-5)

PN4193.P73

Oratory Oratory. Elocution, etc.

Special Other special, A-Z

Press conferences

3



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