strategy quotes

Download Strategy Quotes

Post on 01-Nov-2014




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A set of quotes about strategy I using during strategic planning sessions. Run it as a slideshow in Powerpoint or using Powerpoint Viewer. (Thanks to for the front slide graphic.) ...Geoff (


  • 1. Collected and collated by Performance People Pty Ltd Graphic by
  • 2. All men can see these tactics whereby I conquer, but what none can see is the strategy out of which victory is evolved. Sun Tzu
  • 3. In McKinsey's world, all of life is one of two things: strategy or organization. Tom Peters
  • 4. Strategy without process is little more than a wish list. Robert Filek
  • 5. The first strategy of war is an armed force that is fully mobilized and consumed with the desire to win. Without that, all other strategies are vain. Napoleon Bonaparte
  • 6. What is the aim or purpose of strategy? To improve our ability to shape and adapt to unfolding circumstances, so that we can survive on our own terms. John R. Boyd, USAF
  • 7. Strategy is not the consequence of planning, but the opposite: its starting point. Henry Mintzberg
  • 8. Perception is strong and sight weak. In strategy it is important to see distant things as if they were close and to take a distanced view of close things. Miyamoto Musashi, 1584? 1645
  • 9. Leadership is a potent combination of strategy and character. But if you must be without one, be without the strategy. Norman Schwarzkopf
  • 10. However beautiful the strategy, you should occasionally look at the results. Winston Churchill
  • 11. Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat. Sun Tzu
  • 12. A satisfied customer is the best business strategy of all. Michael Leboeuf
  • 13. You have to be fast on your feet and adaptive or else a strategy is useless. Charles De Gaulle
  • 14. The recognition of the tension between values and numbers is the first requirement of the strategic manager, and it is the effective reconciliation of that tension that marks a great manager. Harold Evans
  • 15. Consistent alignment of capabilities and internal processes with the customer value proposition is the core of any strategy execution. Robert S. Kaplan
  • 16. Strategy is about setting yourself apart from the competition. Its not a matter of being better at what you do its a matter of being different at what you do. Michael Porter
  • 17. Not everything that can be counted counts and not everything that counts can be counted. Albert Einstein
  • 18. A dream is just a dream. A goal is a dream with a plan and a deadline. Harvey Mackay
  • 19. Whatever failures I have known, whatever errors I have committed, whatever follies I have witnessed in private and public life have been the consequence of action without thought. Bernard M. Baruch
  • 20. It's not the plan that is important, it's the planning. Graeme Edwards
  • 21. It is important not to ignore forecasts that are uncongenial. Jib Fowles
  • 22. We must ask where we are and whither we are tending. Abraham Lincoln
  • 23. Organizing is what you do before you do something, so that when you do it, it is not all mixed up. A. A. Milne