Storytelling with Data By Nataliya Nadtoka, Data Scientist co-organizer SF Data Mining

March 26th 2015

3D Animation

Mathematics

Medical Imaging

Data Scientist

Why visualize? Give numbers meaning

Image http://bit.ly/18Yr4J0

More than just numbers

image from DevelopHer hackday 2015. Team: Nataliya Nadtoka, Silvia Oliveros, Narine Kokhlikyan, Giovanna Malhotra, Karen Calpo

Why visualize? People are great at retaining visual message

Image http://bit.ly/19R1BBY

Information is beautiful

Image courtesy of Gary Lee and Arshak Navruzyan, Argyle Data

Good visualization

•  Attracts attention •  Helps people get the

meaning •  Drives the change •  Engages and inspires

Principles of communication

•  Use terms your client understands •  Engage: keep it personal •  Highlight the most important •  Give a point of reference •  Help the viewer to draw conclusions

To keep in mind: Design

•  Focus •  Minimalism •  Clarity

image http://bit.ly/1EGuicg

Really keep it clear!

image http://bit.ly/1BrmN76

When colors look dull… log-scale them!

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A  #p  of  the  day:    log(value  to  color  by)  

Bring it to life with interaction

image http://bit.ly/19lWjwY