storytelling using data
TRANSCRIPT
STORYTELLING USING DATA
Marketing Manager& Data Nerd
@AndersMaul
WHY USE DATA?
• Appeal to the mind, not just the heart, in your communication.
• Global trend of transparency across all industries
• Foundation are becoming investment funds that require accountability and proof of return on investment.
• Government agencies are opening up thousands of datasets t can inform and support your cause.
AGENDA
1. Scope
2. Data Sources
3. Preparing Your Data - Excel Tips
4. Discovering Insights
5. Sharing Your Story
SCOPE
1. Who are you writing for?
2. What are you trying to communicate?
3. Why is this important?
Scope – Questions to ask before you start on your story
ACTIVITYWhat’s your scope?
DATA SOURCES
1. Portal: data.wa.gov , data.gov , data.seattle.gov
2. Health: countyhealthrankings.org
3. Housing: http://www.realtor.org/research-and-statistics/housing-statistics
4. Education http://www.ofm.wa.gov/hied/dashboard/index.html
5. You will be surprised to see how much data is available at government agencies.
Great Sites To Find Data
DISCUSSIONWhat data would you use?
PREPARING DATA
10 Excel Tips - Video
• https://youtu.be/sVaIOi6MpE8
DISCOVERING INSIGHTS & SHARING YOUR STORY
LiveStories helps you turn spreadsheets into engaging stories or reports with charts, images and videos.
www.LiveStories.com
HaikuDeck is a faster and better way to create presentations and slide decks.
www.haikudeck.com
https://youtu.be/jKTehdbxHK4
LIVESTORIES DEMO
