storytelling: the art of engagement for every leader

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Storytelling: The Art of Engagement For Every leader

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Post on 07-Aug-2015

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  1. 1. Storytelling: The Art of Engagement For Every leader
  2. 2. Inconvenient truth on creating a compelling story What motivates you doesnt motivate (most of) your employees 1. The company 2. Impact on society 3. Impact on the customer/patient 4. Impact on working team 5. Impact on me The Inconvenient Truth about Change Management. McKinsey & Company.
  3. 3. Once upon a time there was a boy who was lost in the woods .
  4. 4. http://youtu.be/km1Tw18Gscc
  5. 5. http://www.sparkol.com/blog/8-classic-storytelling-techniques-for-engaging-presentations/
  6. 6. Short Story Step 1: Find someone you do not know (well) Step 2: Share your short personal story Step 3: Get feedback what is the take home message? Was that what you meant it to be? Try it again after getting feedback
  7. 7. https://www.youtube.com/watc h?v=mKakxNRxe6g Sarah Palin
  8. 8. Kimberly McKinley @kimbermckinley Marlies van Dijk @tweetvandijk
  9. 9. References https://www.youtube.com/watch?v=mKakxNRxe6g http://thisisindexed.com/ http://visual.ly/ http://www.ted.com/talks/nancy_duarte_the_secret_structure_of_ great_talks https://hbr.org/2005/01/whats-your-story https://www.youtube.com/watch?v=u4ZoJKF_VuA (Simon Sinek) https://blog.bufferapp.com/science-of-storytelling-why-telling-a- story-is-the-most-powerful-way-to-activate-our-brains http://www.sparkol.com/blog/8-classic-storytelling-techniques-for- engaging-presentations/