stitched - the intersection of content creation and virtual reality

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Page 1: Stitched - The Intersection of Content Creation and Virtual Reality

Tag us on Facebook, Twitter and Instagram

#stitched

Page 3: Stitched - The Intersection of Content Creation and Virtual Reality

Agenda

Brief history of VR technologies• Important milestones• Current trends

YouVisit’s work with emerging tech

Parting thoughts

Page 4: Stitched - The Intersection of Content Creation and Virtual Reality

“If there's any object in human experience that's a precedent for what a computer should be like, it's a musical instrument: a device where you can explore a huge range of possibilities through an interface that connects your mind and your body, allowing you to be emotionally authentic and expressive.”

Jaron Lanier, Founder of VPL

Opening Thought

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But I’m a Photographer, Not a Gamer or Scientist!

VR is a lot more accessible than it may seem.

The tech is evolving at an exponential rate.

You are limited only by the boundaries of your imagination.

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A Timeline of VR Technologies1838 - 1st stereoscopic microscope

1968 - First VR head mounted display, “Sword of Damocles”

1984 - VPL founded, the term “Virtual Reality” coined

1992 - The “Lawnmower Man” hits box office, the first widely publicized movie about VR

1995 - Nintendo releases “Virtual Boy,” one of the first consumer VR products

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A Timeline of VR Technologies

2007 - iPhone is released and mobile viewing experiences change forever

2012 - Oculus is founded, and the Rift is born

2012 - 2015 Massive growth in VR technology ● 2014 Project Morpheus announced● 2014 Google Cardboard announced● 2014 Gear VR announced● 2014 Magic Leap established● 2015 Microsoft HoloLens announced● 2015 HTC & Valve Vive announced● 2015 Oculus Rift release date announced

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About YouVisit

2009 - YouVisit releases its first immersive virtual tour experience

2010 - Video tour guides are incorporated

2010 - Mobile app is released

2013 - Version 3 of the walking tour is released and VR development starts

2013 - First VR demos are completed and we begin to develop a device agnostic VR product

2014 - YouVisit’s entire collection of immersive media becomes VR accessible

Late 2014 - VR video is introduced

2015 - Gear VR app is released and several campaigns utilizing Google Cardboard commence

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Why Is This Important?We stand at the intersection between content and technology, inspiring a new revolution of storytelling. YouVisit is here to facilitate your immersion into this new medium.

What do we do next?

That’s where YouVisit’s Tour Builder app and desktop site comes in.

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YouVisit’s Tour Builder

BenefitsTour Builder allows anyone to easily create immersive virtual experiences that can be embedded on your website and partner websites.

● http://www.youvisit.com/tourbuilder ● Completely free● Supports 360° panoramic

photography, traditional photography, video.

● 360° content is automatically rendered for virtual reality

UsesCreate numerous virtual experiences

● Weddings● Restaurants ● Vacations● Concerts/Festivals

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Parting Thought

How will this technology affect the future of communication, interaction, and human development?

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“With great fortune and power comes also great responsibility.”

Parting Thought

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Download YouVisit VR App!(Available on iTunes App Store)

View YouVisit’s Virtual Reality Experiences on Your Smartphone

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Equirectangular Panorama

What Does Immersive Content Look Like?

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• Imagine wrapping the equirectangular panorama around a sphere

• Immersive view - http://youvis.it/4K8Qjj

• Traditional click and drag navigation

• Viewing in VR

Immersive Content

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What Makes Good 360° Content?

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• May seem counterintuitive, but still important

• Consider how your audience will be viewing this content

• Location within space - Where is your subject?

Composition

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• Consider light sources

• Help the blending tech help you in post processing the images

Lighting and Exposure

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• Why is this image being captured as a 360?

• Did it need to be?

• What does the viewer gain?

• Starting point

• Looking around

• Shadows

• Reflections

Subject Matter/Environment

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• 360° photography and 360° video revolve around stitching images from multiple cameras.

• Photo can be done with one camera

• Ultra wide fisheyes

• Nodal point

• Video requires multiple cameras

• Stitching software

How Are We Creating This Content?

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Download YouVisit VR App!(Available on iTunes App Store)

View YouVisit’s Virtual Reality Experiences on Your Smartphone