steps to improve magento e-commerce store

18
STEPS TO IMPROVE MAGENTO E-COMMERCE STORE

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Presentation discuss about Magento its advantages and steps to improve Magento E-commerce Store - PowerPoint PPT Presentation

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Page 1: Steps to Improve Magento E-Commerce Store

STEPS TO IMPROVE MAGENTO E-COMMERCE STORE

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MAGENTO

Magento is a very powerful and fast growing

e-commerce platform which uses Zend

PHP and MySQL databases.

Was originally developed by Varian Inc. a

U.S. private company head quarters in Culver

city, California, with assistance of Volunteers,

And was initially released on March 31

2008.

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ADVANTAGES

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• Magento has large community of developers and users

• one is able to leverage the pool of knowledge from Magento contributors

Strong Community

• Version like Magento Community is free

• rest are offered at a very affordable price.Cost

Effective

•It is easy to install and does not require long and complex process•Version like Magento Community is free •One can easily download magento on the server

Easy Installation

•Allows Owner to build and optimize the offerings on site •One can make changes according to business requirements and budget

Flexible

ADVANTAGES

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STEPS FOR IMPROVEMENT

1. Develop Good Content

2. Better Display and Presentation

3. Use of Social Log in option

4. Presence in Social Media

5. Better Customer Services

6. Tracking & Measuring Efforts

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DEVELOP GOOD CONTENT

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DEVELOP GOOD CONTENT

For e-commerce one thing that will never

change is importance of quality content on

website,

Content was, is and will be the most

important factor to convert visitors of

website into buyer.

Thus, as an e-commerce business owner one

has to focus on developing content in most

convenient way which is related to customer

needs and preference.

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BETTER PRESENTATION OF CONTENT

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BETTER PRESENTATION OF CONTENT

E-Commerce Market is the market which is highly

affected with the experiences of customer with

website while purchasing.

Thus one should focus on the aspect by,

Creating better visuals and videos of Product,

Enabling Easy Navigation to check the Content on

site,

Providing features to check the product in different

size,

Easy Drag & Drop Option.

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ENABLE SOCIAL LOG IN OPTION

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ENABLE SOCIAL LOG IN OPTION

To make a separate Log in Id and then to

access E-commerce Website may prove

headache for site visitor,

Which may then after lead them to not

purchasing from the website,

Thus one should provide the customer option

for log in with their social account,

Which will help them to retain their

customers.

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PRESENCE IN SOCIAL MEDIA

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torePRESENCE IN SOCIAL MEDIA

Presence in Social Media helps one to,

Reach to the Target audience,

Stay Interactive with Customers,

Create Brand Awareness,

Increase and Spread the reach of business.

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BETTER CUSTOMER SERVICE

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BETTER CUSTOMER SERVICE

We are living in the world surrounded with

services.

One should focus on their offerings and services to

the customer to provide the customer best

experience with company to create positive brand

image.

It can be done through,

Easy Check in and Payment Process

Providing quick solutions to the problems

Providing Regular Updates

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TRACKING AND MEASURING YOUR EFFORTS

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TRACKING AND MEASURING YOUR EFFORTS

For an E-commerce Player it is necessary to

keep track of their efforts and its results.

One with the use of tools like,

Google Analytics,

Web Master,

Extensions for Summary Report,

Can track the impact of all the activities and

can measure the performance of E-

Commerce site

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ABOUT US

Here, at Xhtmljunkies we are providing various E-Commerce and Web Development solutions with the advanced tools like Magento, Wordpress, Joomla, etc. And have created the large group of Valued Clients by providing excellent service and 24/7 support.

Address: 305, 306 Iscon Centre, Shivranjani Cross Road, Ahmedabad, Gujarat, India.079-40062525Website: www.xhtmljunkies.com