1. Mobile Health, eh?Steph Habif | @StephHabif

2. DOING BEHAVIOR DESIGNSteph Habif | @StephHabif 3. BODY WEIGHT222Before Body WeightSteph Habif | @StephHabif 4. BODY FAT47222Before Body Weight Body FatSteph Habif | @StephHabif 5. WAIST CIRCUMFERENCE47 44222Before Body Weight Body Fat Waist CircumferenceSteph Habif | @StephHabif 6. AVERAGE BLOOD GLUCOSE47 44222105 94Before Body Weight Body Fat Waist Circumference Average Blood Glucose Steph Habif | @StephHabif 7. TRIGLYCERIDES4784 44222105 55Before Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Steph Habif | @StephHabif 8. RESTING HEART RATE47847544222105Before Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Resting Heart RateSteph Habif | @StephHabif 9. RESTING METABOLIC RATE478475442221051200Before 1 Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Resting Heart Rate Resting Metabolic RateSteph Habif | @StephHabif 10. BEHAVIORSHABITSHire health coachMeet with Steph for 30 minute sessionDecrease intake of pastries Do regular exerciseEat of muffin during breakfast Place walking shoes next to the front doorKeep a weekly food journalEat cup of soup during dinner at the dinerMeet with a dietician to create an eating planChoose protein source first when choosing lunchIncrease weekly number of minutes walking Use the CPAP sleep machine each night Enjoy 100-calorie snacks Decrease intake of artificial sweeteners Decrease soda intakePlace multivitamins by coffee maker every night Test blood glucose at least 2 mornings per week Keep fish oil supplements in the freezerDecrease iced tea intakeTake fish oil supplements every night before bedTake daily multivitaminPlace HR monitor in shoe for morning exerciseWake up at the same time every morningWrite in food journal every night at dinnerDecrease sweating throughout the dayCall best friend to schedule two walking sessions/ weekSet weekly realistic and attainable goalsDo planks during TV commercials on Tuesday nightsBuy tools needed for healthWalk to breakfast place one time per weekTake Daily vitamin intake twice dailyCarry cinnamon and flaxseed in my purse ..... .......... ..................Use inhaler before every exercise session Tell someone when I am hungry and full Schedule regular psychotherapy sessions Sign up for a walking event Schedule walking sessions with best friend Schedule one weekly session with trainerEat less meals out Spend less time on the computer at nightSteph Habif | @StephHabif 11. BODY WEIGHTBODY WEIGHT847544222105 178Before and After Body WeightSteph Habif | @StephHabif 12. RESTING HEART RATE BODY FAT4747847544222105 34120017834 178Before and After Body Weight Body FatSteph Habif | @StephHabif 13. WAIST CIRCUMFERENCE WAIST CIRCUMFERENCE47 44222 3435178Before and After Body Weight Body Fat Waist CircumferenceSteph Habif | @StephHabif 14. BLOOD GLUCOSE AVERAGE BLOOD GLUCOSE47 44222 34 17835105 94Before and After Body Weight Body Fat Waist Circumference Average Blood GlucoseSteph Habif | @StephHabif 15. TRIGLYCERIDES TRIGLYCERIDES4784 44222 34 17835105 945555Before and After Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Steph Habif | @StephHabif 16. RESTING HEART RATE HEART RATE RESTING4784754461222 34 17835105 9455Before and After Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Resting Heart Rate Steph Habif | @StephHabif 17. RESTING METABOLIC RATE47841800754461222 34 17835105 94551200Before and After Body Weight Body Fat Waist Circumference Average Blood Glucose Triglycerides Resting Heart Rate Resting Metabolic RateSteph Habif | @StephHabif 18. Steph Habif | @StephHabif 19. BEHAVIORSHABITSHire health coachMeet with Steph for 30 minute sessionDecrease intake of pastries Do regular exerciseEat of muffin during breakfast Place walking shoes next to the front doorKeep a weekly food journalEat cup of soup during dinner at the dinerMeet with a dietician to create an eating planChoose protein source first when choosing lunchIncrease weekly number of minutes walking Use the CPAP sleep machine each nightPlace multivitamins by coffee maker every nightEnjoy 100-calorie snacks Decrease intake of artificial sweetenersTest blood glucose at least 2 mornings per weekDecrease soda intakeKeep fish oil supplements in the freezerDecrease iced tea intakeTake fish oil supplements every night before bedTake daily multivitaminPlace HR monitor in shoe for morning exerciseWake up at the same time every morningWrite in food journal every night at dinnerDecrease sweating throughout the dayCall best friend to schedule two walking sessions/ weekSet weekly realistic and attainable goalsDo planks during TV commercials on Tuesday nightsBuy tools needed for healthWalk to breakfast place one time per weekTake Daily vitamin intake twice dailyCarry cinnamon and flaxseed in my purse ..... .......... ..................Use inhaler before every exercise session Tell someone when I am hungry and full Schedule regular psychotherapy sessions Sign up for a walking eventSchedule walking sessions with best friend Schedule one weekly session with trainer Eat less meals out Spend less time on the computer at nightSteph Habif | @StephHabif 20. How do we take what we know works in real life for health behavior change and scale it?Steph Habif | @StephHabif 21. 2011Steph Habif | @StephHabif 22. 2011 The Year of the BehaviorSteph Habif | @StephHabif 23. Steph Habif | @StephHabif 24. 1Steph Habif | @StephHabif 25. Type your Behavior 26. Do Type your target behaviorand design for thatSteph Habif | @StephHabif 27. Do Type your target behaviorand design for thatDo not Design for technologySteph Habif | @StephHabif 28. 2012Steph Habif | @StephHabif 29. 2012 The Year of the EmotionSteph Habif | @StephHabif 30. Steph Habif | @StephHabif 31. design thinkingSteph Habif | @StephHabif 32. design thinkingSteph Habif | @StephHabif 33. User Group Empathy Map 34. User Behavior Journey Map 35. Do Design for what people want to doSteph Habif | @StephHabif 36. Do Design for what people want to doDo not Assume that failure is due to lack of motivationSteph Habif | @StephHabif 37. 2013Steph Habif | @StephHabif 38. 2013 The Year of the ConsumerSteph Habif | @StephHabif 39. Steph Habif | @StephHabif 40. External Triggers Alarms Emails Stores Lights PeopleInternal Triggers Emotions Cognitions Routines Situations PeopleSteph Habif | @StephHabif 41. External Triggers Alarms Emails Stores Lights PeopleWhat to do next is due to user interactionInternal Triggers Emotions Cognitions Routines Situations PeopleWhat to do next is in the users head Steph Habif | @StephHabif 42. Steph Habif | @StephHabif 43. Steph Habif | @StephHabif 44. Do Identify internal and external triggersSteph Habif | @StephHabif 45. Do Identify internal and external triggersPut hot triggers in the path of motivated peopleSteph Habif | @StephHabif 46. Do Identify internal and external triggersPut hot triggers in the path of motivated people. BJ FoggDo not Ignore user narratives -> this is where you tie your solution to motivated users Steph Habif | @StephHabif 47. How do we take what we know works in real life for health behavior change and scale it?Mobile Health, eh? Steph Habif | @StephHabif 48. Sure.Steph Habif | @StephHabif 49. Sure.Steph Habif | @StephHabif 50. Sure.Steph Habif | @StephHabif 51. Do Type your Target BehaviorSteph Habif | @StephHabif 52. Do Type your Target BehaviorDesign for what people want to doSteph Habif | @StephHabif 53. Do Type your Target BehaviorDesign for what people want to do Identify Internal and External TriggersSteph Habif | @StephHabif