startup seminars - investment readiness overview

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WELCOME to The Accelerator Network’s Investment Readiness Overview Tuesday 15 th November 2016 www.TheAcceleratorNetwork.com © 2016 The Accelerator Network Ltd All rights reserved.

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Page 1: Startup Seminars - Investment Readiness Overview

WELCOMEto The Accelerator Network’s

Investment Readiness Overview

Tuesday 15th November 2016www.TheAcceleratorNetwork.com

© 2016 The Accelerator Network Ltd All rights reserved.

Page 2: Startup Seminars - Investment Readiness Overview

Pleased to meet you…(Then)

• Exited, serial entrepreneur• 20 year career, building ‘scale ups’

– Music industry (friends & family, grants, debt finance)

– Radio group (corporate venturing)– Publishing buy & build (joint venture, angel

syndicate, VC)– Outdoor advertising (buy-out, angels)– Digital media (share purchase)

• 3 successful trade sales (FTSE100, Financial buyer, Egmont -Trade)

Page 3: Startup Seminars - Investment Readiness Overview

Pleased to meet you…(Now)• Senior roles across enterprise, innovation & investment:

– UK Business Angel Association, Member council leader– Capital Enterprise, Board & Finance Committee– Startup Funding Club, Shareholder, Investment committee– Cabinet Office’s £10m Social Incubator Fund, Investment committee– UKTI’s Sirius £6m SEIS Fund, Founder & Investment committee– Dell for Entrepreneurs, UK Board

• Start up / scale up advisor to UK Government (UKTI, DCMS, BIS) • Managing Partner, White Horse Capital (Series A & B investment)• Angel investor in number of emerging scaleups including:

– Communication Partners media planning & buying agency (leader of £3m syndicate)

– Launchpad Recruits recruitment technology (£9.5m HNW/VC consortium)

• Investor & Chair of The Accelerator Network (Business training / acceleration / incubation / seed funds)

• Winner of Great British Entrepreneur Award; “Entrepreneur Champion”

Page 4: Startup Seminars - Investment Readiness Overview

Sources of capital for entrepreneurs

• Profitable customers• Cashflow neutral customers• Suppliers• Friends & Family• Startup Loans & Grants

• Equity

}AngelCorporate

Crowdfunding

VC / PE

Type of equity? Research, seek advice, use intermediary

Page 5: Startup Seminars - Investment Readiness Overview

Is equity right for you?

Distraction

Time spent

Risk

Dilution

Size of pie, not slice of pie

Protection, confidence of delivery

Control

Delusion

Not new management team!

Discipline

Board meetings, reporting

Tight ship

Exit focus

Page 6: Startup Seminars - Investment Readiness Overview

Overview of Investment Landscape When & Where to Find Your Investors

www.TheAcceleratorNetwork.com

Page 7: Startup Seminars - Investment Readiness Overview

Investment by life stage

Crowdfunders

SEIS >£150k EIS

£150k+

Accelerators £25-35k

StartupLoan £25k

Grants: £5-100k+

Seed Funds £300k+ VCs £1m+

Page 8: Startup Seminars - Investment Readiness Overview

Investor ReadinessDocuments & Due Diligence Checklist

Page 9: Startup Seminars - Investment Readiness Overview

Documents to prepare

• Business Plan (word document) content• Pitch deck (10-20 slides) • Financial models (excel)• Presenting numbers…

Page 10: Startup Seminars - Investment Readiness Overview

Use Of Funds

Page 11: Startup Seminars - Investment Readiness Overview

Where does the funding get you to?

• How will it be used?• Strategic not tactical• Breakeven is important• Outline milestones• …with validation

Page 12: Startup Seminars - Investment Readiness Overview

Investor Proposition / ROI

Page 13: Startup Seminars - Investment Readiness Overview

What are you offering?

• Board seat?• Equity? • Debt?• Expected return?• Liquidity?• Exit?

Page 14: Startup Seminars - Investment Readiness Overview

Fundraising Roadmap

Page 15: Startup Seminars - Investment Readiness Overview

Fund Raising Checklist

Who Why HowWho are you going to

approach, can you name individuals,

organisations, Venture firms, syndicates,

corporate investors, your network

Why would you like them to invest? Do you

want them to have a particular role within the

business or be silent investors

How are you going to network or find these

investors – through friends, online, work

contacts?

Page 16: Startup Seminars - Investment Readiness Overview

@ianmerricks1@XLR8RUK

www.TheAcceleratorNetwork.com

THANK YOU

Page 17: Startup Seminars - Investment Readiness Overview

Programme stages

1. Users – Customer profile, segmentation2. Prototype / pilot3. Business model canvas4. Brand5. Sales and growth6. Investment7. Entrepreneur mindset 8. Pitch practice