starting it up! 10 rules all aspiring entrepreneurs should follow
TRANSCRIPT
STARTING IT UP!10 Rules
every aspiring entrepreneur should follow
@eloizasavvidou
Eloiza Savvidou
…AND HERE WE GO
Rule No 1
If you want to Thrive Forget what you Know
The reality as we knew it has changed….
1. Economic crisis 2. Public sector 3. Frappe culture 4. Fast changing world (technology, info sharing..)5. New models – away from non-sustainable
It is no longer the fittest that survive, but the ones most adaptable to change!
If you want to Thrive Forget what you Know
Rule No 2
Get Dreaming
What Is YOUR LEGACY?
Get Dreaming
THINK BIG!If you want to get to the moon, you have to reach for the stars!Without a dream, you will not get far…!
The wind in your sails…
Without this you travel nowhere!
Rule No 3
Get a Mission
Remember: do work that you love…
Your strength
Your passion
People’s view
Your Sweet zone!
Get a Mission
Rule No 4Success is 80% Psychology & 20% Mechanics
• Face your fears• Get out of your comfort zone• Make mistakes• Build up healthy habits• Humour!
… And REMEMBER: At the end of the day, it’s not what you have achieved but rather who you have become in the process!
Success is 80% Psychology & 20% Mechanics
Meet PuckThe 12 year old entrepreneur
Rule No 5 Add Value
• Add so much value that your customers/clients not care how much they pay.
• Give them what they want and then what they need• Forget about being likeable – if you add value
people will come to you even if they don’t like you.• Always:1. Find out what they want2. Go and get it!3. Give it to them
Add Value
Rule No 6
It’s never about the product It’s always about good business
• Financial planning and management• Healthy cash flow• Business strategy• Branding and marketing strategies• Managing a business• Building client relationship• Technical vs. Business skills• Being small is your friend until you become something
bigger – gives you lead time to build those business skills
It’s never about the product It’s always about good
business
Rule No 7The Power of the TEAM
• No man is an island• Decide what you need and then decide who can help you! • Chose your peer group• Use role models • Use mentors• Chose your friends!• Chose your partner
And remember to invest in your team: you must always give back!
The Power of the TEAM
Rule No 8
To win the Game you must Play the Game
• ACT NOW!• Be prepared to lose and never ever ever give up!• There is no easy road to this• But: It can be fun!• Its never what happens to you but the meaning you give to it• ‘Excusitus’ syndrome:- Am not old enough, young enough, rich enough, educated
enough, the government is bad, my family is not supporting me, I don’t have the friends, I am covered in debt…
• Change your story and you shall change your life!
To win the Game you must Play the
Game
To win the Game you must Play the
Game
Some of my story…
So what is YOUR entrepreneurship Story?
Rule No. 9
Cause the real key to success is…
“…to know that even one life has breathed easier because you have lived.” Ralph Waldo Emerson
Give Back
…AND FINALY: Rule No. 10
Enjoy the ride!!!
Summary
1. A new world – why become an entrepreneur2. Get dreaming – decide your legacy3. Get a mission – do what you love4. Become the person you need to be5. Add value 6. Its always about good business and not about the product7. The power of a team8. Take action NOW – to win, you must play!9. Give back!10.Enjoy the ride!
THANK YOU!
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