start a revo manual
DESCRIPTION
START A REVO!TRANSCRIPT
We seek to think beyond ourselves, while redefining our modern conception of necessity. REVO is an idea
in motion. A way of living. A noun. A VERB. REVO thrives on the idea that ONE person is
all it takes to trigger a domino effect of positive change.
REVO is NOT a cause in and of itself. Rather, REVO exists to motivate and mobilize everyday
people into taking REAL, creative steps toward relieving, restoring, and bringing HOPE to others in
desperate need of compassion and grace. There are a lot of noteworthy organizations out there doing
great work already. REVO simply helps these organizations to keep doing what they've been doing.
HOW DOES REVO HELP OTHERS? The most practical way REVO has been carried out thus far is through city-wide events (i.e. art
shows, fashion shows, benefit concerts, etc) with a three-part purpose:
» Heightening awareness about various forms of social injustice.
» Raising funds for organizations that are already set in place.
» Providing an opportunity for communities to come together for a purpose
much greater than themselves.
Though every REVO branch starts on it's own, it's a direct reflection of REVO
itself. Always keep this in mind. We're so excited that you are interested in
starting a REVO and we hope you treasure it as much as we do!
REVO is a movement rooted in the concept oflove
Cause
Lack of clean water, hunger and poverty,
child labor, HIV/AIDS, war and peace, child
soldiers, the degradation of the environ-
ment, human trafficking, homelessness,
etc...
Identify the form of social injustice you
are interested in educating people about
and raising funds to
The main global justice issues
STOP
List your causes
There are so many great non-profits out there already.
That's why REVO isn't a cause within itself but rather
a bridge for the average person to get connected. We
want to enable the great non-profits that are already
running to continue functioning well.
If you don't already have a specific one in mind, we would love to help you connect
you to one you may have in mind or one of the ones we feel passionate about if
you're still undecided.
Find organizations that are already fighting for your cause.
Find out if your nonprofit is willing to give tax write-offs for donations
made, venue location, etc..
Never start a REVO without knowing why you're raising money and
how it will be spent.
REVO slices
In 2007 David Batstone, founder of the "Not For Sale Campaign" visited Pacific Union College and spoke about the issues of human trafficking and what their orga-nization was doing to bring relief to previously trafficked children. When the students at PUC heard his lecture they knew they had to act. REVO PUC raised over 10,000 dollars for the Not For Sale Campaign.�
A few organizations we believe in, and support.
event
REVO shows so far have been fashion, art, proms, silent auctions, walkathons,
garage sales and concerts.
REVO needs to be relevant to your culture and target group. For example, an art
show in Hilo, Hawaii with no band was very well accepted. In Nashville, a city full of
music artists, bands were vital to the success of the event.
REVO shows can be anything you want them to be.
Some REVO events have been over the top and others are small bakes sales. No
event is more important or better in any way. We believe that anyone wanting to
make an impact is valuable and important. It doesn't matter if your event raises
$350 or $20,000 we are grateful for your interest and initiative to make a
change.
We hope that whatever type of event you decide to hold, you do it with your whole
heart and soul and every ounce of creativity in you. If you're not
the creative type don't worry. We live in a very creative world and creatives are
always down to help the cause.
what are you good at?
what is possible?
volunteers
You're going to need
Depending on your friends, social scene, etc, this may
be easier for some of you than others.
Depending on your location we may be able to hook you
up with some of our connections.
help!
If you pick a local non-profit, many of their supporters
will often help volunteer.
There are so many people, in every and any and every
location, that are willing to lend a hand. It's simply a
matter of finding them.
craigslist.com
onebrick.com
CHURCHES
Some great resources we have used to gather troops are:
who do you know?
REVO slices
Sometimes I do graphic design for REVO, but often I know there are others that can do the job better than I, so I delegate the job out. It's easy to feel that you can do it all, but it's best to give each job to the person who can accomplish it best.�
If you have one or five people heading up a REVO there
needs to be proper delegation. We are all unique and
talented in so many different ways. It's easy to try and
do everything on your own. But there are often people
that are willing and able to fill in so many cracks.
ART/marketing
Remember the old saying "never judge a book by its cover?" Though so many would love to live by these standards it's simply impossible! In a world that's constantly advancing we've got to keep up with our game.
We know first hand what bad marketing and art can do for you! REVO started with a simple myspace page. But once we souped it up, everything took off. You have to find a way to stick out in the crowd.
If you personally aren't a good artist, pass the job
on to someone who is. It may be hard to find good
artists but it's well worth the search. Contact
anyone and everyone you may know on this. Every town
has its’ talent, it's simply a matter of finding
it.
Remind each artist that they are one of the most
important aspects to a REVO branch happening. Without
good marketing your event will barely take off the
ground.
Often when artists donate their time and
talents it comes back to help them. REVO events can be
great exposure for artists.
REVO slices
Victor Huckabee, head graphic designer for Blood Water Mission, was first noticed by the non-profit when he did the design work for REVO� Nashville in 2007. We're happy we got to help open a huge door for Victor as well as Blood Water Mission.
It's going to be really hard to get the word out there
all on your own. We recommend forming a street team
to paper the town with posters and graffiti the cyber
world. Based on your event's location, size, style, demo-
graphic, this will vary in huge ways.
REVO LA plans to be a massive event so the scale of ad-
vertising is on a whole new level. Please don't hesitate
to contact us about what forms of advertising may be
best for your branch.
If you are holding a campus REVO you are the luckiest of us all.
The great thing about campus REVOs is that you have
your whole campus itself to post posters, pass out
flyers, and announce it in the school paper, tv show or
radio station.
REVO PUC was the first campus REVO and was very successful. 3 days before they announced to the entire campus they would be doing a REVO event,
they posted signs that said REVO in every nook and cranny on the campus. 2 days before they hung signs under the first one saying IS. On the 3rd day, they posted one more sign under the first two saying HERE. Many
wondered what the signs meant and began to ask questions. This was a perfect way
to build excitement and intrigue!
If you are hosting an event at a club and know your legal capacity is 2,000 you're going to have to work hard to get that many people there.
Contact your local television station, newspaper, radio
stations, etc. Advertising costs a lot of money but many
stations will do public service announcements and many
papers love to write articles for a cause.
ORGANIZATION
Some of you were born with this talent, others have to
work very hard at it. I am one of those people
not born with it.
REVO has changed my life for the good in the sense
that I've learned to do what I say I'm going to do. I've
learned that whenever an idea pops into my head, I do
my best to accomplish it as soon as possible, so that it
doesn't get forgotten or neglected. I have had to reor-
ganize my priorities and often cut out tv time and use-
less myspace surveys. In other words, work hard so that your "to do" lists become "what's done" lists.
to do what’sdone?
To start a REVO it will take a lot of paperwork, a lot
of brainstorming sessions, and a whole lot of lists.
It's very easy to become overwhelmed if you allow your-
self to become disorganized and chaos to brew, there-
fore it is crucial to stay organized.
The system of organization depends on you:For some of you, computers and technology will be the
best way to organize. For others, good old fashioned
note books, paper and filing systems will be the best.
Whatever method is best for you and your volunteers is
fine, it's simply important that you stick to it.
It’s best to keep files for whoever is in charge of your
next event, even if it’s you again.
Contact information and emergency
information should all be kept on file.
NETWORKING
We all have such different personalities. Some of us
came out of the womb networking and others are so shy
the idea of meeting new people is horrifying!
When trying to meet new people while planning a REVO
event, make sure to stay genuine and authentic. Build-
ing relationships and trust is so important.
When first beginning a REVO branch set goals. Meet-
ing new people is often hard, but make sure to stay
confident in your cause.
REVO slices
I have a really hard time promoting myself and my art, but when it comes to promot-ing REVO, I turn into a whole different person! I'm so passionate about helping other people
Always remember why you are starting a REVO. This
should help you gain the confidence you need.
When someone connects you with a resource that is needed,
make sure to follow through quickly and
efficiently. When people give you referrals,
they're saying your cause is worth referring and your ac-
tions are a reflection on them. Make sure to respect that
and it will be great for you and your referral!
New connections can be great, for example: Julie is a stu-
dent at UCLA who is currently working on the REVO LA
commercial. REVO LA met Julie through Brendon James,
REVO LA's web designer, who is a friend of Joel, a REVO
myspace designer, who is brother of Janice, REVO's web
designer, and my good friend.
Brendon James improved our networking by designing the
business cards for REVO LA with a web address, email ad-
dress and myspace url, but no contact name. These cards
can be given to any volunteers or friends to pass along to
everyone they know. Typically business cards are for a spe-
cific person but this is a simple way to allow everyone to
easily spread the word in an efficient way.
EDUCATION
Be sure you understand the ins and outs of your
cause, what your organization does, and what your
impact will be.
Study your organization's website. Request additional
information if needed. Go to the library and study the
history of the country involved.
Know what you're talking about.
Once you have a clear understanding of what your cause is
and your organization is all about, gather your volunteers
and help them get a good understanding as well.
Brainstorm creative ways to educate people at your event
about your organization. If people don't have a clear under-
standing of what the need is and how they can help, they
are unlikely to give of their money, time or talent.
Not only is it important to make sure the volunteers un-
derstand your cause, it's key to make sure that people at-
tending your event leave feeling that they've gained knowl-
edge of the problem and what they can do to help.
REVO slices
REVO Hilo made one ounce cups of rice and had waitresses serve it to people on� trays. There was a fact sheet on the chopsticks telling people this was the aver-age amount of food that a child ate daily in Malawi. We gave people just a very small glimpse of what life was like in Africa and helped many gain great perspective.�
"The less you know about something, the
harder it is to care about it; while the
more you know about something, the
easier it becomes to really sympathize
or empathize with it. So the purpose in
taking the time to really learn or read
about an issue is so that you begin to
genuinely care about the issue, thus
making you more productive."
-Brendon James-
DIRTYWORK
Starting a REVO branch is far from easy. Depending on your location and cause it may turn out to be
the hardest thing you have ever done. Many REVO branches
have gotten quickly discouraged and had a very hard time
gathering committed volunteers.
I'll be the first to tell you that starting a REVO isn't always
a ride in the park. Plans change, people don't follow
through, etc. There have been times when I wanted to give
up. But then I am reminded of the impact we are making.
REVO Hilo has forever changed the Grace of God Orphan-
age. Before REVO began the children had no place to sleep,
were struggling to eat even daily, were frequently ill and
without money for medication, etc..
Now the Grace of God Orphanage has housing for all
orphans, classrooms, educational and medical supplies and is
building a garden to improve sustainability. There were
many times many of us wanted to quit but I'm grateful that
we persevered.
MONEYSTUFF
When planning a REVO event, keep in mind that you are re-
quired by both state and federal law to pay taxes on every
service/gift given to the public in return for their donation.
Although our greatest wish would be to give 100% of all profits
from REVO straight to the non-profit organization or those we
are fundraising for, that is not the way it is with the govern-
ment. It would be good for you to contact a CPA or lawyer to
help you better understand what exactly is required of you in
the state where REVO is being conducted.
For a donation to not be taxed, there must be no goods or ser-
vices provided to the donor. For example, any money that is re-
ceived as a door entry fee OR a door "donation" is taxable be-
cause the donor is receiving some type of service
(entertainment) after entering through the doors. The same
thing goes with the donations for art. Because the donor is
"receiving" a gift for their donation, the donation is taxable by
state and federal law.
Again, The first thing you should do regarding this is to work
with a professional whether it be a lawyer or a CPA. If this
type of help is not available for you, no worries, you should con-
tact your local state office directly and the Internal Revenue
This part of the REVO event is extremely important both for your own tax purposes and the non-profit organization.
Some venues may require you to have event insurance. It's not very expensive, and you can often find a sponsor to cover it.
FUNDS
It's always hard to plan an event without a budget.
Sadly, REVO is dead broke and we have no money to
give you to help you start a REVO
branch. So you're going to have to get
creative! Typical things you may need
money for: venue, printing, tools to
hang art, etc..
Somehow we have always managed to get by Many
people are willing to donate things, sometimes for
tax write-offs. This is why it's good to talk with
your non-profit organization to see if they can help
in this area. Often REVO branches come together
and collectively silk screen REVO T-shirts. When the
shirts are sold, the individuals can be paid back and
the profits can be invested into the show.
REVO slices
Recently REVO for Rocky needed massive amounts of cardboard for a project. They posted an ad on Craigslist about their need and cause and within hours they were at a house picking up more than enough cardboard to complete the entire project.�
AFTERMATH
When a REVO event is complete it's often hard to know
what to do next. The great thing about picking a spe-
cific project with a non-profit is knowing where your
money is going. It's always great to host a second event
and inform people where the money went from the
first event.
It may be a good idea to host a post-event to talk about
the cause was picked, where the money went, etc. Cre-
ating videos of the event is a good way to inform people
of where their money went. You can post these on the
website, facebook, myspace, youtube, etc.
NEXT TIME
STARTA
REVO
Bust out your crayons, dig out your highlighters, and get ready
to be creative. Scribble passionately
Bust out your crayons, dig out your highlighters, and get ready
to be creative. Scribble passionately
Have you ever wanted to be part of a movement, a
cause, a REVO
-lution greater than yourself...
But never knew where to begin?
This book is a step-by-step manual to helping you use
your talents and passions to host a benefit event for
your favorite non-profit or charity.
ree - voh
(rĭ-vō) short for REVOLUTION.