start a blog now - blogging for dmcs and destinations

Start a Blog

NoW!

21 May 2012 // frankfurt // [email protected] // www.eventmanagerblog.com // @tojulius

about me


i started blogging in 2005

my blog pays my rent

i am italian and i love coffee

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about my blog


30K Uniques - 3k subscribers

sparked a 75k linkedin group

widely recognized as top event planning blog

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don’t believe me?

blogging is cool


some reasons


control

seo

influence

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don’t get me wrong


i

what happens when...


pick your angle


brainstorm

list 3 ideas

start

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POST IDEAS - Events & dmc


story of your destination

pictures of your destination

press & news

tips, sweet spots, inside scoop

questions - faqcrisis management

hotels and vendors display

competitions, special deals & promotions

establish

content personas


think about your funnel


writing effective posts


catchy headline

initial paragraph: state the problem

solution to the problem

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call to action4

time to promote


measure

0:00 2:00 3:00 4:00

9

53

67

90

22 20

55

65

visits

post#1

post#2


- venues- airlines- ideas

http://mrholland.wordpress.com

- history- traditions- food

www.jnto.go.jp

- personas- home base- weekly ideas

www.tourisme-montreal.org/Blog/

- unbranded- personal- offers

www.thehotsheetblog.com/

http://www.thehotsheetblog.com/

http://www.thehotsheetblog.com/

thanks

for slides, references and

help - get in touch

[email protected]

tojulius

start a blog now - blogging for dmcs and destinations

Business

tojulius

www

www

blog

dont

start

eventmanagerblog

problem