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Springer Protocols

Tested.

Trusted.

Springer Protocols 2

Contents

• What are protocols?

• Springer Protocols: content

• Springer Protocols: platforms

• Springer Protocols: business model

Springer Protocols 3

What is a protocol?

• Step-by-step instructions, in a standardized format,

that help researchers recreate experiments in their laboratory.

• Predefined written procedural methods in the design and

implementation of experiments including:

–Bias

–Safety

–Equipment

–Statistical methods

–Reporting

–Troubleshooting

Springer Protocols 4

What is a protocol?

Background info on the experiment

Materials needed to do the experiments

Methods – the how to’s

Notes

References

Springer Protocols 5

Recreating experiments

• Protocols are used wherever scientific experiments are conducted

• Laboratory methods often first published in research literature –

these often lack details of what can go wrong, hints and

troubleshooting advise.

• Particularly for life sciences it’s important to document the

course experiments precisely, step-by-step, so that other

researchers can reproduce them.

Springer Protocols 6

Which kind of organizations use protocols?

• All libraries supporting biological research

• Medical libraries with an affiliation to medical schools or research

institutions

• Hospital libraries with extensive research within their organization

• Pharmaceutical corporate libraries

• Biotechnology companies

• Governmental institutions with life science / health science research

departments

Springer Protocols 7

Applications for protocols

• Biological science

–Stem cells

–Genomics

–Bioinformatics

–Neuroscience

–Nanobiotechnology

• Molecular medicine

–Cancer research

–Infectious disease

• Biotechnology

–Pharmaceutical manufacturing

–Nutrition

–Environmental monitoring

–Enzyme manufacture used for

human health

Springer Protocols 8

SPRINGER PROTOCOLS

Springer Protocols 9

High quality content

• Book Series (by Humana Press)

–Methods in Molecular Biology

Editor: Dr. John M. Walker

–Methods in Molecular Medicine

–Methods in Biotechnology

–Methods in Pharmacology and

Toxicology

–NeuroMethods

All protocols are peer-reviewed

• Hand Books

–The Protein Protocols Handbook

–Molecular Biomethods Handbook

And many more….

Springer Protocols 10

High quality content – subject collections

•Biochemistry

•Biotechnology

•Cell Biology

•Imaging/Radiology

•Infectious Diseases

•Molecular Medicine

•Pharmacology/Toxicology

•Protein Science

•Bioinformatics

•Cancer Research

•Genetics/Genomics

•Immunology

•Microbiology

•Neuroscience

•Plant Sciences

Springer Protocols 11

Discoveribility

Majority of Springer Protocols are available in other indexes:

• MEDLINE

• PubMed

• Embase.com

• Scopus

• ISI Web of Science

• Google and Google Scholar

And many more…

Springer Protocols 12

Largest collection of protocols

protocols

2008 2009

18,000 20,000 Springer Protocols database adds

about 2,000 protocols every year

The Springer Protocols database keeps the alternative version, when a protocol is being updated. This allow labs without latest equipment to produce the same experiment with older equipment or methods

Springer Protocols 13

PLATFORMS

Springer Protocols 14

Search

Browse

Interactive tools

Account functionality

Inside SpingerProtocols

Popular searches

Popular protocols

New protocols

SP: Homepage

Springer Protocols 15

SP: Full-text protocol

Table of content

Bibliographic info

Article tools

Abstract

Useful tools

Springer Protocols 16

SL: Homepage

Filter by content type

Springer Protocols 17

SL: Full-text protocol

Bibliographic info

Useful tools

PDF & HTML link

Springer Protocols 18

BUSINESS MODEL

Springer Protocols 19

Business model

• Institutional licenses only, no individual subscriptions

• Database access-only license

• Annual subscription fee

• Content:

–Subject packages – only access via SpringerProtocols

–Full collection - access via SpringerProtocols and SpringerLink

• Tiered pricing based on size of institution

Springer Protocols 20

Availability

Access model

Protocols Collection Subject Packages

Target customer

Core academic & corporate

libraries

Small academic

Small corp. & specialty labs

Pricing strategy

Tiered by instit. size

Larger discount than purchasing

packages

Tiered pricing by institution

size

Springer Protocols 21

Our main competitors

Publisher Product name Protocols Annual content

increase

Wiley Current

Protocols

10,644 500-700

(updated quarterly)

Nature Nature

Protocols

780 360

(updated monthly)

Cold Spring

Harbor

CSH Protocols 2000 n/a

Springer Springer

Protocols

18,000 2,000

(updated daily)

Springer Protocols 22

Current Protocols Comparison

 

Protocol Amount 18,000 10,644

Subject Collections 15 16 (incl. 2 inactive)

Content Updated Daily Quaterly

Alternative Protocols All protocols availableOnly current protocols available

Indexed by Pubmed 78%6 out of 14 collections have been indexed

PlatformChoice of two. Integrated solution or end user optimized Interscience but not integrated

Interactive Community Features Upload a protocol, comments None

Springer Protocols 23

Trial

• Trial (new customers only)

–60 days duration

–With consent to market directly to end users during trial

–Usage statistics available during and after trial

Springer Protocols 24

Introductory offer for early adopters

• Early adopter launch offer (new customers only)

–For full package purchase only, customer receives 25% off the total

price

–For subject packages only, buy on subject collection; get one subject

collection free (limited to only one collection free, no matter how many

other collections are subscribed to)

• Offer is valid if until end of 2008

Springer Protocols 25

The product in summary

• Trusted, quality content with the heritage of the prestigious Methods

in Molecular Biology series.

• Largest collection of protocols available online – 18,000 in 2008

with 2,000 added annually – including contemporary and alternative

versions

• Indexed by the most-used abstract and indexing databases an

search engines for life sciences: PubMed, Medline, Google,

available in Embase.com, Scopus, Web of Science.

• Integrated with SpringerLink

• User-friendly personalization features: email alerts, RSS feeds,

bookmarks, saved searches, export citations and discussion

forums.

Springer Protocols 26

Questions or more info?

Americas (US, Canda and Latin America)

• Stuart Koziol – eProduct Manager

[email protected]

Rest of World (EMEA, Asia and Oceania)

• Thijs Willems – Global eProduct Manager

[email protected]