sponsorship opportunities 2007 american business awards sm

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Sponsorship Opportunities 2007 American Business Awards SM

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Page 1: Sponsorship Opportunities 2007 American Business Awards SM

Sponsorship Opportunities

2007 American Business AwardsSM

Page 2: Sponsorship Opportunities 2007 American Business Awards SM

The American Business Awards

• The Only National, Independent, All-encompassing, Business Awards Show

• “The Business World’s Own Oscar Awards”*

• Governed by a Board of Top Executives, Association Leaders, Business Press, and Business Academics

• Sponsored by Leading Business Publishers and Marketers

• Opportunities for Sponsors to Benefit from a 12-month Cycle of National Media and Exposure

* The New York Post, April 27,. 2005. Oscar is a trademark of the Academy of Motion Picture Arts & Sciences

Page 3: Sponsorship Opportunities 2007 American Business Awards SM

Mission of The Stevie® Awards

The Stevie Awards were created to honor and generate public recognition of the efforts, accomplishments, and positive contributions of companies and business people worldwide. Beginning with the introduction of The American Business Awards in 2002, The International Business Awards in 2003, and The Stevie Awards for Women in Business in 2004, our mission is to raise the profile of exemplary companies and individuals among the press, the business community, and the general public.

Page 4: Sponsorship Opportunities 2007 American Business Awards SM

Sponsors of The 2006 American Business Awards Included:

Premier Sponsors

Media Sponsors

Page 5: Sponsorship Opportunities 2007 American Business Awards SM

Board of Distinguished Judges & Advisors

The awards are overseen by this prestigious body, which also conducts the Final Judging to determine the Stevie Award winners.

Leading members of the Board include:

• Gary Hamel

• Tom Peters

• Tony Robbins

• Donald Trump

Page 6: Sponsorship Opportunities 2007 American Business Awards SM

Entrants Compete in Dozens of Categories

• Individual: Best Executive, Best Marketer, Best Salesperson, etc.

• Team: Best Human Resources Team, Best Customer Service Team, etc.

• Organization: Best Support Organization, Best Product Development Organization, etc.

• Company: Best Overall Company, Best Business Turnaround, Best Corporate Social Responsibility Program, etc.

• Media: Best Investor Relations Program, Best Corporate Web Site, Best TV Ad Campaign, etc.

Page 7: Sponsorship Opportunities 2007 American Business Awards SM

2007 Schedule

• January 2007: 2007 Awards Begin and Call for Entries Issued

• January – March 2007: Outbound Publicity, Direct Marketing, Advertising

• March 31: Entry Deadline

• April-May: Judging

• Mid May: Notification and Announcement of Finalists

• May - June: Pre-Awards Show Publicity

• Late June: Awards Show in New York• Late June - July: Post-Awards Show Publicity

Page 8: Sponsorship Opportunities 2007 American Business Awards SM

2007 Sponsorship DeadlinesTo Take Advantage of Sponsor Opportunities, You Must Commit By

December 15 2006: Logo and copy about your company included in Call for Entries mailer

December 15 (Right of First Refusal): Opportunity to place welcome letter from executive in Call for Entries mailer

December 15: Logo included in initial magazine ad Ongoing: Logo included in Call for Entries HTML email campaign Ongoing: Logo and description featured on Web site Ongoing: Opportunity to place executive on Board of Distinguished

Judges & Advisors March 1 2007: Offer complimentary entries to your clients May 1: Sponsor an honorary Stevie Award and select the recipient June 1: Receive an ad in the awards show program, and have your

executive present awards in sponsored categories

Page 9: Sponsorship Opportunities 2007 American Business Awards SM

2006 Awards Dinner

• Attended By More Than 630 Executives

• Videocast Live on the Internet to 20,000+

• Broadcast Live on Radio to 800,000+

• View Photos and Video Clips of the Presentations at www.stevieawards.com/aba

Page 10: Sponsorship Opportunities 2007 American Business Awards SM

Paid Sponsorship Benefits Include:

• Opportunity to confer one or more honorary Stevie Awards upon your customers

• Entry fees waived for your customers• Up to 100,000 display advertising impressions on the ABA web site during

2007• Co-registration for an offer from your company on the ABA web site during

2007• Identification as a sponsor in all press releases issued by The Stevie Awards

and ABA Finalists and Stevie Award winners during 2007• Dedicated emailing to all 2007 entrants on behalf of your company• Inclusion of a supplied giveaway in the tote bag that all 2007 awards dinner

attendees will receive• Your logo and web site address included as a sponsor in any magazine or

newspaper ads• Full-page ad in the awards dinner program book• Opportunity for one of your executives to speak at the awards dinner and

present a number of awards• Table for 10 at the awards dinner

Page 11: Sponsorship Opportunities 2007 American Business Awards SM

Paid Sponsorship Packages

• Each Package Includes Branded Sponsorship of Awards in a Number of Associated Categories

• A Variety of Price Points

• Multi-year Sponsorships Available

• As a Sponsor You Will Have the Right of First Renewal to Sponsor the 2008 Awards

Page 12: Sponsorship Opportunities 2007 American Business Awards SM

Media Sponsorship Benefits Include

• Continued Exposure Over 12-month Cycle (January - December) to Hundreds of Thousands of Businesses Nationwide

• Logo Identification in All Online and Offline Marketing Communications

• Up to 100,000 Advertising Impressions on ABA Web Site

• Co-registration Offer on ABA Web Site

• Representation on Board of Judges & Advisors

• Opportunity to Present Awards at Awards Dinner

• Ad in Awards Dinner Program

Page 13: Sponsorship Opportunities 2007 American Business Awards SM

Marketing Plan Highlights

• Direct Mail (Postal and Email) of Call for Entries to 100,000+ Businesses Nationwide

• Print and Online Advertising Through Media Sponsorships of Leading Business Publishers

• Nationwide Six-Month Publicity Campaign

Page 14: Sponsorship Opportunities 2007 American Business Awards SM

The Stevie® Award

• Created by the Makers of the Oscar, Emmy, and Clio Awards

• 16-1/4” Inches High• Hand-cast and Gold-plated• Individually Engraved

Page 15: Sponsorship Opportunities 2007 American Business Awards SM

Thank You

To receive a complete package about sponsorship opportunities, contact:

Michael Gallagher

[email protected]

Office: (703) 547-8389

Cell: (571) 283-2890