spin sucks presentation
DESCRIPTION
Though many marketers and communicators like to use the tactic of sex to sell, it only works if you're selling sex. Spin Sucks looks at how to communicate ethically, with a long-term look toward results.TRANSCRIPT
A Presentation By Gini Dietrich
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@ginidietrich
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Bones Gini
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I’m not gonna do Hannah Montana - but I can give you an update on what she’s been
doing - she’s been murdered.”
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Sex sells, but only if you’re selling sex
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”- Jef I. Richards
University of Texas
WHISPER CAMPAIGNS
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ASTROTURFING
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Contact your Congressman about Medicare Advantage. There may be some interest in doing away
with the program.
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MEDIA MANIPULATION
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“Getting it right is expensive, getting it first is cheap”
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Questions?@ginidietrich