sound magazine march!
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DESCRIPTIONSOUND MAGAZINE FOR MARCH
One name has topped the tips for 2011 issued by practically every media outlet in the land, from
MTV to the BBC and even, yes, Time Out. To be honest, none of us was really sticking our neck out
there. Jessie J has already written one international chart smash (Miley Cyruss Party in the USA,
intended as ironic anthem for herself), has like a zillion YouTube hits for her many live clips and,
crucially, she can sing her arse off, and probably yours too. Jessie is also the first artist to benefit
from a new label strategy, whereby singles are released to radio and Joe/Joetta Public at the
same time, encouraging word of mouth marketing and hopefully, touch wood with crossed
fingers, eliminating the scourge of piracy forever (ha! in your face, Somalia!).
In the meantime, Jessie is busying herself with a gig at Koko as part of MTV Brand New for 2011
series, almost certainly the last time youll catch her in such relatively intimate surroundings.
So, youve been voted the one most likely to succeed by everyone in the world how does that
Im torn straight down the middle. Half of mes like, Oh my God, pressure.com, and the other
half of mes like, I can do this this is why Ive been working my arse off for seven years, so I can
be like, Come on, lets get messy and lets do it. But I didnt expect it to be so crazy, to be
honest with you. I never expected to win awards or be the next one after, like Amy, Adele, Ellie.
Its very overwhelming.
It must be strange making the jump from singer-songwriter to pop star
Totally, you dont go to pop star school to learn how to be a pop star, or how to be papped, or
what to do when a fan attacks you in Westfield, you just have to get on with it. And thats the
kind of thing people think, you know, that if you sign up to be a singer-songwriter you know how
to deal with people setting up hate websites, or people being obsessed with you and crying
when you touch them, but you dont, and you just have to deal with. And thats big its like, Im
22 and Im from Essex, this is really odd! But Im loving it, now I get to wear Vivienne Westwood
clothes for a day and then give em back!
Youve had some pretty scary health problems. Did they give your songwriting a different
Oh definitely. I think whats happened to me with my health in the past four years ago I had a
minor stroke it made me realise that you cant guarantee life every day. However old you are,
however much you love life, however happy you are, how healthy you are, it doesnt matter.
Nothings guaranteed. And I think it made me want to take that risk to expose myself as me and
not as a version of myself. I dont become Jessie J. I might put a nicer pair of heels on and a
cooler outfit, but Im still that naughty girl who likes a slice of cheesecake on my day off.
Youre also quite clean living for a 22-year-old pop star
Music is my drug and the only drug Ill ever want. The clean living thing is a bit drastic I wont
say Ill never have a glass of Champagne to say well done for the Brit award or whatever. Im not
someone whos anti, I just cant depend on it. Alcohol and drugs dont give me the confidence
to be who I am and thats why I really wanna embrace being a role model, I want to show young
people that you can be who you are with purity, you dont have to kind of infect it with a double
shot of G&T or a spliff. Its just part of the role I have to play now, Which Ive always played, to be
honest ask my girlfriends, theyll all tell you Ill have half a shandy and Im done!
Yeah, you seem hyper enough without any assistance
Can you imagine me with alcohol? Not a good look, is it? A Lucozade is enough for me. Im
irritating enough without it all.
Youve given your fans a chance to see your wild side through your internet show, Dare Jessie
Dare Jessie J was always my little plan to be
able to do stuff a 22-yearold would do while
Im living my dayto- day life. Sometimes I have
to remind myself: chill out, have a Nandos,
put your feet up and watch comedy. And
Dare Jessie J was just a chance for me to
act like a kid in this crazy whirlwind of my life
right now. I am a dork in disguise, I love doing
stupid stuff. Humour is a big part of my life my
dads a social worker, and hes always said
that laughter is the best therapy. So humours
a massive part of me and Dare Jessie J is a
good way for people to get to know me.
You got your first big break when Chris Browns
manager spotted you singing on YouTube
and booked you to support him for six dates
how important is it for you to be known for
your vocal abilities?
For me, there shouldnt be anyone who cant
do it live. Ever since I was a kid, I was taught
that you have to be good at what you do. If
youre a masseuse, you should know what to
do to make someones back feel better. If
youre a singer you should be able to sing live.
In the last four or five years Ive been working
on my vocal, because if its not amazing,
people will say its crap. Because thats my
job. I should be good at what I do. But I love
singing live. Nothing beats the feeling of going
out on stage and going, I can really sing.
The name Mayday Parade is a peculiar, whats story behind the name?
Well you know I always wished that I had a better answer for this question, its one of those
questions that we do get asked and I always wish that I could say something really interesting
about it but really its just that we needed a name, obviously. I think Jake, our drummer, liked the
word mayday and Alex thought Mayday Parade and we thought yeah, that works and so that
kind of is the story. We recorded our first two songs, we wrote Three Cheers For Five Years and
When I Get Home Your So Dead, and we didnt have a name yet. We needed one to put the
songs on myspace and get the ball rolling and as a last minute thing to just pick a name and Alex
said Mayday Parade and that was it done, and we put it up.
That is unique in this day and age in its own way because so many bands take so much time to
concentrate on a name.
Yeah, I do appreciate it when a band name has a lot of meaning to it, thats cool to me but
youve got bands like The Red Jumpsuit Apparatus. I dont know how they got their band name
but the band name doesnt really matter that much to me.
Your last album was released in 2009, how do you feel its has done looking back on it a year
I think its done really well, its a tough thing doing a sophomore album. A sophomore album is a
big deal for any band because there is a lot more pressure there whereas your first album,
obviously its a big deal still but nobody knows who you are before that so you dont have a bar
thats set that you have to meet this expectation. With the second album that is the case, that is
exactly the case. So we were kind of nervous going in to it but you cant worry too much about it,
we just did the best that we could and wrote the best songs that we could. We are all very proud
of it, its done really well and the response over here and in the U.S has been great. Obviously
there are some people that like the old stuff better but I think on a whole its been ultimately
Do you feel like you reached that bar that you set with the first album and pushed past it?
I think so, personally yes, I love all the stuff that we have done in the past. I love the E.P and I love
A Lesson In Romantics but I really feel like the songs are the best on Anywhere But Here.
Do you feel the band has altered at all between the two albums?
Yes, Mostly I would say because we dont have a sixth member anymore. We dont do as much
of the back and forth singing thing which was kind of a big thing for us. Honestly Im not even sure
whether or not I even like that, I do in a way kind of like it and I do kind of miss the double vocals
and the back and fourth singing style. We might try to touch on that and do a little bit more of
that in the future but I dont really know for sure yet. Other than that I would say its still the same
band with the same type of songs and the same feelings and emotions.
Referring back to the band not having its sixth member anymore (Jason Lancaster), do you feel
that it had a negative impact with the fans?
Yeah definitely, I mean Jason was a big part of the band and thats kind of what happens when
you lose a member, it definitely impacts the fans. There is nothing you can really do about it
though and all you can do is keep on moving on. It just wasnt meant to be with us and Jason
and it didnt really work the way it was. We have been a band now without him for a while longer
than we were a band with him so this is who we are.
Sorry for bringing it up (in a joking tone)
Ha ha I understand where your coming from.
Going back to what is said on the net, a lot of forums hold hope that Jason will return to Mayday
Parade , what is your view on that?
I would say thats never going to happen. One thing I will say, not to give anyone false hope, is
that I never thought I would see the day that John Nolan got back together with Taking Back
Sunday and apparently that just happened. It could just be rumours but I have