Jesse Proudman@blueboxjesseCTO, Blue Box, an IBM Company

Making it REAL:All about Blue Box

SoftLayer Bluemix Summit – Tokyo, September 2, 2015

A little about me

Started in infrastructure in 1997. Founded Blue Box from my dorm room

in 2003. Raised $22M USD in venture

investment. Technologist at my core. IBM acquired Blue Box on June 2nd

Race cars for fun Wonderful wife and 2 awesome kids

@blueboxjesse

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The IBM Cloud Value Proposition

Open Cloud Architecture

One Cloud Platform

One Cloud Platform

Open Cloud Architecture

One User Experience

Private Cloud,any where in the world,in under an hour…

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Put the cloudexperience back intoprivate cloud.

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The best of public and private…@blueboxjesse

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Private Cloudas a Service

Elasticity OPEX Ease of Use Time to Implement

Best of Both Worlds

Data Sovereignty Environment

Control Cost Predictability Hybrid Capability

Private CloudPublic Cloud

Blue Box Cloud Dedicated@blueboxjesse

Add-ons include:ComputeStandard

Block Storage

Object Storage

ComputeEnhanced

Express Architecture Hyper-converged Cluster

Dedicated FWs included by default

Add on Dedicated controller nodes

Add on Compute, Block or Object Storage

Seamlessly upgrade to Enterprise ArchitectureController Nodes

add-ons

Compute Block Object

Compute

Controller

DedicatedController

Single-tenant dedicated private cloud@blueboxjesse

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Customer ACustomer B

Single Tenancy via Bare Metal Isolation Customers isolated via dedicated hardware Start small, grow to the enterprise

Multi-Tenant Networking Shared Physical Infrastructure VLAN and Layer 3 Isolation

Isolation via Defensible Network Border Border Protection via...

Hardware Firewalls VPN Tunnel

Connectivity via... Public Transit Point to Point Cross Connects

Supported OpenStack Services@blueboxjesse

HeatCinder GlanceCeilometer

SwiftNeutron NovaKeystone

Ceilometer and Heat Support Available in Q4 2015

Horizon

Blue Box Cloud Architecture

Completely HA control plane. No single point of failure.

3 converged nodes to host controller services Controller Services and Customer VMs on

shared nodes Provides low cost entry point for PoC and

dev/test workloads

Option to convert to dedicated Controllers

Two (active – active) copies of the services Service VIP managed by UCARP

@blueboxjesse

Converged Node

HA Proxy

Horizon, Nova,

Keystone, Neutron, Glance, LBaaS,

Heat

RabbitMQ

MySQL

CeilometerMongoDB

Cinder

Cust VM

Cust VM

Converged Node

HA Proxy

Horizon, Nova,

Keystone, Neutron, Glance, LBaaS,

Heat

RabbitMQ

MySQL

CeilometerMongoDB

Cinder

Cust VM

Cust VM

Converged Node

MySQL Arbiter

MongoDB Arbiter

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Cust VM

Open Source: Ursula and Giftwrap

Ursula Ansible playbooks for operating OpenStack https://github.com/blueboxgroup/ursula

Giftwrap A tool for creating bespoke system-native OpenStack artifacts. https://github.com/blueboxgroup/giftwrap

@blueboxjesse

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Network effect of “as a service”@blueboxjesse

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Cloud 1Cloud 2

Cloud 3

Cloud NCloud N

Cloud NCloud N

Blue Box Dedicated Pricing@blueboxjesse

Complete Control

Why customers choose Blue Box@blueboxjesse

True Private Cloud as easy to consume as Public Cloud

OperationalExcellence

PredictablePerformance

Highly Secure

Customer case studies@blueboxjesse

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‣ 1 Blue Box Dedicated Cloud‣ X-Connected into BFG DC

Customer Wanted:‣ Integration to existing facility‣ Billing control with charge backs‣ Control over entire environment‣ Wanted “cloud” services

‣ 3 Blue Box Dedicated Clouds‣ Geographically distributed

Customer Wanted:‣ Cloud Foundry Compatibility‣ OpenStack Open APIs‣ Concierge Support‣ Reliable and Consistent Pricing‣ Control over entire environment

‣ Two Blue Box Dedicated Clouds‣ Geographically distributed

Customer Wanted:‣ Data Isolation‣ Cloud Service Catalog‣ Bare Metal Integration

Big Fish Games US Media Company Finsphere

@blueboxjesseJust last week, 90 days in…

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Blue Box + SoftLayer: Global Cloud@blueboxjesse

NowAvailable

Blue Box Cloud Local@blueboxjesse

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Private Cloud as a Service

Common OpenStack Services

Common Operational Model

Local Dedicated

Any Data Center(inc. customer DC) Global Data Centers

Hybrid , OpEx and CapEx Pure OpEx

Blue Box Local Hardware Design@blueboxjesse

Compute 256 GB RAM, 32 Core, 2.4 TB usable per node 5.12 TB RAM, 640 Cores, 48TB Ephemeral

Storage per rack Blade chassis preferred

Object Storage 6 TB raw per node 12 TB usable

Block Storage 12 TB raw per unit 14-24 TB usable

Core Network Enterprise grade network 10/40 bonded GbE Connected over L3 and BGP

Box Panel Full remote hardware, network and OpenStack automated configuration, admin, operations and management

Image Courtesy of the Seattle Municipal Archives

Thank you and Questions?@blueboxjesse