social media week rotterdam 2014 schedule
DESCRIPTION
Social Media Week Rotterdam (#SMWRdam) is a week long conference that provides the ideas, trends, insights and inspiration to help people and businesses understand how to achieve more in a hyper-connected world. The event features a central stage for keynotes and panels, multiple rooms for workshops, masterclasses and presentations, and an area dedicated to co-working, networking and interactive installations.TRANSCRIPT
VSP OPENING EVENT
LANTAREN VENSTER Streaming
Chairwoman: Jet Sol
16.00 WELCOME DRINKS
17.00 OPENINGSSPEECH PHILIPPE RAETS
17.30 VSP OPENING EVENT LIVE PART 1: FLAME, FLOW & FLOOD Rijn Vogelaar & James Whelligan
18.30 WALKING DINNER
20.00 VSP OPENING EVENT LIVE PART 2: SINGULARITY UNIVERSITY Yuri van Geest
21.00 WALKING DESERT & DRINKS
22.00
TIMETABLE v1.2 MONDAY 22 SEPTEMBER
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rights or obligations may be derived from the Content.Every time you watch our livestream (or any video) via your own device at the venue,
a kitten dies.
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SOCIAL, INNOVATION, GOVERNMENT & SOCIETY
NYAN CAT ROOMnhow 2 | Streaming
LOL CAT ROOMnhow 6
GRUMPY CAT ROOMnhow 7
THE GREEN ROOMnhow 8
Chairman: Otto Thors Chairman: Marcel Jongmans Chairwoman: Esther Janssen
10.00 NRC’S FIRST ONLINE-ONLY VENTURE: NRC QFreek Staps
SOCIAL MEDIA IN (MARITIME) CRISIS COMMUNICATIONSRobin Middel
END THE MINDLESS USE OF JARGONDimitri Lambermont
STORYTELLING: WHY GEOFFREY DE PEYRAC DIDN’T FELL IN LOVE WITH BETH COMSTOCKCor Hospes
10.45
11.00 SOCIAL CRISIS COMMUNICATION BY EMERGENCY SERVICESMaurice Lenferink
THE DARK SIDE OF TECHNOLOGYFrans van der Reep
SOCIAL MEDIA IN FLANDERSStefaan Lammertyn
CONTENT MARKETING: A NEW DEFAULT MINDSET FOR MARKETEERS Carlijn Postma
11.45
12.00 GAME CHANGE FOR SPINDOCTORSMaarten Molenbeek
BADASS CONTENT CREATION Jordi van de Bovenkamp
“LIKE JE WIJK”, CONNECT WITH YOUR NEIGHBORHOODRonald Schouten
TBA
12.45
13.00 1 HOUR LUNCH BREAK
14.00 TWITCOPS & INNOVATION IN THE DUTCH POLICEMartine Vis & Arnoud Grootenboer
TOMORROW IS HERE TODAY: HOW BUSINESSES WORLDWIDE ARE GROWING THROUGH CHINESE SOCIAL MEDIADana Chen
EVERYONE IS A REVIEWERLara Peeters
LIQUID MODERNITYOnno Hansen
14.45
15.00 FROM #CONGOV TO #SOCIALGOVSofie Verhalle
DIGITAL ENGAGEMENT AND CONSULAR HUMANITARIAN HELP WORLDWIDE VIA SOCIAL MEDIAMirjam Suurmeijer & Paul Frank
OFFICER 2.0 Marie Louise Borsje
CONTENT MAPPING: INCREASE YOUR REACH & EXTEND THE USEFUL LIFE OF YOUR CONTENT Carlijn Postma
15.45
16.00 THE USE OF SOCIAL MEDIA DURING THE NUCLEAR SECURITY SUMMIT – BEHIND THE SCENESTanja Jans & Patrick Rancuret
HOW GOVERNMENTS SHOULD USE THEIR MOST POWERFUL INSTRUMENTS: THEIR EMPLOYEESNancy de Vogelaere
AMBER ALERTFrank Hoen
POLICE AND YOUTH COMMUNICATION Boudewijn Mayeur & Arnoud Grootenboer
16.45
17.00 LET’S CREATE SOCIAL CITIES!David Kok
THE IMPACT OF SOCIAL MEDIA ON LEADERSHIPYolanda van Heese
#WIJSVANGENTBart Rosseau
THE PERFECT PROFILE PICTURE WHY AND HOW? Jos Kottmann
17.45
TIMETABLE TUESDAY 23 SEPTEMBER
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SOCIAL, INNOVATION, EDUCATION & BUSINESS
NYAN CAT ROOMnhow 2 | Streaming
LOL CAT ROOMnhow 6
GRUMPY CAT ROOMnhow 7
THE GREEN ROOMnhow 8
Chairwoman: Marijke Roskam Chairman: Marcel Jongmans Chairwoman: Esther Janssen
10.00 YOUR BRAIN ON SOCIAL MEDIA Roeland Dietvorst
WHAT CAN WE LEARN FROM SILICON VALLEY?Eva de Valk
HACKING MARKETING AND PR WITH A STARTUP MINDSET: 10 LEARNINGS FROM MY 10 FAILURESStef Gallé
TBA
10.45
11.00 EVERYTHING THAT CAN BE DISRUPTED WILL BEEdwin Korver
TU DELFT: WEBCARE IN THE HANDS OF STUDENTSRob Speekenbrink
ENTERPRISE SOCIAL NETWORKINGPeter van Hees
SOCIAL MEDIA FOR FEMALE ENTREPRENEURSJeanet Bathoorn
11.45
12.00 CAN BIG DATA SAVE LIVES?Tijs van den Broek & Fred Balvert &Alex Slatman
CONNECT TO THE PROFESSIONAL MINDSET Martine Meijburg
HOW TO ENGAGE AND INVOLVE IMPACTED STAKEHOLDERSGaby Arjun Sharma
ANTICIPATING ON THE CUSTOMER JOURNEY WITH SOCIAL SELLINGLaura Nuhaan
12.45
13.00 1 HOUR LUNCH BREAK
14.00 DIGITAL TRANSFORMATION: FROM INNOVATION STRATEGY TO FUTURE BUSINESS PROTOTYPESValentijn Destoop
OPTIMIZING SOCIAL INTERACTION IN ONLINE TRAINING EXPERIENCESJojanneke van den Bosch & Martèn de Prez
SOCIAL BUSINESS: EMPOWERING EMPLOYEES TO CREATE REAL VALUE FOR THEIR ORGANIZATIONJochem Koole
SMART BUSINESS WITH TWITTER: ACQUISITION IN 140 CHARACTERSMaaike Gulden
14.45
15.00 THE MEANS TO JUSTIFY THE END: COMBATING CYBER HARASSMENT IN SOCIAL MEDIA Tom van Laer
CONVERSATION COMPANY IN PRACTICE; BUMPS AND HIGHLIGHTS Stéphan Lam
SHIFTING THE EDUCATIONAL SYSTEMRemco Pijpers
WHY SOCIAL STRATEGY IS NOT ABOUT TWITTER OR FACEBOOK Martijn Beckers
15.45
16.00 SOCIAL MEDIA AND PRIVACY Tinga Kleefman
CUSTOMER CARE OR SOCIAL BUSINESS?Alexander de Ruiter
LATEST UPDATE ON USER GENERATED VIDEO Jelle Kolleman
ESSENTIAL STEPS IN COMMUNITY BUILDING AND ACTIVATION: HOW TO GET TO TRUE ENGAGEMENT Kirsten Wagenaar
16.45
17.00 TEACHERS CONNECTING WITH STUDENTS ON SOCIAL MEDIA: NOT JUST A JUMP ON THE BANDWAGONTung Tung Chan
GERS! MAGAZINE; ROTTERDAM’S SOCIAL MOVEMENTEdwin Veekens
THE FUTURE OF TOMORROW STARTED YESTERDAYRené Boonstra
VISUAL CROWDSOURCING: HOW TO HAR-NESS THE VISUAL POWER OF THE CROWD FOR YOUR EVENT, BUSINESS OR PROJECT Else Kramer
17.45
TIMETABLE WEDNESDAY 24 SEPTEMBER
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SOCIAL, INNOVATION, SPORT & LEISURE
NYAN CAT ROOMnhow 2 | Streaming
LOL CAT ROOMnhow 6
GRUMPY CAT ROOMnhow 7
THE GREEN ROOMnhow 8
LUXOR RIJNFOYER 180 persons
Chairman: Gijsbregt Brouwer TBA TBA
10.00 SOCIAL MEDIA LESSONS FROMSPACE FOR EARTHRemco Timmermans
SOCIAL MEDIA MONITORING FOR COMMERCIAL CONSTRUCTION Robin Wollenberg
TRAVELING IN THE YEAR 2014 AND BEYOND Anna-Maria Giannattasio
PUT YOUR BRICK-AND-MORTAR BUSINESSES ON THE MAP Elja Daae
10.45
11.00 ONLINE REPUTATION: EMBRACING THE POWER OF CUSTOMER FEED-BACKJochem van Drimmelen
HOW TO MAKE SOCIAL MEDIA WORK FOR YOU AND PRESENT YOURSELF AS A START-UP Sabine de Witte
ROTTERDAM ROUTES APPMarlies den Hartogh
SOCIAL MEDIA STRATEGY Jarno Duursma
11.45
12.00 HAVE YOUR AMBASSADORS BUILD YOUR DESTINATIONIsabel Mosk
WANDELCAMMitchell Plaizier
NEW HORIZONS FESTIVALFred Balvert
SMART BUSINESS WITH TWITTER: ACQUISITION IN 140 CHARACTERSMaaike Gulden
12.45
13.00 1 HOUR LUNCH BREAK
14.00 THE IMPACT OF RFID OR CONTACTLESS TECHNOLOGY ON THE ENTERTAINMENT SECTOR David de Wever
DOES MY DIGITAL MARKETING ACTUALLY NEED SOCIAL MEDIA?Bert van Wassenhove
HEALTHY THROUGH INSTAGRAM Christine Fürst
SOCIAL MEDIA ROIBart van der Kooi
#TWITTER4BRANDSTwitter(invite only)
14.45
15.00 SPORT AND ITS SUPPORTERS: KEEP IN TOUCH WITH THE CROWDMartijn Rijk
#THISISNHOWMarlies de Gooijer
TBA SOCIAL RUNNING WITH THE ROTTERDAM RUNNING CREW Sander Van Baalen & Edwin Veekens
15.45
16.00 SNEAKERSDELIGHT Chad Gevaert
TBA ACCENTURE’S SOCIAL MEDIA ROUND TABLE (INVITE ONLY)
HOW DOES AN INTERNATIONAL SOCIAL MEDIA MANAGER WORK?Tessa Dirks
16.45
17.00 THE FUTURE OF SPORTSGijsbregt Brouwer
A PICTURE IS WORTH A THOUSAND WORDS: THE PHILIPS #LIFEISLIGHT INSTAGRAM CAMPAIGN Michele Boccamazzo
HOSPITALITY IS A SOCIAL MARKETING STRATEGY Anne-Marie Delfgaauw & Kim van Velzen
PCR PRESENTSSuzanne Ekel
17.45
TIMETABLE THURSDAY 25 SEPTEMBER
GET INVOLVED #SMWRdam | #SMW14GET THE APP
NYAN CAT ROOMnhow 2 | Streaming
LOL CAT ROOMnhow 6
GRUMPY CAT ROOMnhow 7
THE GREEN ROOMnhow 8
Chairwoman: Jet Sol Chairwoman: Isrid van Geuns Chairman: Marcel Jongmans
10.00 KUNSTHAL MAAKMEE: CO-CREATING AN INTERACTIVE EXHIBITION Martin Hoorweg
THE RISE OF ANDROID AND MESSAGING SERVICESDimitry Vleugel
THE SOCIAL BIRTH OF SUPERMACHINEElke de Vilder & Max Heirbaut
TRAIN YOUR CREATIVE MUSCLE FOR ONLINE CAMPAIGNS Jojanneke van den Bosch
10.45
11.00 HOW A HOAX TURNED INTO THE BIGGEST DUTCH CROWDFUNDING SUCCESS IN HISTORYMaarten van den Heuvel & Tim Gouw
MARKETING AND COMMUNICATION DURING NORTH SEA JAZZ ROTTERDAMJunior van der Stel
FUTURE OF FASHION APP: AN INTERACTIVE IBEACON TOURCharlotte van Regenmortel & Erik van Wessel
SUCCESSFUL ADVERTISING ON LINKEDIN Martine Meijburg
11.45
12.00 HOW SPOTIFY USES BIG DATA FOR FAST PRODUCT ITERATIONSWouter de Bie
INTERACTIVE ENVIRONMENT Hans den Hartog
TRENDS, INNOVATIONS AND THE FUTURE OF SMART CONTENT MARKETING Tom de Baere
LINK BUILDING: 7 WAYS TO USE SOCIAL MEDIA TO EARN LINKS Rutger Steenbergen
12.45
13.00 1 HOUR LUNCH BREAK
14.00 THE AGE OF CONTEXTBart de Waele
INTELLECTUAL PROPERTY Tinga Kleefman
THE ART OF SOCIAL MEDIA PROFILES Lique Angel & Ruud van Wijngaarden
TBA
14.45
15.00 RIJKSSTUDIO, MAKE YOUR OWN MASTERPIECE Peter Gorgels
TWITTERBOMBARDEMENT Rob Noordhoek
HOW TO MAXIMIZE SOCIAL MEDIA FOR YOUR EVENTRinske Brand
TBA
15.45
16.00 SOCIAL IMPACT ON JOURNALISMRachid Finge
STORYTELLINGGuido Everaert
OPTIMIZE STRATEGY TROUGH SOCIAL MEDIA IMPACT ANALYSISMenno Urbanus
TBA
16.45
17.00 WORLD CHAMPION ART TROUGH SOCIAL MEDIAGabyGaby
CLARK KENT OR SUPERMAN? THE CONTIN-UOUS STRUGGLE FOR YOUR IMAGE Youssef Eddini
PRESENTATION RESULTS PRESSURE COOKER SESSION Hans den Hartog & Rene Boonstra
TBA
17.45
SOCIAL, INNOVATION, CULTURE & MUSICTIMETABLE FRIDAY 26 SEPTEMBER
GET INVOLVED #SMWRdam | #SMW14GET THE APP
TUESDAY 23 september
WEDNESDAY24 september
THURSDAY25 september
FRIDAY26 september
SIDE EVENTSTIMETABLE
YOGA AT THE CORE OF ROTTERDAM | KARIN MEULINK09.00 @ Rotterdam Square---------------------------------------------------------------------VAN GILS TRAVELING TAILORIn front of De Rotterdam---------------------------------------------------------------------GINO’S AUTONOMOUS ZONE | GINO VAN WEENEN13.00 @ Rotterdam Square---------------------------------------------------------------------STOEL22 CHAIR MASSAGE | FADWA KARTOUBI13.00 @ Rotterdam Square---------------------------------------------------------------------FENIXLOFTS KATENDRECHT. HOW A COMMUNITY BECOMES A SUCCESSFUL MARKETINGTOOL | STEFAN HERWIG14.00 @ Fenix food factory | Kaapse Brouwers---------------------------------------------------------------------INSTAWALK010Start 15.00, register on our website---------------------------------------------------------------------NEDERLANDS FOTOMUSEUMFree entrance with your SMW-pass---------------------------------------------------------------------REBEL KEUKENTAFELSESSIEStart 18.00 (invite only)
YOGA AT THE CORE OF ROTTERDAM | KARIN MEULINK09.00 @ Rotterdam Square---------------------------------------------------------------------VAN GILS TRAVELING TAILORIn front of De Rotterdam---------------------------------------------------------------------GINO’S AUTONOMOUS ZONE | GINO VAN WEENEN13.00 @ Rotterdam Square---------------------------------------------------------------------STOEL22 CHAIR MASSAGE | FADWA KARTOUBI13.00 @ Rotterdam Square---------------------------------------------------------------------INSTAWALK010Start 15.00, register on our website---------------------------------------------------------------------NEDERLANDS FOTOMUSEUMFree entrance with your SMW Pass---------------------------------------------------------------------MINDFULNESS WITH MOBILE PHOTOGRAPHY (MELANIE RIJKERS)Start 13.30, register on our website---------------------------------------------------------------------VSP NETWORKING EVENT & GLOBAL LAUNCH OF ‘WEB’19.30 - 23.00 @ nhow 2
YOGA AT THE CORE OF ROTTERDAM | KARIN MEULINK09.00 @ Rotterdam Square---------------------------------------------------------------------VAN GILS TRAVELING TAILORIn front of De Rotterdam---------------------------------------------------------------------GINO’S AUTONOMOUS ZONE | GINO VAN WEENEN13.00 @ Rotterdam Square---------------------------------------------------------------------STOEL22 CHAIR MASSAGE | FADWA KARTOUBI13.00 @ Rotterdam Square---------------------------------------------------------------------INSTAWALK010Start 15.00, register on our website---------------------------------------------------------------------‘DIT IS ZUID’ INSTAGRAM TOURStart 17.30 @ De Rotterdam---------------------------------------------------------------------‘DE ROTTERDAM’ TOUR | HOSTED BY THE ROTTERDAM TOURS18:00 - 19:00 @ De Rotterdam---------------------------------------------------------------------NEDERLANDS FOTOMUSEUMFree entrance with your SMW Pass---------------------------------------------------------------------RECRUIT MEMBERS & VOLUNTEERS FOR YOUR SPORTS CLUB THROUGH SOCIAL20:00 | Martin van Berkel - Rotterdam SportSupport. Location: De Kuip---------------------------------------------------------------------MINDFULNESS WITH MOBILE PHOTOGRAPHY | MELANIE RIJKERSStart 13.30, register on our website
YOGA AT THE CORE OF ROTTERDAM | KARIN MEULINK09.00 @ Rotterdam Square---------------------------------------------------------------------VAN GILS TRAVELING TAILORIn front of De Rotterdam---------------------------------------------------------------------GINO’S AUTONOMOUS ZONE | GINO VAN WEENEN13.00 @ Rotterdam Square---------------------------------------------------------------------STOEL22 CHAIR MASSAGE | FADWA KARTOUBI13.00 @ Rotterdam Square---------------------------------------------------------------------INSTAWALK010Start 15.00, register on our website---------------------------------------------------------------------‘DIT IS ZUID’ INSTAGRAM TOURStart 17.30 @ De Rotterdam---------------------------------------------------------------------‘DE ROTTERDAM’ TOUR | HOSTED BY THE ROTTERDAM TOURS18:00 - 19:00 @ De Rotterdam---------------------------------------------------------------------NEDERLANDS FOTOMUSEUMFree entrance with your SMW Pass---------------------------------------------------------------------INHOLLAND PRESSURE COOKER NIEU-WE LUXOR THEATERFree entrance with your SMW Pass---------------------------------------------------------------------NEW HORIZONS FESTIVAL20.00 - 02.00 Free entrance with your SMW Pass---------------------------------------------------------------------MINDFULNESS WITH MOBILE PHOTOGRAPHY | MELANIE RIJKERSStart 13.30, register on our website---------------------------------------------------------------------SOCIALIZE IN STYLE VAN GILS18.30 – 21.00 @ Van Gils Brand Store Rotterdam---------------------------------------------------------------------The Future of Now. Social media week Afterparty23.00 - 04.00 @ BIRD
GET INVOLVED #SMWRdam | #SMW14GET THE APP
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