social media taster webinar

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Social Media Taster Webinar 27 th January 2010 1pmBST - 8amEDT - 7amMDT Welcome 1 Introduction 2 Social media for business – Aren Grimshaw 3 Questions 4 Making the most of your website 5 Questions Feel free to use chat to ask questions or answer any questions

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Social Media Taster webinar from 27th January powerpoint slides.

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Page 1: Social Media Taster Webinar

Social Media Taster Webinar27th January 2010 1pmBST - 8amEDT - 7amMDT

Welcome1 Introduction2 Social media for business – Aren Grimshaw3 Questions4 Making the most of your website5 Questions

Feel free to use chat to ask questions or answer any questions

Page 2: Social Media Taster Webinar

Social Media Taster Webinar2. Making more of your website

Toby ParkinsUKNetWeb Limited

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Making more of your website

• What can be done?• What’s the benefit of that?• Who’s doing it?• Where do I start?• Making the most of your resources

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What can be done?

• User Generated Content• Integrated Blogs / Microblogs• Live Chat / Virtual Assistance• Sharing Functionality• Social Connections• Content Libraries• Passive Marketing• Customisation and Integration

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Live Chat

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Live Chat

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Sharing Functionality

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Sharing Functionality

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Sharing Functionality

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Social Connections

• Share product purchasing decisions

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Social Connections

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Social Connections

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Social Connections

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Content Libraries

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What’s the benefit of that?

• Increases website ‘Stickiness’ • Helps customers make informed choices• Drives Word of Mouth recommendation / referral• Builds credibility• More ‘Shop Windows’• Increases site traffic• Increases ROI

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Making the most of your resources

• Streamline processes• Make the most of technology• The power of communities• Reuse information

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Who’s doing it?

• Business Cornwall• SAS• Nokia

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Where do I start? - Actions

Set up the following for your business:

• A Facebook Page• A Wordpress Blog

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Making the most of your resources - Tips

• Incorporate a Blog in your website• Utilise RSS Feeds• Feed content into other spaces• Link spaces together• Let your customers help you• Work with your developer

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Social Media for Business – More info

• Visit the UKNetWeb Bloghttp://www.uknetweb.com

• Connect with me on Facebook, LinkedIn and Twitter

• Check out our presentations on Slideshare and You Tubewww.slideshare.net/uknetwebwww.youtube.com/user/uknetwebsm

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Social Media for Business Services

• Social Media Workshops (Team or Individual)

• Strategies / Action Plans for Business

• Coaching and Training

• Web Design and Development Services

• Customisation and Integration